Over the past months,dozens of carmakers have launched models online,and tens of thousands of dealerships across the country are selling cars via livestreaming(直播).
As Chinese customers always have their smartphones at their side,they have been accustomed to shopping online. Moreover,the sales are made better received by virtual showrooms where customers can see the vehicles and interact(互动)in real-time about their prices and equipment.
To cater to the new trend,car salespeople need new skills in this world. Good product knowledge remains the basis,but if you want to be successful,you have to appear in livestreams like a type of TV presenter.
“Car salespeople are becoming entertainers,"said Michael Mayer,head of sales and marketing for Volkswagen brand in China. “The competition is tough,"he added. "Those who want to be found must always offer something new. "
The contest soon escalated. In March,British brand Land Rover came up with a 30-hour livestreaming event,during which its new Discovery Sport was launched. GM' s Cadillac invited online celebrities(名人)to help sell vehicles in April.
In China,a young man named Li Jiaqi is believed to know lipstick better than anyone else. Almost every night,millions of girls and ladies wait for him to appear online and introduce new lipsticks. Li was invited in April to help market Cadillac' s CT4. Despite the huge number of online viewers,none of them placed an order on the vehicle priced around 200,000 yuan.
Another online celebrity named Weiya helped attract orders for Roewe RX5 plus:4,180 were sold in 30 seconds. The key,said industry insiders,was the discount. Christine,a marketing manager of an international carmaker tells China Daily that she believes livestreaming with online celebrities won't help sales. "In fact,if you give dealers the same discount,they may sell even faster,"she said. "A lipstick is affordable for anyone,while a car is different. But bosses do not want their brands to remain silent,especially when others are seemingly having a good time. "
Some bosses decided to try it themselves. Nio Chairman Li Bin explained products. The 40-minute live show on May 18 brought in a total of 320 orders,5,288 test-drive appointments and sales valuing 128 million yuan. Orders continued to grow after the show and sales reached nearly 150 million yuan by the next day. WM President Shen Hui rapped unskillfully. Its online launch on May 10 obtained 1,400 million views. In two days it received over 4,000 orders,and more than 30,000 people showed interest in the model.
He Xiaopeng,founder of Xpeng Motor,said“Many people ask me when Xpeng will do livestreaming. I am worried that it will become a data-falsifying show. Everyone knows that the data is exaggerated(夸张)。But if you do not do it,you will feel you fall behind. "
Mayer said digitalization will continue,but that does not mean Volkswagen will make online sales the standard. He said it is more important to digitalize further process steps and thus work in a more customer-friendly and cost-effective manner.
1.Why is selling cars via livestreaming so popular according to the passage?
A.It is an avoidable trend that all car companies applaud.
B.Companies can make the biggest profit via livestreaming.
C.Vehicles sold online work in. a more customer-friendly manner.
D.Real-time interaction via livestreaming caters to customers' needs.
2.As car salespeople,what basic skill should they own?
A.Entertaining audience well.
B.Knowing the cars for sale well.
C.Making themselves famous.
D.Appearing like TV presenters.
3.The underlined word"escalated”in Paragraph 5 probably means
A.became less serious
B.sprang up everywhere
C.became increasingly fierce
D.disappeared gradually
4.All of the following have done livestreaming EXCEPT
A.Volkswagen
B.Xpeng Motor
C.Land Rover
D.Cadillac
5.What can be inferred from Christine's words?
A.Discount rather than celebrities counts in selling cars.
B.Car salespeople can sell better than online celebrities.
C.The lipstick and the car share the same target customers.
D.She thinks highly of livestreaming with online celebrities.
高二英语阅读选择困难题
Over the past months,dozens of carmakers have launched models online,and tens of thousands of dealerships across the country are selling cars via livestreaming(直播).
As Chinese customers always have their smartphones at their side,they have been accustomed to shopping online. Moreover,the sales are made better received by virtual showrooms where customers can see the vehicles and interact(互动)in real-time about their prices and equipment.
To cater to the new trend,car salespeople need new skills in this world. Good product knowledge remains the basis,but if you want to be successful,you have to appear in livestreams like a type of TV presenter.
