An environment group called the Food Commission is unhappy and disappointed because of the sales of bottled water from Japan. The water, it angrily argues in public, has traveled 10,000 “food miles” before it reaches Western customers. “Transporting water half-way across the world is surely the extremely stupid use of fuel when there is plenty of water in the UK.” It is also worried that we are wasting our fuel by buying prawns from Indonesia (7,000 food miles) and carrots from South Africa (5,900 food miles).
Counting the number of miles traveled by a product is a strange way of trying to tell the true situation of the environmental damage done by an industry. Most food is transported around the world on container ships that are extremely energy-efficient. It should be noted that a ton of butter transported 25 miles in a truck to a farmers’ market does not necessarily use less fuel on its journey than a similar product transported hundreds of miles by sea, Besides, the idea of “food miles” ignores the amount of fuel used in the production. It is possible to cut down your food miles by buying tomatoes grown in Britain rather than those grown in Ghana; the difference is that the British ones will have been raised in heated greenhouses and the Ghanaian ones in the open sun.
What is the idea of “food miles” does provide, however, is the chance to cut out Third World countries from First World food markets. The number of miles traveled by our food should, as I see it, be regarded as a sign of the success of the global trade system, not a sign of damage to the environment.
1.The Food Commission is angry because it thinks that .
A. UK wastes a lot of money importing food products
B. some imported goods cause environmental damage
C. growing certain vegetables damages the environment
D. people waste energy buying food from other countries
2.The phrase “food miles” in the passage refers to the distance .
A. that a food product travels to a market
B. that a food product travels from one market to another
C. between UK and other food producing countries
D. between a Third World country and a First World food market
3.By comparing tomatoes raised in Britain and in Ghana, the author tries to explain that .
A. British tomatoes are healthier than Ghanaian ones
B. Ghanaian tomatoes taste better than British ones
C. cutting down food miles may not necessarily save fuel
D. protecting the environment may cost a lot of money
4.From the passage we know that the author is most probably .
A. a supporter of free global trade
B. a member of the Food Commission
C. a supporter of First World food markets
D. a member of an energy development group
高三英语阅读理解困难题
An environment group called the Food Commission is unhappy and disappointed because of the sales of bottled water from Japan. The water, it angrily argues in public, has traveled 10,000 “food miles” before it reaches Western customers. “Transporting water half-way across the world is surely the extremely stupid use of fuel when there is plenty of water in the UK.” It is also worried that we are wasting our fuel by buying prawns from Indonesia (7,000 food miles) and carrots from South Africa (5,900 food miles).
Counting the number of miles traveled by a product is a strange way of trying to tell the true situation of the environmental damage done by an industry. Most food is transported around the world on container ships that are extremely energy-efficient. It should be noted that a ton of butter transported 25 miles in a truck to a farmers’ market does not necessarily use less fuel on its journey than a similar product transported hundreds of miles by sea, Besides, the idea of “food miles” ignores the amount of fuel used in the production. It is possible to cut down your food miles by buying tomatoes grown in Britain rather than those grown in Ghana; the difference is that the British ones will have been raised in heated greenhouses and the Ghanaian ones in the open sun.
What is the idea of “food miles” does provide, however, is the chance to cut out Third World countries from First World food markets. The number of miles traveled by our food should, as I see it, be regarded as a sign of the success of the global trade system, not a sign of damage to the environment.
1.The Food Commission is angry because it thinks that .
A. UK wastes a lot of money importing food products
B. some imported goods cause environmental damage
C. growing certain vegetables damages the environment
D. people waste energy buying food from other countries
2.The phrase “food miles” in the passage refers to the distance .
A. that a food product travels to a market
B. that a food product travels from one market to another
C. between UK and other food producing countries
D. between a Third World country and a First World food market
3.By comparing tomatoes raised in Britain and in Ghana, the author tries to explain that .
A. British tomatoes are healthier than Ghanaian ones
B. Ghanaian tomatoes taste better than British ones
C. cutting down food miles may not necessarily save fuel
D. protecting the environment may cost a lot of money
4.From the passage we know that the author is most probably .
