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A cafe in Virginia, America, has come up with a method to convince customers to be more polite.

A sign advertises different costs for a cup of coffee depending on how polite the customer is when ordering. The prices are listed with the typical phrases a customer might use when placing their order. They include: “Small coffee” at $5, “small coffee please” at $3 and “hello, one small coffee please” at $1.75.

A passer-by took a photo of the sign and posted the image online. This isn’t the first time that a coffee shop has attempted to teach customers a lesson. The Petite Syrah cafe in Nice, on the French Riviera, charged customers €7 for “a coffee”, but a more affordable €4.25 for “a coffee please”.

Fabrice Pepino, manager of Petite Syrah, explained the reason: “It started as a joke because at lunchtime people would come in very stressed and were sometimes rude to us when they ordered a coffee.” He added: “I know people say that French service can be rude but it’s also true that customers can be rude when they’re busy.”

The American cafe will be hoping to follow in the footsteps of the Petite Syrah cafe as the original coffee shop proved a success in changing customers’ behaviors. Pepino said that he had noticed a huge difference in the behaviors of his customers after a few days of the sign being on show.

1.If a customer orders a coffee politely, the cafe will ________.

A. present him/her a gift as a reward

B. charge him/her less money

C. offer him/her the coffee for free

D. teach him/her a good lesson

2.It can be known from the passage that ________.

A. the cafe in Virginia is the first coffee shop to do so

B. people don’t believe the strategy because it is a joke

C. the French cafe made the rule just for fun at first

D. both French service and French customers are rude

3.What do you know about the strategy of the Petite Syrah cafe?

A. It is useless.   B. It is boring.

C. It is unacceptable.   D. It is effective.

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