No one can avoid being influenced by advertisements. Much as we may pride ourselves on our good taste, we are no longer free to choose the things we want, for advertising exerts(施加) some influence on us. In their efforts to persuade us to buy this or that product, advertisers have made a close study of human nature and have classified(分类) all our little weaknesses.
Advertisers discovered years ago that all of us love to get something for nothing. An advertisement which begins with the magic work FREE can rarely go wrong. These days, advertisers not only offer free samples, but free cars, free houses, and free trips round the world as well. They design hundreds of competitions which will enable us to win huge sums of money. Radio and television have made it possible for advertisers to draw the attention of millions of people in this way.
During a radio program, a company of biscuit manufacturers once asked listeners to bake biscuits and send them to their factory. They offered to pay $10 a pound for the biggest biscuit baked by a listener. The response to this competition was active. Before long, biscuits of all shapes and sizes began arriving at the factory. One lady brought in a biscuit on a wheelbarrow. It weighed nearly 500 pounds. All the biscuits that were sent were carefully weighed. The largest was 713 pounds. It seemed certain that this would win the prize. But just before the competition closed, a lorry arrived at the factory with a truly large biscuit which weighed 2,400 pounds. It had been baked by a college student who had used over 1,000 pounds of flour, 800 pounds of sugar, 200 pounds of fat, and 400 pounds of various other ingredients. The factory had to pay more money than they had expected, for they bought the biscuit from the student for $24,000.
Advertising | |
Customers and advertisers | Though1. _______ of our good taste, customers are 2._____ by advertisements when buying things. |
In fact, advertisers have studied human nature in order to 3._______ customers to buy this or that product. | |
According to their 4.______ ,all customers love to get things for 5. _______. | |
The usually effective means | Advertisers offer free things, which often does 6. ______. |
Hundreds of competitions are 7. ______ for customers to win huge sums of money. | |
Radio and television are used to 8. ______ people’s attention. | |
An exception | By radio, a company of biscuit manufacturers once advertised that they would offer $10 a pound for the biggest biscuit baked by a listener, which 9.______ active response. |
However, they never10.______ to pay $24,000 for a truly large biscuit made by a college student and carried by a lorry. |
高二英语填空题中等难度题
No one can avoid being influenced by advertisements. Much as we may pride ourselves on our good taste, we are no longer free to choose the things we want, for advertising exerts a subtle influence on us. In their efforts to persuade us to buy this or that product, advertisers have made a close study of human nature and have classified all our little weaknesses.
Advertisers discovered years ago that all of us love to get something for nothing. An advertisement which begins with the magic word FREE can rarely go wrong. These days, advertisers not only offer free samples, but free cars, free houses, and free trips round the world as well. They devise hundreds of competitions which will enable us to win huge sums of money. Radio and television have made it possible for advertisers to capture the attention of millions of people in this way.
During a radio programme, a company of biscuit manufacturers once asked listeners to bake biscuits and send them to their factory. They offered to pay $10 a pound for the biggest biscuit baked by a listener. The response to this competition was tremendous. Before long, biscuits of all shapes and sizes began arriving at the factory. One lady brought in a biscuit on a wheelbarrow. It weighed nearly 500 pounds. A little later, a man came along with a biscuit which occupied the whole of his car. All the biscuits that were sent were carefully weighed. The largest was 713 pounds. It seemed certain that this would win the prize. But just before the competition closed, a lorry arrived at the factory with a truly colossal biscuit which weighed 2,400 pounds. It had been baked by a college student who had used over 1,000 pounds of flour, 800 pounds of sugar, 200 pounds of fat, and 400 pounds of various other ingredients. It was so heavy that a crane had to be used to remove it from the lorry. The manufacturers had to pay more money than they had anticipated, for they bought the biscuit from the student for $24,000.
1..
. Why have advertisers made a close study of human weakness?
A. They thought it was very interesting to do so.
B. They wanted to persuade the customers to buy their products.
C. They thought it was their duty.
D. They wanted to research how much people spend buying their products.
2..
. Why do advertisers offer free samples and other things to people?
A. They use them to attract people’s attention.
B. Their advertisements have little effect on customers.
C. Different means are being used to cheat people.
D. They produce too many products that can’t be sold out.
3..
From the last paragraph, we know that the factory failed to expect _______.
