—Actually not all ads play tricks on customer...

—Actually not all ads play tricks on customers.

—_____. PSAs serve the public.

A. You can say that again　　 B. You must be joking

C. I can’t agree　　 D. It counts for nothing

高一英语单项填空简单题查看答案及解析

Not all ads play tricks 　 1.　 us, though.　 PSAs use some of 　 2.　 same methods as commercial ads, like attractive pictures and clever language. They aim to teach us and help us 　　 3. better lives. Our government has been using PSAs to educate people 　 4.　　 many years. One of these is, “　 5.　 you smoke cigarettes, you are slowing killing 6.　 . All of these ads 　 7. meant to benefit the public, and you can often learn a lot by following the advice they give. Finally, when 8.　 comes to advertisements, we must be intelligent and not be a slave to them.

高一英语语法填空中等难度题查看答案及解析

Shopping is not as simple as you may think! There are all sorts of tricks at play each time we reach out for that particular brand of product on the shelf.

1.Health foods are packaged in greens, yellows or browns because we think of these healthy colors. Ice cream packers are often blue and expensive goods, like chocolates, are gold or silver.

2.Recently, some kind of pain killer was brought out, but researchers found it didn’t sell well, because the color made the product look weak and ineffective. Eventually, it came on the market in a dark blue and white package-because we think of blue as safe, and white as calm.

3.But quite often a bottle doesn’t contain as much as it appears to.

It is believed that the better-known companies spend, on average, 70 percent of the total cost of the product itself on packaging!

The most successful producers know the truth: 4.The founder of Pears soup, who for 25 years has used pretty girls to promote their goods, came to the conclusion: “5.”

A.It’s not enough to have a good product.

B.Coloring, for example, varies(不同) according to what the producers are selling.

C.Any fool can make soup, but it takes a genius(天才) to sell it.

D.The colors tricked the customers into shopping.

E.The size of a product can attract a shopper.

F.A good product is an advantage(优势).

G.The colors turned the customers off.

高一英语七选五中等难度题查看答案及解析

Shopping is not as simple as you may think! There are all sorts of tricks at play each time we reach out for that particular brand of product on the shelf.

Coloring, for example, varies according to what the producers are trying to sell. Health foods are packaged in greens, yellows or browns because we think of these as healthy colors. Ice cream packets are often blue and expensive goods, like chocolates, are gold or silver.

When some kind of pain killer was brought out recently, researchers found that the colors turned the customers off because they made the product look weak and ineffective. Eventually, it came on the market in a dark blue and white package—blue because we think of it as safe, and white as calm.

The size of a product can attract a shopper. But quite often a bottle doesn’t contain as much as it appears to.

It is believed that the better-known companies spend, on average, 70 percent of the total cost of the product itself on packaging!

The most successful producers know that it’s not enough to have a good product. The founder of Pears soap, who for 25 years has used pretty little girls to promote (推销) their goods, came to the conclusion: “Any fool can make soap, but it takes a genius to sell it.”

1.Which of the following may trick a shopper into buying a product according to the text?

A. The cost of its package.

B. The price of the product.

C. The color of its package.

D. The brand name of the product.

2.The underlined part “the colors turned the customers off” (in Para.3) means that the colors　 _________.

A. attracted the customers strongly

B. caused the customers to lose interest

C. tricked the customers into shopping

D. had weak effects on the customers

3.Which of the following is the key to the success in product sales?

A. The way to promote goods.

B. The team to produce a good product.

C. The discovery of a genius.

D. The brand name used by successful producers.

4.Which of the following would be the best title for this text?

A. Choice of Good Products

B. Disadvantages of Products

C. Effect of Packaging on Shopping

D. Brand Names and Shopping Tricks

高一英语阅读理解中等难度题查看答案及解析

It’s not bad manners to play a trick ____ your friend on April Fool’s Day.

高一英语单项填空简单题查看答案及解析

Playing tricks on others is_________we should never do.

A. anything       B. something           C. everything    D. nothing

高一英语单项填空中等难度题查看答案及解析

If they do not give us a treat, we can play a trick ________ them.

高一英语单项填空简单题查看答案及解析

You’d better not play ________trick on Jack; it’s said hat he is deeply in ________debt.

A．a; the            B．不填; the          C．不填; 不填        D．a; 不填

高一英语单项填空中等难度题查看答案及解析

In most cases, customers can't help ______ to buy things they actually do not need.

A . to persuade         B. being persuaded         C. persuading          D. to be persuaded

高一英语单项填空简单题查看答案及解析

On April Fools’ Day, Westerners play tricks on each other on the basis of the rule for the jokes: they ________ be fun and ________ hurt anyone’s feelings.

A. should; oughtn’t　　　 B. can; mustn’t

C. must; shouldn’t　　　　 D. need; couldn’t

高一英语单项填空中等难度题查看答案及解析