Xiaomi’s sales strategy is largely responsible for the decline, having grown indistinguishable from that of many other Chinese manufacturers, according to Hong Kong-based cell-phone market journalist Yasuhiro Yamane. When the company first arrived on the scene in 2011 and 2012, its products were sold online by reservation only, building an air of exclusivity(排外)and lending the brand a high image. This strengthened the appeal of the smart phones, which resembled Apple’s iPhones.
But starting in 2013, Xiaomi began concentrating on high-volume sales, allowing many more resellers to carry its phones—a critical turning point in the company’s fortunes. While sales increased, Xiaomi’s products became viewed less as premium items and more as widely available, mass-market phones, according to Yamane.
To keep consumers from losing interest, Xiaomi introduced a lower-end brand, Redmi, in July 2013. Phones in that family sell for 1000 yuan($150) or less, around half the price of products from the flagship Mi series.
When China’s economy began to skid at the end of 2014, the company leaned harder on the Redmi brand to hold on to market share in the following year—a grave mistake. Though it had some effect, the strategy ultimately “drove home the image of Xiaomi as a low-cost phone maker,” Yamane said.
This should serve as a warning to other makers in China, where companies tend to emerge and quickly disappear due to their focus on short-term gains over long-term planning. “There is still a chance that Xiaomi could right itself and regain its old appeal,” Yamane said.
1.What made people consider Xiaomi a high image in 2011?
A. The fact that it is expensive
B. The fact that it is different from other Chinese manufacturers
C. The fact that it is like Apple’s iPhones
D. The fact that people could only buy its phones from the Internet
2.According to the passage, what was Xiaomi’s plan mainly about in 2013?
A. Making Xiaomi more available B. Fixing on Xiaomi fortune
C. Increasing its sales D. Setting its turning point
3.How did Xioami hold on to market share when the economy declined?
A. . By focusing on long-term planning B. By righting itself
C. By introducing new brands D. By depending on lower-end brands.
4.Which of the following statement is likely to be Yamane’s opinion?
A. Allowing many resellers to sell its phones is the turning point of Xiaomi
B. The strategy Xiaomi made had no effect at all
C. The companies in China should concentrate on short-term gains.
D. Redmi is popular among all the consumers
高三英语阅读理解困难题
Xiaomi’s sales strategy is largely responsible for the decline, having grown indistinguishable from that of many other Chinese manufacturers, according to Hong Kong-based cell-phone market journalist Yasuhiro Yamane. When the company first arrived on the scene in 2011 and 2012, its products were sold online by reservation only, building an air of exclusivity(排外)and lending the brand a high image. This strengthened the appeal of the smart phones, which resembled Apple’s iPhones.
But starting in 2013, Xiaomi began concentrating on high-volume sales, allowing many more resellers to carry its phones—a critical turning point in the company’s fortunes. While sales increased, Xiaomi’s products became viewed less as premium items and more as widely available, mass-market phones, according to Yamane.
To keep consumers from losing interest, Xiaomi introduced a lower-end brand, Redmi, in July 2013. Phones in that family sell for 1000 yuan($150) or less, around half the price of products from the flagship Mi series.
When China’s economy began to skid at the end of 2014, the company leaned harder on the Redmi brand to hold on to market share in the following year—a grave mistake. Though it had some effect, the strategy ultimately “drove home the image of Xiaomi as a low-cost phone maker,” Yamane said.
This should serve as a warning to other makers in China, where companies tend to emerge and quickly disappear due to their focus on short-term gains over long-term planning. “There is still a chance that Xiaomi could right itself and regain its old appeal,” Yamane said.
1.What made people consider Xiaomi a high image in 2011?
A. The fact that it is expensive
B. The fact that it is different from other Chinese manufacturers
C. The fact that it is like Apple’s iPhones
D. The fact that people could only buy its phones from the Internet
2.According to the passage, what was Xiaomi’s plan mainly about in 2013?
A. Making Xiaomi more available B. Fixing on Xiaomi fortune
C. Increasing its sales D. Setting its turning point
3.How did Xioami hold on to market share when the economy declined?
A. . By focusing on long-term planning B. By righting itself
C. By introducing new brands D. By depending on lower-end brands.
4.Which of the following statement is likely to be Yamane’s opinion?
A. Allowing many resellers to sell its phones is the turning point of Xiaomi
B. The strategy Xiaomi made had no effect at all
C. The companies in China should concentrate on short-term gains.
D. Redmi is popular among all the consumers
高三英语阅读理解困难题查看答案及解析
4 Key Strategies for Running to Lose Weight
As one of the most active exercises out there, running is an extremely efficient way to burn calories and lose weight. A 150-pound person will burn approximately 100 calories per mile when running. 1.
1. Healthy Eating is the First Step
If you want to lose weight by running, keep in mind that you’ll only lose pounds if you burn more calories than you consume. To lose a pound, you have to burn, through exercise or life functions, about 3500 calories. 2. Runners do have special nutrition needs, but the basic principles for healthy eating still apply. Try choosing smaller portions of high-fat and high-calorie foods and eating more whole grains, fruits, and vegetables.