A. how many people would take an interest in the competition
B. how many ingredients are needed to bake a large biscuit
C. it was possible to bake a biscuit as large as the student’s
D. the payment wouldn’t be as high as $ 24,000
高二英语阅读理解简单题查看答案及解析
No one can avoid being influenced by advertisements. Much as we may pride ourselves on our good taste, we are no longer free to choose the things we want, for advertising exerts(施加) some influence on us. In their efforts to persuade us to buy this or that product, advertisers have made a close study of human nature and have classified(分类) all our little weaknesses.
Advertisers discovered years ago that all of us love to get something for nothing. An advertisement which begins with the magic work FREE can rarely go wrong. These days, advertisers not only offer free samples, but free cars, free houses, and free trips round the world as well. They design hundreds of competitions which will enable us to win huge sums of money. Radio and television have made it possible for advertisers to draw the attention of millions of people in this way.
During a radio program, a company of biscuit manufacturers once asked listeners to bake biscuits and send them to their factory. They offered to pay $10 a pound for the biggest biscuit baked by a listener. The response to this competition was active. Before long, biscuits of all shapes and sizes began arriving at the factory. One lady brought in a biscuit on a wheelbarrow. It weighed nearly 500 pounds. All the biscuits that were sent were carefully weighed. The largest was 713 pounds. It seemed certain that this would win the prize. But just before the competition closed, a lorry arrived at the factory with a truly large biscuit which weighed 2,400 pounds. It had been baked by a college student who had used over 1,000 pounds of flour, 800 pounds of sugar, 200 pounds of fat, and 400 pounds of various other ingredients. The factory had to pay more money than they had expected, for they bought the biscuit from the student for $24,000.
Advertising | |
Customers and advertisers | Though1. _______ of our good taste, customers are 2._____ by advertisements when buying things. |
In fact, advertisers have studied human nature in order to 3._______ customers to buy this or that product. | |
According to their 4.______ ,all customers love to get things for 5. _______. | |
The usually effective means | Advertisers offer free things, which often does 6. ______. |
Hundreds of competitions are 7. ______ for customers to win huge sums of money. | |
Radio and television are used to 8. ______ people’s attention. | |
An exception | By radio, a company of biscuit manufacturers once advertised that they would offer $10 a pound for the biggest biscuit baked by a listener, which 9.______ active response. |
However, they never10.______ to pay $24,000 for a truly large biscuit made by a college student and carried by a lorry. |
高二英语填空题中等难度题查看答案及解析
It is impossible to avoid ______by advertisements in a modern society.
A. to be influenced B. being influenced
C. to influence D. influenced
高二英语单项填空中等难度题查看答案及解析
As a boy, Sanders was much influenced by books about the sea, but by the age of fifteen he had decided to become a doctor rather than a sailor. His father was a doctor. So he was often with the doctors and got along very well with them. When he was fourteen, he was already hanging around the hospital where he was supposed to be helping to clean the medicine bottles, but was actually trying to listen to the doctors’ conversations with patients in the next room.
During the war Sanders served in the army as a surgeon(外科医生). “That was the happiest time of my life. I was dealing with real sufferers and on the whole making a success of my job.” In Rhodes he taught the country people simple facts about medicine. He saw himself as a life-saver. He had proved his skill to himself and had a firm belief that he could serve those who lived simply, and were dependent upon him. Thus, while in a position to tell them what to do he could feel he was serving them.
After the war, he married and set up a practice deep in the countryside, working under an old doctor who hated the sight of blood. This gave the younger man plenty of opportunities (机会) to go on working as a life-saver.
1.When he was a small boy, books about the sea had made Sanders want to be ___.
A.a surgeon B.an army man C.a sailor D.a life-saver
2.At the age of 14, Sanders ___.
A.worked as a doctor by cleaning the medicine bottles
B.met some doctors who were very friendly to him
C.was interested in talking with patients
D.remained together with the doctors
3.Having proved his skill to himself, Sanders ___.
A.wanted to live a simple life like a countryman
B.came to realize that he was really working for his countrymen
C.taught himself life-saving
D.was highly respected by the old doctor
4.When the war was over, he ___.