“Car salespeople are becoming entertainers,"said Michael Mayer,head of sales and marketing for Volkswagen brand in China. “The competition is tough,"he added. "Those who want to be found must always offer something new. "
The contest soon escalated. In March,British brand Land Rover came up with a 30-hour livestreaming event,during which its new Discovery Sport was launched. GM' s Cadillac invited online celebrities(名人)to help sell vehicles in April.
In China,a young man named Li Jiaqi is believed to know lipstick better than anyone else. Almost every night,millions of girls and ladies wait for him to appear online and introduce new lipsticks. Li was invited in April to help market Cadillac' s CT4. Despite the huge number of online viewers,none of them placed an order on the vehicle priced around 200,000 yuan.
Another online celebrity named Weiya helped attract orders for Roewe RX5 plus:4,180 were sold in 30 seconds. The key,said industry insiders,was the discount. Christine,a marketing manager of an international carmaker tells China Daily that she believes livestreaming with online celebrities won't help sales. "In fact,if you give dealers the same discount,they may sell even faster,"she said. "A lipstick is affordable for anyone,while a car is different. But bosses do not want their brands to remain silent,especially when others are seemingly having a good time. "
Some bosses decided to try it themselves. Nio Chairman Li Bin explained products. The 40-minute live show on May 18 brought in a total of 320 orders,5,288 test-drive appointments and sales valuing 128 million yuan. Orders continued to grow after the show and sales reached nearly 150 million yuan by the next day. WM President Shen Hui rapped unskillfully. Its online launch on May 10 obtained 1,400 million views. In two days it received over 4,000 orders,and more than 30,000 people showed interest in the model.
He Xiaopeng,founder of Xpeng Motor,said“Many people ask me when Xpeng will do livestreaming. I am worried that it will become a data-falsifying show. Everyone knows that the data is exaggerated(夸张)。But if you do not do it,you will feel you fall behind. "
Mayer said digitalization will continue,but that does not mean Volkswagen will make online sales the standard. He said it is more important to digitalize further process steps and thus work in a more customer-friendly and cost-effective manner.
1.Why is selling cars via livestreaming so popular according to the passage?
A.It is an avoidable trend that all car companies applaud.
B.Companies can make the biggest profit via livestreaming.
C.Vehicles sold online work in. a more customer-friendly manner.
D.Real-time interaction via livestreaming caters to customers' needs.
2.As car salespeople,what basic skill should they own?
A.Entertaining audience well.
B.Knowing the cars for sale well.
C.Making themselves famous.
D.Appearing like TV presenters.
3.The underlined word"escalated”in Paragraph 5 probably means
A.became less serious
B.sprang up everywhere
C.became increasingly fierce
D.disappeared gradually
4.All of the following have done livestreaming EXCEPT
A.Volkswagen
B.Xpeng Motor
C.Land Rover
D.Cadillac
5.What can be inferred from Christine's words?
A.Discount rather than celebrities counts in selling cars.
B.Car salespeople can sell better than online celebrities.
C.The lipstick and the car share the same target customers.
D.She thinks highly of livestreaming with online celebrities.
高二英语阅读选择困难题查看答案及解析
Hi, everybody. Over the past couple months, most of the political headlines you’ve read have probably been about the government shutdown and the launch of the Affordable Care Act(平价医疗法案). And I know that many of you have rightly never been more frustrated with Washington.
But if you look beyond those headlines, there are some good things happening in our economy. And that’s been my top priority(优先考虑)since the day I walked into the Oval Office.
After decades in which the middle class was working harder and harder just to keep up, and a punishing recession(衰退)that made it worse, we made the tough choices required not just to recover from crisis, but to rebuild on a new foundation for stronger, more durable economic growth.
Five years later, we have fought our way back. Our businesses have created 7.8 million new jobs in the past 44 months. Another 200,000 Americans went back to work last month.
The American auto industry has come back with more than 350,000 new jobs –-- jobs putting out and selling the high-tech, fuel-efficient cars the world wants to buy. And they’re leading the charge in a business that has added jobs for the first time since the 1990s –-- a big reason why our businesses sell more goods and services “Made in America” than ever before.