2. Follow a training schedule
Sticking to a training schedule is a simple way to stay motivated to run. 3. So it’s much harder to postpone or skip workouts. Following a schedule can also help you avoid a running injury by not increasing your mileage too quickly.
3. Run regularly
If you don’t want to follow a schedule, you still need to have some consistency with your running because you won’t lose weight by running once a week. It’s best to get some activity every day. 4. If you find that your motivation to run is suffering, follow some necessary tips to get inspired.
4. 5.
Incorporating speed work or interval training (running at a very fast speed for short intervals of time) into your running routine can also help your weight loss efforts. Speed work burns a great amount of calories in a short period of time. You’ll also increase your muscle mass, causing you to burn more calories throughout the day.
A. Keep it challenging
B. Eat for Performance
C. You’ll know exactly what you need to do every day and each run builds on the next.
D. So you’ll need to combine running with a healthy diet.
E. If you’re hoping to use running to lose weight, here’s some advice on how to be successful.
F. Here are ways to improve your running motivation.
G. But if that’s not possible, try to shoot for at least 3-4 times per week.
高三英语七选五中等难度题查看答案及解析
China has warned America that it_______ be responsible for its arms sale to Taiwan.
A. can B. may C. will D. shall
高三英语单项填空简单题查看答案及解析
Truth is the first important factor for news, so it’s the responsibility for journalists to ensure all the information in their reports comes from ________ sources.
A. relative B. reliable
C. widespread D. faithful
高三英语单项填空中等难度题查看答案及解析
As a manager, Tiffany is responsible for interviewing applicants for some of the positions with her company. During one interview, she noticed that the candidate never made direct eye contact. She was puzzled and somewhat disappointed because she liked the individual otherwise.
He had a perfect resume and gave good responses to her questions, but the fact that he never looked her in the eye said “untrustworthy,” so she decided to offer the job to her second choice. “It wasn’t until I attended a diversity workshop that I realized the person we passed over was the perfect person.” Tiffany admits. What she hadn’t known at the time of the interview was that the candidate’s “different” behavior was simply a cultural misunderstanding. He was an Asian-American raised in a family where respect for those in authority was shown by turning away your eyes. “I was just thrown off by the lack of eye contact, not realizing it was cultural,” Tiffany says. “I missed out, but will not miss that opportunity again.”
Many of us have had similar experiences with behaviors we describe as different. As the world becomes smaller and our workplaces more diverse, it is becoming essential to expand our understanding of others and to reexamine some of our false assumptions (假设) .
Hire Advantage
At a time when hiring qualified people is becoming more difficult, employers who can have no personal biases (偏见) from the process have an obvious advantage. My company, Mindsets LLC, helps organizations and individuals see their own blind spots. A real estate (房产) agent we worked with illustrates the positive difference such training can make .
“During my Mindsets coaching period, I was taught how to own a diversified workforce. I employed people from different cultures and skill sets. The agents were able to make use of their full potential and experiences to build up the company. When the real estate market began to change, it was because we had a diverse agent pool that we were able to stay in the real estate market much longer than others in the same profession.”
Blinded by Gender
Dale is an account executive who attended one of my workshops in charge of a diverse workforce. “Through some of the lessons, I discovered my personal bias.” he recalls. “I learned I had not been looking at a person as a whole person, and being open to differences.” In his case, the blindness was not about culture but rather gender.
“I had a management position open in my department; and the two finalists were a man and a woman. Had I not attended this workshop, I would have automatically assumed the man was the best candidate because the position required quite a bit of extensive travel. My assumption would have been that even though both candidates were great and could have been successful in the position, I assumed the woman would have wanted to be home with her children and not travel.” Dale’s assumptions are another example of the well-intentioned but incorrect thinking that limits an organization’s ability to promote the full potential of a diverse workforce. “I learned from the class that instead of forcing my gender biases into the situation, I needed to present the full range of duties, responsibilities and expectations to all candidates and allow them to make an informed decision.” Dale sings high praise for the workshop, “because it helped me make decisions based on fairness.”
A better Bottom Line
An open mind about diversity not only improves organizations from inside, it is profitable as well. These comments from a customer service representative show how an inclusive attitude can improve sales.” Most of my customers speak English as a second language. One of the best things my company has done is to contract with a language service that offers translations over the phone. It wasn’t until my boss received Mindsets’ training that she was able to understand how important inclusiveness was to customer service. As a result, our customer base has increased.”
Once we start to see people as individuals, we can move positively toward inclusiveness for everyone. Diversity is about coming together and taking advantage of our differences and similarities and about building better communities and organizations. When we begin to question our assumptions and challenge what we think we have learned from our past , from the media, peers, family, friends, etc, we begin to realize that some of our conclusions are imperfect or contrary to our fundamental values. We need to train ourselves to think differently, shift our mindsets and realize that diversity opens doors for all of us, creating opportunities in organizations and communities that benefit everyone.