A.learned from an old doctor because he was popular
B.started to hate the sight of blood while working
C.served the countrymen under an old doctor who needed someone to help him
D.had few chances to be a “life-saver” because he was younger
高二英语阅读理解中等难度题查看答案及解析
As a boy, Sanders was much influenced(影响) by books about the sea, but by the age of fifteen he had decided to become a doctor rather than a sailor. His father was a doctor. So he was often with the doctors and got along very well with them. When he was fourteen, he was already hanging around the hospital where he was supposed to be helping to clean the medicine bottles, but was actually trying to listen to the doctors’ conversations with patients in the next room.
During the war Sanders served in the army as a surgeon(外科医生). “That was the happiest time of my life. I was dealing with real sufferers and on the whole making a success of my job.” In Rhodes he taught the country people simple facts about medicine. He saw himself as a life-saver. He had proved his skill to himself and had a firm belief that he could serve those who lived simply, and were dependent upon him. Thus, while in a position to tell them what to do he could feel he was serving them.
After the war, he married and set up a practice deep in the English countryside, working under an old doctor who hated the sight of blood. This gave the younger man plenty of opportunity(机会) to go on working as a life-saver.
1.When he was a small boy, books about the sea had made Sanders want to be ___.
A. a surgeon B. an army man
C. a sailor D. a life-saver
2.At the age of 14, Sanders ___.
A. worked as a doctor by cleaning the medicine bottles
B. met some doctors who were very friendly to him
C. was interested in talking with patients
D. remained together with the doctors
3.His experience in the Army proved that ___.
A. he was good at medical operations on the wounded
B. he succeeded in teaching people how to save their lives themselves
C. a doctor was the happiest man
D. his wish of being a life-saver could hardly come true
高二英语阅读理解中等难度题查看答案及解析
As a boy, Sanders was much influenced(影响) by books about the sea, but by the age of fifteen he had decided to become a doctor rather than a sailor. His father was a doctor. So he was often with the doctors and got along very well with them. When he was fourteen, he was already hanging around the hospital where he was supposed to be helping to clean the medicine bottles, but was actually trying to listen to the doctors’ conversations with patients in the next room.
During the war Sanders served in the army as a surgeon(外科医生). “That was the happiest time of my life. I was dealing with real sufferers and on the whole making a success of my job.” In Rhodes he taught the country people simple facts about medicine. He saw himself as a life-saver. He had proved his skill to himself and had a firm belief that he could serve those who lived simply, and were dependent upon him. Thus, while in a position to tell them what to do he could feel he was serving them.
After the war, he married and set up a practice deep in the English countryside, working under an old doctor who hated the sight of blood. This gave the younger man plenty of opportunity(机会) to go on working as a life-saver.
1.When he was a small boy, books about the sea had made Sanders want to be ________.
A. a surgeon B. an army man
C. a sailor D. a life-saver
2.At the age of 14, Sanders ________.
A. worked as a doctor by cleaning the medicine bottles
B. met some doctors who were very friendly to him
C. was interested in talking with patients
D. remained together with the doctors
3.His experience in the Army proved that ________.
A. he was good at medical operations on the wounded
B. he succeeded in teaching people how to save their lives themselves
C. a doctor was the happiest man
D. his wish of being a life-saver could hardly come true
高二英语阅读理解中等难度题查看答案及解析
As a boy, Sanders was much influenced(影响) by books about the sea, but by the age of fifteen he had decided to become a doctor rather than a sailor. His father was a doctor. So he was often with the doctors and got along very well with them. When he was fourteen, he was already hanging around the hospital where he was supposed to be helping to clean the medicine bottles, but was actually trying to listen to the doctors’ conversations with patients in the next room.
During the war Sanders served in the army as a surgeon(外科医生). “That was the happiest time of my life. I was dealing with real sufferers and on the whole making a success of my job.” In Rhodes he taught the country people simple facts about medicine. He saw himself as a life-saver. He had proved his skill to himself and had a firm belief that he could serve those who lived simply, and were dependent upon him. Thus, while in a position to tell them what to do he could feel he was serving them.
After the war, he married and set up a practice deep in the English countryside, working under an old doctor who hated the sight of blood. This gave the younger man plenty of opportunity(机会) to go on working as a life-saver.
1.When he was a small boy, books about the sea had made Sanders want to be ___.
A. a surgeon B. an army man
C. a sailor D. a life-saver
2.At the age of 14, Sanders ___.
A. worked as a doctor by cleaning the medicine bottles
B. met some doctors who were very friendly to him
C. was interested in talking with patients
D. remained together with the doctors
3.His experience in the Army proved that ___.