We decided to stop our addiction to foreign oil. And today, we produce more renewable energy than ever, more natural gas than anybody, and for the first time in nearly 20 years, America now produces more oil than we buy from other countries.
We decided to fix a broken health care system. And even though the task has been rough, so far, about 500,000 Americans gain health coverage starting January 1st. And by the way, health care costs are growing at the slowest rate in 50 years.
And one more thing: since I took office, we’ve cut our deficits (赤字) by more than half. And that makes it easier to invest in the things that create jobs –-- education, research, and so on.
Imagine how much farther along we could be if both parties were working together. Think about what we could do if the few didn’t hold the economy hostage (人质) every few months, or waste time on dozens of votes to repeal the Affordable Care Act rather than try to help us fix it.
In the weeks ahead, I’ll keep talking about my plan to build a better bargain for the middle class. Good jobs. A good education. A chance to buy a home, save, and retire. And yes, the financial security of affordable health care. And I’ll look for any willing partners who want to help.
Because of your hard work and tough sacrifices over the past five years, we’re pointed in the right direction. But we’ve got more work to do to keep moving that way. And as long as I’m President, I’ll keep doing everything I can to create jobs, grow the economy, and make sure that everyone who works hard has a chance to get ahead. Thanks, and have a great weekend.
1.Which of the following is not the reason for people’s frustration with the government?
A. The government shutdown
B. Unemployment rate
C. The addiction to foreign oil
D. Cancelling the Affordable Care Act
2.Why does the president mention more goods and services “Made in America”?
A. To show that American goods and services are very popular.
B. To indicate that American people should be dependent on themselves.
C. To show that the employment rate has been increased.
D. To show that American auto industry enjoys high technology.
3.What’s the meaning of the underlined word “repeal”?
A. put an end to B. try hard to fix C. make stronger D. get accustomed to
4.According to the speech, which of the following can be implied?
A. American people have every reason to feel frustrated with the government.
B. Health care costs are growing at the slowest rate in 50 years.
C. The president feels sorry that the economy is not moving in the right direction.
D. Some government officials don’t agree with the president on the medical care system.
高二英语阅读理解中等难度题查看答案及解析
Over the past month, Chinese cinema _______the great success of Disney’s live-action version film Cinderella.
A. witnessed B. has witnessed
C. would witness D. had witnessed
高二英语单项填空中等难度题查看答案及解析
Increasingly, over the past ten years, people-especially young people have become aware of the need to change their eating habits, because much of the food they eat, particularly processed food, is not good for the health. Consequently, there has been a growing interest in natural foods: foods which do not contain chemical additives and which have not been affected by chemical fertilizers(化肥)widely used in farming today.
Natural foods, for example, are vegetables, fruit and grain which have been grown in soil that is rich in organic matter. In simple terms, this means that the soil has been nourished by unused vegetable matter, which provides it with essential vitamins and minerals. This in itself is a natural process compared with the use of chemicals and fertilizers, the main purpose of which is to increase the amount but not the quality of foods grown in commercial farming areas.
Natural foods also include animals which have been allowed to feed and move freely in healthy pastures(生活状况). Compare this with what happens in the mass production of poultry(家禽): there are battery farms, for example, where thousands of chickens live crowded together in one building and are fed on food which is little than rubbish. Chickens kept in this way are not only tasteless as food; they also produce eggs which lack important vitamins.
There are other aspects of healthy eating which are now receiving increasing attention from experts in diet. Take, for example, the question of sugar. This is actually a nonessential food! It is not that sugar is harmful in itself. But it does seem to be additive: the quantity we use has grown steadily and in Britain today each person consumes an average of 200 pounds a year! Yet all it does is provide us with energy, in the form of calories. There are no vitamins in it, no minerals and no fibre.
1.People have become more interested in natural foods because ________.
A. processed food is not good for the health
B. they want to eat food that is more tasty
C. they want a change of diet
D. they want to be fashionable
2.The reason of using chemicals and fertilizers is to ________.
A. improve the quality of foods
B. increase the quantity of foods
C. provides people with essential vitamins
D. supply people with more energy
3.Battery chickens cannot be called “natural food” because ________.
