Background music may seem harmless, but it can have a powerful effect on those who hear it. Recorded background music first found its way into factories, shops and restaurants in the USA. Very soon it spread to other parts of the world. Now it is becoming difficult to go shopping or eat a meal without listening to background music.
To begin with, background music was intended simply to create a soothing (舒适的) atmosphere. Recently, however, it's becoming a big business. An American marketing expert has shown that music can boost(提升) sales or increase factory production by as much as a third.
But it has to be the light music. Lively music has no effect at all on sales. Slow music can increase receipts(收入) by 34%. This is probably because shoppers slow down and have more opportunity to spot items they would like to buy. Yet, slow music isn't always the answer. The expert found that in restaurants slow music meant customers took longer to eat their meals, which reduced overall sales. So restaurant owners might be well advised to play faster music to keep the customers moving-unless, of course, the resulting indigestion(消化不良) leads to complaints.
1.Background music was first used ________.
A.in the cinemas and theatres in the USA
B.in the offices and hospitals in the USA
C.in the schools and churches in the USA
D.in the factories, shops and restaurants in the USA
2.An American marketing expert has found background music can __________.
A.increase sales or factory production
B.create a soothing atmosphere
C.make people slow down
D.make people forget their worries
3.Slow music is useless in ________ in increasing sales.
A.shops
B.restaurants
C.factories
D.cinemas
4.Restaurant owners are advised to play ________ to increase overall sales.
A.lively music
B.loud music
C.slower music
D.faster music
高二英语阅读理解简单题
Background music may seem harmless, but it can have a powerful effect on those who hear it. Recorded background music first found its way into factories, shops and restaurants in the USA. Very soon it spread to other parts of the world. Now it is becoming difficult to go shopping or eat a meal without listening to background music.
To begin with, background music was intended simply to create a soothing (舒适的) atmosphere. Recently, however, it's becoming a big business. An American marketing expert has shown that music can boost(提升) sales or increase factory production by as much as a third.
But it has to be the light music. Lively music has no effect at all on sales. Slow music can increase receipts(收入) by 34%. This is probably because shoppers slow down and have more opportunity to spot items they would like to buy. Yet, slow music isn't always the answer. The expert found that in restaurants slow music meant customers took longer to eat their meals, which reduced overall sales. So restaurant owners might be well advised to play faster music to keep the customers moving-unless, of course, the resulting indigestion(消化不良) leads to complaints.
1.Background music was first used ________.
A.in the cinemas and theatres in the USA
B.in the offices and hospitals in the USA
C.in the schools and churches in the USA
D.in the factories, shops and restaurants in the USA
2.An American marketing expert has found background music can __________.
A.increase sales or factory production
B.create a soothing atmosphere
C.make people slow down
D.make people forget their worries
3.Restaurant owners are advised to play ____ to increase overall sales.
A.lively music B.loud music
C.faster music D.slower music
高二英语阅读理解中等难度题查看答案及解析
Background music may seem harmless, but it can have a powerful effect on those who hear it. Recorded background music first found its way into factories, shops and restaurants in the USA. Very soon it spread to other parts of the world. Now it is becoming difficult to go shopping or eat a meal without listening to background music.
To begin with, background music was intended simply to create a soothing (舒适的) atmosphere. Recently, however, it's becoming a big business. An American marketing expert has shown that music can boost(提升) sales or increase factory production by as much as a third.
But it has to be the light music. Lively music has no effect at all on sales. Slow music can increase receipts(收入) by 34%. This is probably because shoppers slow down and have more opportunity to spot items they would like to buy. Yet, slow music isn't always the answer. The expert found that in restaurants slow music meant customers took longer to eat their meals, which reduced overall sales. So restaurant owners might be well advised to play faster music to keep the customers moving-unless, of course, the resulting indigestion(消化不良) leads to complaints.
1.Background music was first used ________.