A. a supporter of free global trade
B. a member of the Food Commission
C. a supporter of First World food markets
D. a member of an energy development group
高三英语阅读理解困难题查看答案及解析
An environmental group called the Food Commission is unhappy and disappointed because of the sale of bottled water form Japan. The water is angrily argues in public, has traveled 10,000“food miles” before it reaches Western customers. “transporting water halfway across the world is surely the extremely stupid use of fuel when there is plenty of water in the OK.” It is also worried that we are wasting our fuel by buying prams（对虾）from Indonesia(7,000 food miles) and carrots from South Africa(5,900 food miles).
Counting the number of miles traveled done by a product is a strange way of trying to tell the true situation of the environmental damage done by an industry. Most food is transported around the world on container ships that are extremely energy efficient（高能效的）. It should be noted that a ton of butter transported 25 miles in a truck product transported hundreds of miles by sea. Besides ,the idea of “of miles” ignores the amount of fuel used in the production. It is possible to cut down your food miles by buying tomatoes grown in Britain rather than those grown in Ghana; the difference is that the British one will have been raised in heated greenhouses and the Ghanaian ones in the open sun.
What the idea of “food miles” does provide, however, is the chance to cut out Third World Countries from First World food markers. The number of miles traveled by our food should, as I see it, be regarded as a sign of the success of the global（全球的）trade system, not a sign of damage to the environment.
1.The Food Commission is angry because it thinks that________.
A.OK wastes a lot of money importing food products
B. some imported goods cause environmental damage
C. growing certain vegetables cause environmental damage
D. people waste energy buying food fro other countries
2.The phrase “food miles” in the passage refers to the distance________.
A. that a food product travels to a market
B. that a food product travels from one market to another
C. between UK and other food producing countries
D. between a Third World country and a First World food market
3.By comparing tomatoes raised in Britain and in Ghana, the another tries to explain that.
A. British tomatoes are healthier than Ghanaian ones
B. Ghanaian tomatoes taste better than British ones
C. cutting down food miles may not necessarily save fuel
D. protecting the environment may cost a lot of money
4.From the passage we know that the author is most probably________.
A. a supporter of free global trade
B. a member of the Food Commission
D. a supporter of First World food markets
D. a member of an energy development group
高三英语阅读理解中等难度题查看答案及解析
An environmental group called the Food Commission is unhappy and disappointed because of the sales of bottled water from Japan. The water, it angrily argues in public, has traveled 10,000 “food miles” before it reached Western customers. Transporting water halfway across the world is surely the extremely stupid use of fuel when there is plenty of water in the UK. It is also worrying that we were wasting our fuel by buying prawns from Indonesia (7,000 food miles ) and carrots from South Africa (5,900 food miles).
Counting the number of miles traveled done by a product is a strange way of trying to tell the true situation of the environmental damage due to industry. Most food is transported around the world on container ships that are extremely energy efficient. It should be noticed that a ton of butter transported 25 miles in a truck to a farmers’ market doesn’t necessarily use less fuel on its journey than a similar product transported hundreds of miles by sea. Besides, the idea of “food miles” ignores the amount of fuel used in the production. It is possible to cut down your food miles by buying tomatoes grown in Britain rather than those grown in Ghana. The difference is that the British ones will have been raised in heated greenhouse and the Ghanaian ones in the open sun.
What is the idea of “food miles” does provide, however, is the chance to cut out Third World countries from First World food markets. The number of miles traveled by our food should, as I see it, be regarded as a sign of the success of the global trade system, not a sign of damage to the environment.
1.The Food Commission is angry because it thinks that ________.
A. UK wastes a lot of money importing food products
B. some imported goods causes environmental damage
C. growing certain vegetables causes environmental damage
D. people wasted energy buying food from other countries
2. The phrase “food miles” in the passage refers to the distance ________.
A. that a food product travels to a market
B. that a food product travels from one market to another
C. between UK and other food producing countries
D. between a Third World country and a First World food market
3.By comparing tomatoes raised in Britain and in Ghana, the author tries to explain that ________.