A. they all live together
B. they are tasteless
C. their eggs have no vitamins
D. they are not allowed to move round and eat freely
高二英语阅读理解困难题查看答案及解析
Shortly before Christmas last year,Brazilian piano player Joao Carlos Martins invited his friends to a bar near his home. He wanted to show them the best gift he had received in many years:a new pair of gloves. They are not just any gloves,however. The specially made bionic(仿生)devices are letting the 79-year-old play with both hands for the first time in more than 20 years.
Martins 'health problems could be traced back to 1965. He suffered nerve damage in his arm from a soccer injury. And while he was on tour,a robber hit him over the head with a metal pipe in Bulgaria. Even his close friends believed that his career as a pianist would come to an end.
By his retirement last March,he had undergone 24 medical procedures to try to reduce pain caused by a series of accidents. As a result,he had been forced to work mostly as a musical conductor since the early 2000s.
However,one designer believed Martins 'retirement had come too early. That designer, Ubirata Bizarro Costa,created special bionic gloves for Martins 'hands. The gloves help move his fingers up after they press on the piano keys. Costa said he created early models based on images of Martins' hands,but that those models were“far from ideal”. He then decided to tell Martins about his efforts and they together spent several months testing different models. The perfect match came in December,and cost only$125 to build.
These days,Martins never takes off his new magic gloves-even when he goes to sleep. Martins said he had received more than 100 devices in the last 50 years as possible solutions to his hand problems. None worked well or long enough. "But these gloves do,"he said.
The new gloves have given Martins a new goal. He hopes to play the piano at New York's Carnegie Hall in October. He has already been preparing a concert celebrating the 60th anniversary of his first appearance there.
1.Which of the following is true about Joao Carlos Martins?
A.A designer who created special gloves for himself.
B.A musician who prefers conducting to playing the piano.
C.A pianist whose career was restricted by health problems.
D.A soccer lover who was hit over the head during a match.
2.What is special about Martins' s new gloves?
A.They have been around for a long time.
B.They are considered to be far from ideal.
C.They enable Martins to play with two hands.
D.They are developed mainly for the disabled.
3.In the process of creation,Costa did the following EXCEPT that
A.he perfected the gloves together with Martins.
B.he spent several months testing different models.
C.he made early models based on images of Martins 's hands.
D.he insisted on building the new gloves despite the high price.
4.What's the best title for the text?
A.Technology Improves People's Life
B.Martins Receives the Best Christmas Gift
C.Costa Creates the Special Gloves for Martins
D.Magic Gloves Let Brazilian Pianist Play Again
高二英语阅读选择中等难度题查看答案及解析
The air quality in the city, ________ is shown in the report, has improved over the past two months.
A. it B. that
C. which D. as
高二英语单项填空困难题查看答案及解析
Over the past few months, PSY’s funny video for “Gangnam Style” has become a YouTube sensation, resulting in over 112,000,000 views since July 15. It’s also been Tweeted more than 780,000 times and received over 260, 000 likes on Facebook, reports Mashable.com.
With the rapper(说唱歌手) making an appearance at Thursday’s MTV Video Music Awards, here’s what you need to know about the break-out artist.
His real name is Park Jae-Sang. The 35-year-old Korean pop rapper is known for his comedic music videos and performances. The video for “Gangnam Style” is no exception. When his first album PSY—From the Psycho World! was released in 2001, he was nicknamed “PSY” because of his unusual dress, special lyrics(歌词) and funny dance movies.
Gangnam is a wealthy neighborhood in Seoul(首尔). Gangnam may only be 15 square miles, but the district in Seoul, South Korea, is home to the headquarters of some of the country’s most influential companies, including Samsung, Hyundai and LG. The region also makes up 7% of South Korea’s GDP. 41% of students at Seoul University, a very famous college, come from Gangnam. The lyrics of PSY’s song describe the personality of a girl and a guy.
He studied in the U.S. Born in South Korea on December 31, 1977, PSY attended Banpo Elementary School, Banpo Middle School and Eva High Sch ool. But when it came time to achieve a college degree, the rapper attended both Boston University and Berklee College of Music in the U.S.