A.in the cinemas and theatres in the USA
B.in the offices and hospitals in the USA
C.in the schools and churches in the USA
D.in the factories, shops and restaurants in the USA
2.An American marketing expert has found background music can __________.
A.increase sales or factory production
B.create a soothing atmosphere
C.make people slow down
D.make people forget their worries
3.Slow music is useless in ________ in increasing sales.
A.shops
B.restaurants
C.factories
D.cinemas
4.Restaurant owners are advised to play ________ to increase overall sales.
A.lively music
B.loud music
C.slower music
D.faster music
高二英语阅读理解简单题查看答案及解析
“Check it again, you need to be sure.”This culture rule may sound , but it is one of the most powerful culture rules. I took a lot of things for granted. In fact, I used to people who often check things, such as their car engine oil, the house security, even the children in the bedroom. I didn’t realize that this rule would cost me dearly.
One day the owner of the supermarket I worked in asked me to make a(n) to the investors(投资者) whom we wanted to become partners with. I was given a month to it.
The day of the presentation arrived. I left home at 7 am with the intention of getting to the office . On the way , my car climbed over a bunch of rocks and I heard a loud noise. I stepped on the brake and got out of the car to check what happened: I had a flat tire.
“Oh dear, please not now .” I quickly ran behind the car to the spare tire, only to be again :there was none. I began to think of the moments when my wife would me to get one each time I drove the car out. But I was too to listen to her.
It was already 8 am and it seemed like I had only one left. I had to run to the supermarket. It should me about 45 minutes to get there . I the car and ran as fast as I could , hoping I would have the to get there on time .
it took me longer than I had expected. I arrived at the twenty minutes late. I to the guests for my lateness and did my best to give a good presentation. Finally, the supermarket the deal, but I was suspended(停职) for two months without pay.
1.A. familiar B. foolish C. simple D. difficult
2.A. make fun of B. pay attention to C. catch up with D. look up to
3.A. changing B. following C. signing D. disobeying
4.A.contribution B. analysis C. presentation D. comparison
5.A. apply for B. prepare for C. arrange for D. account for
6.A. early B. easily C. safely D. shortly
7.A. soft B. hard C. smooth D. rough
8.A.carefully B. lightly C. quickly D. bravely
9.A. check B. get C. move D. repair
10.A. shocked B. pleased C. bored D. confused
11.A. challenge B. remind C. help D. encourage
12.A. selfish B. sensitive C. stubborn D. independent
13.A.wish B. choice C. minute D. plan
14.A. give B. spare C. allow D. take
15.A. left B. passed C. rented D. stopped
16.A. condition B. idea C. luck D. goal .
17.A. Deliberately B. Unfortunately C. Strangely D. Consequently
18.A. market B. party C. office D. station
19.A. appealed B. reported C. referred D. apologized
20.A. accepted B. won C. offered D. finished
高二英语完型填空中等难度题查看答案及解析
It seems that I have seen this man somewhere before, but now I can’t remember________I came across him.
A where was it that B where it was that
C that it was where D that was it where
高二英语单项填空中等难度题查看答案及解析
It may not be news to parents of teenage girls, but researchers have confirmed that no one can stop their 16-year-old daughter from deciding how the family spends its money.
The willpower and determination of teenage girls give them a big say in how a family’s money is spent on everything from food and meals to mobile phones, and, of course, clothes. Teenage boys did not show up at all in the analysis, which was designed to find out the influence of young people on household spending.
The findings on the spending power of teenage girls were calculated from Office for National Statistics records of family spending during the 1980s and 1990s. Researchers examined how much money went on services and leisure goods in different kinds of homes. They checked spending on food, restaurant meals, alcohol, tobacco, services, heating, transport, clothes and sports in 2,745 British families.
They found that teenage girls in the UK typically played an active role in family decisions about the allocation(分配)of household resources. But older children— those over the age of 21 who are still living with their parents—appear to have no say in household decisions.