A. British tomatoes are healthier than Ghanaian ones
B. Ghanaian tomatoes taste better than tomatoes ones
C. cutting down food miles may not necessarily save fuel
D. protecting the environment may cost a lot of money
4. From the passage we know that the author is most probably ________.
A. a supporter of free global trade
B. a member of a Food Commission
C. a supporter of First World food markets
D. a member of an energy development group
高三英语阅读理解中等难度题查看答案及解析
An environmental group called the Food Commission is unhappy and disappointed because of the sales of bottled water from Japan. The water, it angrily argues in public, has traveled 10,000 “food miles” before it reached Western customers. Transporting water halfway across the world is surely the extremely stupid use of fuel when there is plenty of water in the UK. It is also worrying that we were wasting our fuel by buying prawns from Indonesia (7,000 food miles ) and carrots from South Africa (5,900 food miles).
Counting the number of miles traveled done by a product is a strange way of trying to tell the true situation of the environmental damage due to industry. Most food is transported around the world on container ships that are extremely energy efficient. It should be noticed that a ton of butter transported 25 miles in a truck to a farmers’ market doesn’t necessarily use less fuel on its journey than a similar product transported hundreds of miles by sea. Besides, the idea of “food miles” ignores the amount of fuel used in the production. It is possible to cut down your food miles by buying tomatoes grown in Britain rather than those grown in Ghana. The difference is that the British ones will have been raised in heated greenhouse and the Ghanaian ones in the open sun.
What is the idea of “food miles” does provide, however, is the chance to cut out Third World countries from First World food markets. The number of miles traveled by our food should, as I see it, be regarded as a sign of the success of the global trade system, not a sign of damage to the environment.
1.The Food Commission is angry because it thinks that ________.
A. UK wastes a lot of money importing food products
B. some imported goods causes environmental damage
C. growing certain vegetables causes environmental damage
D. people wasted energy buying food from other countries
2.The phrase “food miles” in the passage refers to the distance ________.
A. that a food product travels to a market
B. that a food product travels from one market to another
C. between UK and other food producing countries
D. between a Third World country and a First World food market
3.By comparing tomatoes raised in Britain and in Ghana, the author tries to explain that ________.
A. British tomatoes are healthier than Ghanaian ones
B. Ghanaian tomatoes taste better than tomatoes ones
C. cutting down food miles may not necessarily save fuel
D. protecting the environment may cost a lot of money
4.From the passage we know that the author is most probably ________.
A. a supporter of free global trade
B. a member of a Food Commission
C. a supporter of First World food markets
D. a member of an energy development group
高三英语阅读理解中等难度题查看答案及解析
The Alice Ferguson Foundation is a non-profit group that works to improve the environment by building relationships between people and nature. The foundation is based in the state of Maryland. It was created more than 50 years ago. It teaches people ways to protect the environment.
At the end of the year, it designs events to help children celebrate Christmas without increasing the amount of waste they create. Hanna Seligmann works for the foundation. “So let’s figure out what is in our bag of trash.” She shows adults and children how to reduce waste during the holiday gift-giving season. “You can sort it as a cardboard item or you can sort it as a plastic item.” “We encourage using things that are already in your house like newspaper, old magazines, using a gift within a gift.” Urging people to recycle is important in the Washington, D.C., area, because Potomac River, one of the most famous rivers in the country lies there.
“Over time we realized that really just doing trash cleanups was the symptom of the problem, not getting to the root cause. And so it was just a little over a decade ago that we started the initiative (倡议) itself.” says Seligman.
The Trash Free Potomac Watershed Initiative is an effort by the Alice Ferguson Foundation to support clean agricultural methods. It includes educational programs teaching children about the kinds of pollution that can enter the watershed.
One activity is called the Trash Timeline Game. It teaches children that the things they throw away do not decompose, at the same rate. For example, paper dissolves in about four weeks. An apple core may take two months to rot. A metal can take up to 100 years.
1.The Alice Ferguson Foundation ________.
A. devotes itself to keeping citizens engaged in going green
B. deals with relationship between people
C. teaches people how to form groups
D. concerns itself about children’s holidays
2.At the end of the year, the Alice Ferguson Foundation is busy ________.
A. buying plastic items
B. celebrating Christmas
C. figuring out how much waste was produced
D. educating people to reduce less waste while enjoying Christmas
3.How to get to the root cause of environmental protection, according to Seligman?
A. Environmental education. B. Doing trash cleanups.
C. Saving water. D. Celebrating holidays less.
4.What does the underlined word in the last paragraph mean?