A. he was good at medical operations on the wounded
B. he succeeded in teaching people how to save their lives themselves
C. a doctor was the happiest man
D. his wish of being a life-saver could hardly come true
4.Having proved his skill to himself, Sanders ___.
A. wanted to live a simple life like a countryman
B. came to realize that he was really working for his countrymen
C. taught himself life-saving
D. was highly respected by the old doctor
5.When the war was over, he ___.
A. learned from an old doctor because he was popular
B. started to hate the sight of blood while working
C. served the countrymen under an old doctor who needed someone to help him
D. had few chances to be a “life-saver” because he was younger
高二英语阅读理解中等难度题查看答案及解析
[l] Canadian culture was heavily influenced by British culture and traditions.Now one can also notice the influence of American culture.Over the years, lots of people have moved to Canada.There has been a healthy change of Canadian' s ideas that has resulted in the development of certain special features in Canada.The people of Canada have always been proud of their diverse cultural backgrounds.
[2] Art: Canada has some of the most wonderful classical works of art.In the year 1930, artists began developing their own personal style.The "Group of Seven" is considered to be the first group of native artists to create their own style.
[3] Language and religion: Because of its diverse cultures, Canada has two official languages, English and French.There is _________.A number of people in Canada have confirmed that they have no religious belief, though there are many other groups that follow Protestantism as a religion.
[4] Literature: The literature of Canada basically shows the different cultural influences of other countries.Some of the early works were divided according to the region of Canada from which the author came, but there were also authors who gave a humorous touch to serious contents.A number of authors have been awarded for their literature works.
[5] Music: Music in Canada has seen many developments in styles along the way.Many Canadian; musicians have earned worldwide fame.From folk music to rock, Canadian music continues to entertain people.In recent years, music from Asia and Africa has found quite a fan following in Canada.
1.What is the main idea of the text? (no more than 3 words)
2.Fill in the blank in Paragraph 3 with proper words. (no more than 3 words)
3.What does the word “their” (Line 4, Para 1) refer to? (no more than 2 words)
4.Canadian culture has been influenced by many other countries.List all of them mentioned in the text.
5.Complete the following statement with proper words .(no more than 5 words)
Recently, music from Asia and Africa has become________in Canada.
高二英语其他题中等难度题查看答案及解析
As the summer time approaches, more and more commercials and advertisements can be seen on the mass media encouraging students to join English study tours abroad. The purpose of these tours is to provide students with an opportunity to learn English in a native speaking environment and use English in real situations. Parents always believe that their children will automatically speak good English after attending these study tours. However, for me, as an English major and former participant of many English study tours, I find these summer tours ineffective.
Parents who send their children abroad for a summer to study English usually believe that the native speaking environment, including the courses, teachers, and host families, can help their children to learn English better. This might be true if the students really study hard and they really get an all-English environment. But the fact is that, most of the time, the tour part is more important than the study part. Although these tours take place in foreign countries, students are rarely exposed in an all-English environment. You will find that, in the morning classes, Taiwanese students would like to stick together and speak Chinese with each other, even though there are some students from other countries. In the afternoon, the students go on a sightseeing excursion with their companions from Taiwan; they speak Chinese of course. In the evening, when students return to the host families, they would stay in their room and share the day with their roommate, another Taiwanese student. People who speak the same language with you is like a log(原木)in the ocean when living in a foreign country where you can not express yourself well, so that you would naturally stick with them. This is especially true with children.
Another unrealistic expectation parents have for these tours is that the experience of living abroad can make their children more independent and mature. However, maturity does not come overnight. It takes time and practice. The most important of all is that they need a good mentor(顾问). None of these exist in the study tours.
1.Which of the following is the most important thing for children who study in an English environment according to the writer?
A. Host families. B. Hard work. C. Courses. D. Teachers.
2.The underlined word “mature” in the last paragraph probably means .
A. active B. free C. outgoing D. grown-up
3.What’s the author’s attitude towards the English study tours abroad?
A. Doubtful. B. Negative. C. Positive. D. Neutral.
高二英语阅读理解困难题查看答案及解析
No bread eaten by man is so sweet as ________ earned by his own labor.
A.one | B.those | C.it | D.that |
高二英语单项填空简单题查看答案及解析