1. In Tiffany’s view, the first candidate was passed over because he ________.
A. was an Asian-American
B. didn’t perform as perfectly as the second one
C. was untrustworthy
D. showed no respect for authority
2.Tiffany’s misjudgment about the candidate originated from ________.
A. racial discrimination
B. cultural differences
C. gender discrimination
D. emphasis on physical appearance
3.What kind of organization is Mindsets LLC?
A. A real estate agency.
B. A hi-tech company.
C. A company dealing with financial affairs.
D. A company training workforce.
4.Which of the following statements will Dale not agree with about Mindsets LLC’s workshop?
A. It helped him make fair decisions.
B. It helped him discover his personal bias about gender.
C. It helped him look at a person as a whole one.
D. It helped him find successful candidates.
5.The last paragraph is intended to tell us the importance of ________.
A. viewing people as individuals
B. challenging our past
C. training ourselves in Mindsets’ workshops
D.building better communications
高三英语阅读理解简单题查看答案及解析
Even if a grade is not given, the student is responsible for 19. ________ (learn) the material assigned.
高三英语完成句子简单题查看答案及解析
In some parts of China, it is a common _____ that it is the wife who is responsible for the meals and clothes-washing for the whole family.
A. sense B. practice C. knowledge D. idea
高三英语单项填空中等难度题查看答案及解析
Traveling with kids, regardless of the age, is a terrible thing for new parents. Responsibility is high and travel expenses might be unexpected at any point of the trip. If you are planning your first road trip or vacation with children, there are several important things to consider.
Get a child locator. 1. and many parents sometimes lose their kids Popular tourist destinations are overcrowded, too. So, if you are afraid of losing your children, get a child locator to be aware of where your kids are going when they accidentally get lost.
2. You do not need to pack tons of toys, sweets and a tablet full of games in order to keep your little ones entertained. You can encourage them to create a travel journal or smash book, read, tell each other stories, or give them a camera to capture the most precious moments during your trip. 3.
4. This is a must even during the shortest road trip. You can handle a headache, but your child can’t. If you do not know what to put in your first aid kit (急救箱), consult your children’s doctor, because all children are different and the medicines either.
Apart from the above, money, passport, avoiding heavy luggage, pick a family-friendly destination and family friendly accommodation are also needed. Traveling with kids is exciting and interesting. Your first trip might not be so exciting, but with a careful preparation, your family trip will be the most memorable one. 5.
A. Keep them careful
B. Keep them entertained
C. Pack a small, kid-friendly first aid kit.
D. Board games might be a god choice, too
E. Airports and train stations are usually overcrowded.
F. Avoiding your little ones in the panning of the trip is a good idea.
G. Involve your little ones in the planning of the trip, which will help you
高三英语七选五中等难度题查看答案及解析
No one has yet discovered who is responsible for the incident but the police are already collecting ______.
A.evidence | B.permission | C.figure | D.anxiety |
高三英语单项填空中等难度题查看答案及解析
Travis is the manager of G&G where he is responsible for forty employees (雇员)and profits (利润) of over $2 million per year. He's never late to work. He does not get upset on the job. When one of his employees started crying after a customer screamed at her, Travis took her away. "Your working uniform is your shelter," he told her. "Nothing anyone says will ever hurt you. You will always be as strong as you want to be."
Travis picked up that lecture in one of his G&G training courses, an education program that began on his first day and continues throughout an employee's occupation. The training has, Travis says, changed his life. G&G has taught him how to live, how to focus, how to get to work on time, and how to master his emotions (情绪). Most importantly, it taught him willpower.
At the center of that education is an extreme focus on an all-important habit; willpower. Dozens of cases show that willpower is the single most important habit for a person's success.
And the best way to strengthen willpower is to make it into a habit. "Sometimes it looks like people with great self-control aren't working hard—but that's because they've made it automatic," Angela Duckworth, one of the University of Pennsylvania researchers said. "Their willpower occurs without them having to think about it."
The company spent millions of dollars developing programs of study to train employees on self-control. Managers wrote workbooks that serve as guides to how to make willpower a habit in workers' lives. Those courses arc, in part, why G&G has grown from a sleepy company into a large one with more than seventeen thousand stores and profits of more than $10 billion a year.
1.We loam from Paragraph 2 that employees in G&G must .
A. learn to give lectures
B. attend education programs
C. design a working uniform
D. develop a common hobby
2.Willpower will become a habit when employees can .
A. focus on the profits
B. benefit from the job
C. protect themselves well
D. control their feeling well
3.What can we infer from the passage?
A. G&G has grown into a large company.
B. G&G will spend half its profits training employees.
C. G&G may become more successful in the future.
D. G&G has to produce more workbooks for managers.
高三英语阅读理解中等难度题查看答案及解析