A. Give off. B. Break down. C. Come out. D. Pack up.
高三英语阅读理解困难题查看答案及解析
The Alice Ferguson Foundation is a non-profit group that works to improve the environment by building relationships between people and nature. It teaches people ways to protect the environment. At the end of the year, it designs events to help children celebrate Christmas without increasing the amount of waste they create.
Hanna Seligmann works for the foundation. VOA joined Seligmann recently during one of her talks. “So let’s figure out what is in our bag of trash.” She shows adults and children how to reduce waste during the holiday gift-giving season. “You can sort it as a cardboard item of you can sort it as a plastic item,” Seligmann works with volunteers. “We encourage using things that arc already in your house like newspaper, old magazines, using a gift within a gift. You can wrap something in a reusable napkin, wrap something in a scarf, or a shawl(围巾)or even a reusable to tote bag (大手提袋)。”
Lori Arguelles is the executive director for environmental education at the Alice Ferguson Foundation. “Over time we realized that really just doing trash, cleanups was the symptom of the problem, not getting to the root cause. And 50 it was just a little over a decade ago that we started the initiative itself.”
One activity is called the Trash Timeline Game. It teaches children that the things they throw away do not decompose at the same rate. For example paper dissolves in about four weeks. An apple core takes two months. A metal can takes up to 100 years. A plastic bag will not decompose for 450 years Glass takes 1,000 years And, they say, Styrofoam (泡沫聚苯乙烯) never dissolves.
Young people taking part in the program learn that reducing waste is important not just during the holidays, but every day of the year.
1.Why is the Alice Ferguson Foundation created?
A. To help children celebrate Christmas.
B. To reduce the amount of waste.
C. To make the environment better,
D. To bu id relationships between people and mature
2.What suggestion docs Seligmann give on wrapping gifts?
A. It is better to use cardboard items to wrap gifts.
B. It is better to wrap gifts in some things capable of being used again.
C. It is better not to wrap gifts in plastic items.
D. It is better not to wrap gifts at all.
3.What can we infer from Lori Arguelles’s words?
A. Doing trash cleanups means a lot to protecting the environment.
B. We still need to make great efforts on the way to protecting the environment.
C. Over a decade our efforts to protect the environment proved fruitless.
D. Over time we found the root cause of protecting the environment
4.What’s the meaning of “decompose”?
A. break down
B. break out
C. store up
D. store away
高三英语阅读理解中等难度题查看答案及解析
Sparrow is a fast-food chain with 200 restaurants. Some years ago, the group to which Sparrow belonged was taken over by another company. Although Sparrow showed no sign of declining, the chain was generally in an unhealthy state. With more and more fast-food concepts reaching the market, the Sparrow menu had to struggle for attention. And to make matters worse, its new owner had no plans to give it the funds it required.
Sparrow failed to grow for another two years. Until a new CEO, Carl Pearson, decided to build up its market share. He did a survey, which showed that consumers who already used Sparrow restaurants were extremely positive about the chain, while customers of other fast-food chains were unwilling to turn away from them. Sparrow had to develop a new promotional campaign.
Pearson faced a battle over the future of the Sparrow brand. The chain’s owner now favored rebranding Sparrow as Marcy’s restaurants. Pearson resisted, arguing for an advertising campaign designed to convince customers that visits to Sparrow restaurants were fun. Such an attempt to establish a positive relationship between a company and the general public was unusual for that time. Pearson strongly believed that numbers were the key to success, rather than customers’ spending power. Finally, the owner accepted his idea.
The campaign itself changed the traditional advertising style of the fast-food industry. The TV ads of Sparrow focused on entertainment and featured original songs performed by a variety of stars. Instead of showing the superiority of a specific product, the intention was to put Sparrow in the hearts of potential customers.
Pearson also made other decisions which he believed would contribute to the new Sparrow image. For example, he offered to lower the rent of any restaurants which achieved a certain increase in their turnover (营业额)
These efforts paid off, and Sparrow soon became one of the most successful fast-food chains in the regions where it operated.
1.Which was one of the problems Sparrow faced before Pearson became CEO?
A.The number of its customers was declining.
B.Its customers found the food unhealthy.
C.It was in need of financial support.
