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Power of “big data”

Many of us may have experienced the pleasant surprise of seeing recommended (推荐 的) songs after you listen to certain songs on a music app. When we open shopping websites, we are more likely to see things on the home page that we might want to buy.

This is based on data ( 数 据 ). Data is no longer only about numbers, but information from almost every aspect of our lives: our location, shopping habits and interests. All of this is called “big data”.

In December, President Xi Jinping called for China to speed up its big data strategy in order to better serve social and economic development and improve people’s lives. He also asked for greater use of big data in areas like education, social security and transportation.

The past few years have seen big data being used more often in China. The role it plays in tourism is just one example.

The data travelers  share online  is  providing   the tourism  industry  with  a  lot  of information about the country’s scenic areas. After the data is analyzed  ( 分 析 ), different scenic areas can create their own online introduction for other travelers to see.

The introduction not only show travelers’ reviews, but also tell the scenic areas which services need to be improved.

Big data is also an important growth engine ( 增 长 引 擎 ) for economic development. With an annual growth rate of 30 percent, sales of big data services and products in China will reach one trillion yuan yearly by 2020.

1.What is “big data”?

A. Songs and shopping lists. B. Technologies and habits.

C. Information from websites. D. Numbers and information.

2.What is the purpose of developing “big data” in China?

A. To make it an international trend.

B. To collect as much information as possible.

C. To better serve the development of China.

D. To improve China’s tourists industry.

3.The underlined words “scenic areas”  in Paragraph 5 might mean _____in Chinese.

A. 现场 B. 景区 C. 景象 D. 环境

4.The writer gives the example of tourism in order to_____.

A. attract readers to travel around the country

B. help travelers learn to use online profiles

C. show how “big data”  is used in China

D. explain why “big data” is a growth engine

九年级英语阅读单选中等难度题

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