People here see this kind of bird as a _______ of hope, so they never shoot them.
A.sign B.symbol C.sight D.signal
高一英语单项填空中等难度题
People here see this kind of bird as a _______ of hope, so they never shoot them.
A.sign B.symbol C.sight D.signal
高一英语单项填空中等难度题查看答案及解析
So as you can see from what I've said, I'm a1.kind of person. But there's one thing I really love — I'm2.about football. I'm3.of the class team at school and I'm also a member of the Senior High team. Because of this, I make sure that I have a good4., and as I've said, this isn't a problem because my mother5.us so well.
高一英语根据课文内容填空简单题查看答案及解析
A new kind of drug ___ ___ to cure H7N9 bird flu by the scientists and they are hopeful that they will succeed in a couple of weeks.
A. has been developed B. is being developed C. is developing D. has developed
高一英语单项填空中等难度题查看答案及解析
______ sweet and fresh, this kind of food is so popular with local people and the tourists.
A.Smell B.Smelling C.To smell D.Smelt
高一英语单项填空中等难度题查看答案及解析
听下面一段较长对话,回答以下小题。
1.What kinds of pictures does the man want to take?
A. Insects. B. Birds. C. People.
2.What will the man probably do next?
A. Buy his own equipment. B. Give the woman $500. C. Borrow a camera.
高一英语长对话中等难度题查看答案及解析
This kind of bird is ___________ , and we should do what we can to ________ it.
A.dangerous, save | B.endangering, protect | C.in dangers, save | D.in danger, protect |
高一英语单项填空简单题查看答案及解析
In this country it is ordered that anyone who______ recently come here ________to pass this kind of test .
A.has; has | B.has ; had | C.has ; have | D.have; have |
高一英语单项填空简单题查看答案及解析
"Our coffee is loved by millions worldwide." Do you often see this kind of advertising in your country? Statements like these that no one can prove are called puffery. Puffery is legal, even though it cannot be proved. In fact, puffery has been called "a license to lie", as it is regarded as an opinion rather than an objective statement.
Using puffery to raise awareness of products and to increase sales, is a common advertising method. Some people, however, worry about puffery. One of the concerns is whether consumers are misled by false advertising. Therefore, advertisements containing puffery sometimes can be tested in the courts, and the decisions that are made help to tell the difference between acceptable puffery and illegal advertising.
On the one hand, if a company tells the public that it sells the country's best-loved" or favorite product, this is thought to be puffery, rather than an objective description of market share. Similarly, the company does not have to produce proof that such puffery is actually supported by numbers or facts. In other words, advertisements such as the world's best cup of coffee" are impossible to prove. They are too good to be true and thus it is expected that any consumer will understand how subjective they are. Such advertisements are therefore not thought of as misleading. In fact, puffery like this in these advertisements is often considered to add to the entertainment value.
On the other hand, a company that states their products is the safest" or cheapest" needs to show proof, because statements that are objective need to be supported by proof or statistics. Consumer rights organizations can run tests to examine whether or not such statements agree with the fact. Companies should thus be very careful when making factual statements about a product.
A primary function of advertising is to create product awareness. As consumers, we need to know -about competing products, so we can make wise decisions on which one to buy. While it is important that advertisers are monitored to ensure they do not mislead consumers, it can be argued that puffery is a good way of raising awareness of new products. As long as there are effective ways of monitoring advertisements to prevent deliberate deception (欺骗) in safety and quality, it seems that most puffery is relatively harmless. Rather, it has become part of advertising, which most consumers can laugh at rather than being misled.
1.By “ Our coffee is loved by millions worldwide", the passage intends to ______.
A.describe a fact B.introduce the topic
C.present an argument D.provide background information
2.The function of puffery is mainly to help______ .
A.describe products' market share B.raise awareness of new products
C.test the advertisement in the courts D.run tests to examine the new products.
3.What does the author think of puffery?
A.It is acceptable with effective monitoring.
B.It is misleading for it uses the false information.
C.It is harmful for it plays tricks on consumers.
D.It is convincing for it helps consumers to choose wisely.
4.Which can be the best title of this passage?
A.Functions of Advertising B.Puffery in Advertising
C.Consumers and Advertising D.The Art of Advertising
高一英语阅读理解困难题查看答案及解析
Doctors believe that only a small number of people ____ of this kind of disease.
A. is in danger B. is in a danger
C. are in danger D. are in the danger
高一英语单项填空简单题查看答案及解析
As a matter of fact, I dislike this plan; I hope you can ________ a better one.
A. care about B. come up with
C. go through D. set up
高一英语单项填空简单题查看答案及解析