D.Most of its restaurants were closed.
2.For what purpose did Pearson start the advertising campaign?
A.To build a good relationship with the public.
B.To stress the unusual tradition of Sparrow.
C.To learn about customers’ spending power.
D.To meet the challenge from Marcy’s restaurants.
3.What do know about the TV ads of Sparrow?
A.They changed people’s views on pop stars.
B.They amused the public with original songs.
C.They focused on the superiority of its products.
D.They influenced the eating habits of the audience.
4.What was Pearson’s achievement as a CEO?
A.He managed to pay off Sparrow’s debts.
B.He made Sparrow much more competitive.
C.He helped Sparrow take over a company.
D.He improved the welfare of Sparrow employees.
高三英语阅读理解中等难度题查看答案及解析
Sparrow is a fast-food chain with 200 restaurants. Some years ago, the group to which Sparrow belonged was taken over by another company. Although Sparrow showed no sign of declining, the chain was generally in an unhealthy state. With more and more fast-food concepts reaching the market, the Sparrow menu had to struggle for attention. And to make matters worse, its new owner had no plans to give it the funds it required.
Sparrow failed to grow for another two years. Until a new CEO, Carl Pearson, decided to build up its market share. He did a survey, which showed that consumers who already used Sparrow restaurants were extremely positive about the chain, while customers of other fast-food chains were unwilling to turn away from them. Sparrow had to develop a new promotional campaign.
Pearson faced a battle over the future of the Sparrow brand. The chain’s owner now favored rebranding Sparrow as Marcy’s restaurants. Pearson resisted, arguing for an advertising campaign designed to convince customers that visits to Sparrow restaurants were fun. Such an attempt to establish a positive relationship between a company and the general public was unusual for that time. Pearson strongly believed that numbers were the key to success, rather than customers’ speeding power. Finally, the owner accepted his idea.
The campaign itself changed the traditional advertising style of the fast-food industry. The TV ads of Sparrow focused on entertainment and featured original sons performed by a variety of stars. Instead of showing the superiority of a specific product, the intension was to put Sparrow in the hearts of potential customers.
Pearson also made other decisions which he believed would contribute to the new Sparrow image. For example, he offered to lower the rent of any restaurants which achieved a certain increase in their turnover. (营业额)
These efforts paid off, and Sparrow soon became one of the most successful fast-food chains in the regions where it operated.
1.Which was one of the problems Sparrow faced before Pearson became CEO?
A. The number of its customers was declining
B. It was in need of financial support
C. Its customers found the food unhealthy
D. Most of its restaurants were closed
2.What does the underlined word “them” in Paragraph 2 refer to?
A. Customers of Sparrow restaurants
B. Sparrow restaurants
C. other fast-food chains
D. Customers of other fast-food chains
3.For what purpose did Pearson start the advertising campaign?
A. To stress the unusual tradition of Sparrow
B. To lean about customers; spending power.
C. To meet the challenge from Marcy’s restaurants.
D. To build a good relationship with the public
4.What was Pearson’s achievement as a CEO?
A. He made Sparrow much more competitive
B. He managed to pay off Sparrow’s debts.
C. He helped Sparrow take over a company
D. He improved the welfare of Sparrow employees
高三英语阅读理解中等难度题查看答案及解析
Sparrow is a fast-food chain with 200 restaurants. Some years ago, the group to which Sparrow belonged was taken over by another company. Although Sparrow showed no sign of declining, the chain was generally in an unhealthy state. With more and more fast-food concepts reaching the market, the Sparrow menu had to struggle for attention. And to make matters worse, its new owner had no plans to give it the funds it required.
Sparrow failed to grow for another two years. Until a new CEO, Carl Pearson, decided to build up its market share. He did a survey, which showed that consumers who already used Sparrow restaurants were extremely positive about the chain, while customers of other fast-food chains were unwilling to turn away from them. Sparrow had to develop a new promotional campaign.
Pearson faced a battle over the future of the Sparrow brand. The chain’s owner now favored rebranding Sparrow as Marcy’s restaurants. Pearson resisted, arguing for an advertising campaign designed to convince customers that visits to Sparrow restaurants were fun. Such an attempt to establish a positive relationship between a company and the general public was unusual for that time. Pearson strongly believed that numbers were the key to success, rather than customers’ speeding power. Finally, the owner accepted his idea.