They also tried to calculate to what extent the bargaining power of a teenager affected family budgets. “Every parent knows that children, even at a very early age, have their own preferences with regard to consumption, researchers said. “But children are only interested in a limited range of goods—mainly sweets and toys—and parents are able to use punishment to reduce their children’s bargaining power or remove it.” When they become teenagers, however, girls are much more independent and they are capable of earning their own money, which improves their bargaining power in family decisions.
The researchers could not explain why girls have more influence over spending while the evidence for boys is much less conclusive. However, this study could be of great significance to market research and how marketers target children.
1. From the passage we can learn that ________.
A.teenage girls have more influence over family budgets than teenage boys |
B.teenage boys don't want to decide on household spending |
C.teenage boys have some influence over household |
D.teenage girls have weaker willpower and determination than teenage boys |
2.What does the underlined part “give them a big say” in the second paragraph mean?
A.Make them dare to say something. |
B.Make them want to know. |
C.Make them say something meaningful. |
D.Make their influence stronger. |
3.It appears that household decisions are NOT affected by ________.
A.girls living with parents |
B.girls over 21 |
C.girls over 12 |
D.girls living alone |
4.How can parents reduce children’s bargaining power?
A.By persuading them |
B.By offering them sweets or toys. |
C.By threatening to punish them. |
D.By allocating household resources. |
高二英语阅读理解中等难度题查看答案及解析
Spending money on a vacation may seem like a luxury(奢侈品)—but occasionally, you have to relax yourself. Here’s where to go for a good time at an unbelievable value.
Captiva Island, Florida
Keep it simple by looking for seashells, or bicycling, jet skiing; you can even hit the tennis courts. The Summer Getaway package offers a fourth night free and rates from $209 a night, making the average for a four-night stay $157.Kids 12 and under eat breakfast free. You’ll get a coupon(优惠券)book with more than $250 in savings on resort outlets(经销店), from watersports, island cruises and more.
Reyjavik, Iceland
STA Travel Beats specializes in taking travelers to music festivals around the globe. It has an eight-day tour, Icelandic Beats, that takes you to the Icelandic Geothermal spas(水疗), UNESCO world heritage sites, and black sand beaches. End your vacation at the Secret Solstice Festival on June 18. The tour is $1,218,not including airfare.
Malpais, Costa Rica
You get daily surfing instruction, sunset surf session, and yoga in the outdoor, oceanfront yoga studio in a week-long tour. As you get mind, body, and spirit together, keep it going with healthy meals at the beachfront restaurant. Prices are $2,895 for shared accommodations, $3,095 for private accommodations with shared bath, and $3,595 for private accommodations.
Waterville Valley, New Hampshire
Waterville Valley Resort is surrounded by 100 miles of trails in the White Mountain National Forest. If you get a Freedom Pass, you can save about $100 a day during a six-day tour; the pass enables you daily to have a two-hour mountain bike rental, unlimited tennis, a round of golf, and a kayak, canoe, or paddleboard rental. Rates start at $139 a night.
1.How much is a four-night stay in Captiva Island, Florida?
A. $366 B. $471 C. $627 D. $836
2.Which of the following offers the longest tour?
A. Reyjavik, Iceland.
B. Malpais, Costa Rica.
C. Captiva Island, Florida.
D. Waterville Valley, New Hampshire.
3.What is the main purpose of the passage?
A. To advertise four coming events.
B. To encourage people to travel abroad.
C. To introduce famous travelling routes.
D. To recommend places for summer holiday.
高二英语阅读理解中等难度题查看答案及解析
He is a very careful man, but he ________ make mistakes which seem ridiculous
A.can B.must C.may D.will
高二英语单项填空简单题查看答案及解析
——May I help you? You seem to be having some problems.
—— _______, thanks. I think I can manage.
A. All right B.No problem C. It’s all right D.There’s no way
高二英语单项填空中等难度题查看答案及解析
The evidence for harmony ( 和谐)may not be obvious in some families. But it seems that four out of five young people now get on with their parents, which is the opposite of the popularly-held image(形象) of unhappy teenagers locked in their room after endless family quarrels.