“Gangnam Style” is giving K-pop international fame. “Gangnam Style” is currently No.1 on the iTunes music video chart. The video has surpassed Taylor Swift’s “We Are Never Ever Getting Back Together”; Justin Bieber’s “As Long As You Love Me”; and Katy Perry’s “Wide Awake”. This is the first time a Korean artist has ranked this high on iTunes.
1.What is the first paragraph mainly about?
A.The success of “Gangnam Style”.
B.The origin of “Gangnam Style”.
C.The result of the Music Award.
D.The childhood of PSY.
2.According to the text, PSY________.
A.is already in his forties now
B.made his first album in 2003
C.danced only in his “Gangnam Style”
D.has developed his special comedic style
3.Which of the following about Gangnam is TRUE?
A.It is the capital of South Korea.
B.It is rich and better developed.
C.Seoul University lies in it.
D.It covers about 90 square miles.
4.What can we learn from the last paragraph?
A.“Gangnarn Style” isn’t popular in English-speaking countries.
B.PSY will be given another big prize for music in the future.
C.iTunes is the No.1 music company on the internet.
D.“Gangnam Style” has won the most worldwide popularity.
高二英语阅读理解中等难度题查看答案及解析
Earlier this month, the University of Glasgow in Scotland launched a course entitled: The Simpsons Introduce Philosophy(哲学). The course’s aim is to ease students into the typically heavy topic by relating it to the popular cartoon family.
“The Simpsons is one of the modem world’s greatest cultural products, partly because it is so full of philosophy,” John Donaldson, creator of the course, told the BBC. “Aristotle, Kant, Marx, Camus and many other great thinkers’ ideas are represented in what is arguably the purest of philosophical forms — the comic cartoon.”
While this may seem like an unusual way to attract pupils to a traditionally dull topic, this class isn’t the first of its kind. In 2009, Liverpool Hope University in the UK began offering a master’s degree on the music of world-famous 60’s group The Beatles, which still runs today. The following year, the UK’s Durham University gave students the chance to enroll on a Harry Potter-themed module, covering contents such as “Gryffindor and Slytherin: prejudice and intolerance in the classroom,” and “muggles and magic”.
To some, these courses may seem like a waste of a valuable education, but Donaldson believes that packaging certain topics into something more easy to relate to will enhance the learning experience, without distracting(分离)from the main subject. “Firstly, scholars want to be taken seriously by other scholars and ideas like this can be seen as not serious,” he tells iNews. “There are definitely ways to include popular culture into academic subjects that still remains their nature and doesn’t take away from the quality of the ideas,”
Already booked full, Donaldson’s Simpsons class isn’t meant to be taken as seriously, however. The lecturer says that his one-day course, which will pose philosophical questions around morality, free will, and religion by relating them to scenarios(情节)from The Simpsons, aims to introduce students to his area of expertise greatly while having a bit of fun.
1.From Paragraph 2, we can learn that .
A. The Simpsons contains many philosophical ideas
B. John Donaldson produces those philosophical ideas
C. many great thinkers will be invited to The Simpsons
D. the main reason for The Simpsons’ success is its philosophy
2.Paragraph 3 is developed mainly .
A. by comparison B. by time
C. by example D. by process
3.What is the main feature of the course according to Donaldson?
A. It’s very dull with many serious topics.
B. It’s very common as a traditional course.
C. It’s very time-saving as a one-day course.
D. It’s very efficient in teaching philosophic ideas.
4.The passage mainly talks about .
A. a creative philosophy course B. a popular comic cartoon
C. a reform of traditional subjects D. an enterprising lecturer
高二英语阅读理解中等难度题查看答案及解析
that it has been No.1 hit on the pop charts over the past month·
A.Simon’s newly released album is very well—received
B.SO well received Simon’s newly released album is
C.Well.received is Simon’s newly released album
D.So well received is Simon’s newly released album
高二英语单项填空中等难度题查看答案及解析
that it has been No.1 hit on the pop charts over the past month·
A.Simon’s newly released album is very well—received |
B.SO well received Simon’s newly released album is |
C.Well.received is Simon’s newly released album |
D.So well received is Simon’s newly released album |
高二英语单项填空简单题查看答案及解析