The campaign itself changed the traditional advertising style of the fast-food industry. The TV ads of Sparrow focused on entertainment and featured original songs performed by a variety of stars. Instead of showing the superiority of a specific product, the intention was to put Sparrow in the hearts of potential customers.
Pearson also made other decisions which he believed would contribute to the new Sparrow image. For example, he offered to lower the rent of any restaurants which achieved a certain increase in their turnover (营业额) .
These efforts paid off, and Sparrow soon became one of the most successful fast-food chains in the regions where it operated.
1.Which was one of the problems Sparrow faced before Pearson became CEO?
A．The number of its customers was declining
B．Its customers found the food unhealthy
C．It was in need of financial support
D．Most of its restaurants were closed
2.What does the underlined word “them” in Paragraph 2 refer to?
A．Customers of Sparrow restaurants B．Sparrow restaurants
C．Customers of other fast-food chains D．other fast-food chains
3.For what purpose did Pearson start the advertising campaign?
A．To build a good relationship with the public
B．To stress the unusual tradition of Sparrow
C．To lean about customers’ spending power.
D．To meet the challenge from Marcy’s restaurants.
4.The TV ads of Sparrow ________ .
A．changed people’s views on pop stars
B．amused the public with original songs
C．focused on the superiority of its products
D．influenced the eating habits of the audience
5.What was Pearson’s achievement as a CEO?
A．He managed to pay off Sparrow’s debts.
B．He made Sparrow much more competitive
C．He helped Sparrow take over a company
D．He improved the welfare of Sparrow employees
高三英语阅读理解中等难度题查看答案及解析
(2013·山东卷)Sparrow is a fast－food chain with 200 restaurants.Some years ago，the group to which Sparrow belonged was taken over by another company.Although Sparrow showed no sign of declining，the chain was generally in an unhealthy state.With more and more fast－food concepts reaching the market，the Sparrow menu had to struggle for attention.And to make matters worse，its new owner had no plans to give it the funds it required.
Sparrow failed to grow for another two years until a new CEO，Carl Pearson，decided to build up its market share.He did a survey，which showed that consumers who already used Sparrow restaurants were extremely positive about the chain，while customers of other fast－food chains were unwilling to turn away from them.Sparrow had to develop a new promotional campaign.
Pearson faced a battle over the future of the Sparrow brand.The chain's owner now favored rebranding Sparrow as Marcy's restaurants.Pearson resisted，arguing for an advertising campaign designed to convince customers that visits to Sparrow restaurants were fun.Such an attempt to establish a positive relationship between a company and the general public was unusual for that time.Pearson strongly believed that numbers were the key to success，rather than customers' spending power.Finally，the owner accepted his idea.
The campaign itself changed the traditional advertising style of the fast－food industry.The TV ads of Sparrow focused on entertainment and featured original songs performed by a variety of stars.Instead of showing the superiority of a specific product，the intention was to put Sparrow in the hearts of potential customers.
Pearson also made other decisions which he believed would contribute to the new Sparrow image.For example，he offered to lower the rent of any restaurants which achieved a certain increase in their turnover(营业额)．
These efforts paid off，and Sparrow soon became one of the most successful fast－food chains in the regions where it operated.
1.Which was one of the problems Sparrow faced before Pearson became CEO?
A．The number of its customers was declining.
B．Its customers found the food unhealthy.
C．It was in need of financial support.
D．Most of its restaurants were closed.
2.What does the underlined word “them” in Paragraph 2 refer to?
A．Customers of Sparrow restaurants.
B．Sparrow restaurants.
C．Customers of other fast－food chains.
D．Other fast－food chains.
3.For what purpose did Pearson start the advertising campaign?
A．To build a good relationship with the public.
B．To stress the unusual tradition of Sparrow.
C．To learn about customers' spending power.
D．To meet the challenge from Marcy's restaurants.
4.What was Pearson's achievement as a CEO?
A．He managed to pay off Sparrow's debts.
B．He made Sparrow much more competitive.
C．He helped Sparrow take over a company.
D．He improved the welfare of Sparrow employees.
高三英语阅读理解中等难度题查看答案及解析