An important new study into teenage attitudes surprisingly shows that their family life is more harmonious than it has ever been in the past. "We were surprised by just how positive today's young people seem to be about their families," said one member of the research team. "They're expected to be rebellious(叛逆的) and selfish but actually they have other things on their minds; they want a car and material goods, and they worry about whether school is serving them well. There's more negotiation(商议) and discussion between parents and children, and children expect to take part in the family decision-making process. They don't want to rock the boat."
So it seems that this generation of parents is much more likely than parents of 30 years ago to treat their children as friends. "My parents are happy to discuss things with me and willing to listen to me," says 17-years-old Daniel Lazall. " I always tell them when I'm going out clubbing. As long as they know what I'm doing, they're fine with it." Susan Crome, who is now 21, agrees. "Looking back on the last 10 years, there was a lot of what you could call negotiation. For example, as long as I'd done all my homework, I could go out on a Saturday night. But I think my grandparents were a lot stricter with my parents than that."
Maybe this positive view of family life should not be unexpected. It is possible that the idea of teenage rebellion is not rooted in real facts. A researcher comments, "Our surprise that teenagers say they get along well with their parents comes because of a brief period in our social history when teenagers were regarded as different beings. But that idea of rebelling and breaking away from their parents really only happened during that one time in the 1960s when everyone rebelled. The normal situation throughout history has been a smooth change from helping out with the family business to taking it over."
1.According to the author, teenage rebellion ________.
A.resulted from changes in families
B.is common nowadays
C.may be a false belief
D.existed only in the 1960s
2.What is the passage mainly about?
A.Education in family
B.Harmony in family
C.Teenage trouble in family
D.Negotiation in family
3.The study shows that teenagers don't want to ________.
A.go boating with their family
B.share family responsibility
C.make family decisions
D.cause trouble in their families
4.Compared with parents of 30 years ago, today's parents ________.
A.care less about their children's life
B.go to clubs more often with their children
C.give their children more freedom
D.are much stricter with their children
高二英语阅读理解中等难度题查看答案及解析
The evidence for harmony may not be obvious in some families. But it seems that four out of five young people now get on well with their parents, which is the opposite of the popularly-held image of unhappy teenagers locked in their room after endless family quarrels.
An important new study into teenage attitudes surprisingly shows that their family life is more harmonious than it had ever been in the past. “We were surprised by just how positive today’s young people seem to be about their families,” said one member of the research team. “They’re expected to be rebellious(叛逆的) and selfish but actually they have other things on their minds: they want a car and material goods, and they worry about whether school is serving them well. There’s more negotiation(商议) and discussion between parents and children, and children expect to take part in the family decision-making process. They don’t want to rock the boat.”
So it seems that this generation of parents is much more likely than parents of 30 years ago to treat their children as friends. “My parents are happy to discuss things with me and willing to listen to me,” says 17-year-old Daniel Lazall. “I always tell them when I’m going out clubbing. As long as they know what I’m doing, they’re fine with me.” Susan Crome, who is now 21, agrees. “Looking back on the last 10 years, there was a lot of what you could call negotiation. For example, as long as I’d done all my homework, I could go out on a Saturday night. But I think my grandparents were a lot stricter with my parents than that.”
Maybe this positive view of family life should not be unexpected. It is possible that the idea of teenage rebellion(反抗) is not rooted in real facts. A researcher comments, “Our surprise that teenagers say they get along well with their parents comes because of a brief period in our social history when teenagers were regarded as different beings. But that idea of rebelling and breaking away from their parents really only happened during that one time in the 1960s when everyone rebelled. The normal situation throughout history has been a smooth change from helping out with the family business to taking it over. ”
1.According to the author, teenage rebellion______
A. may be a false belief B. is common nowadays
C. existed only in the 1960s D. resulted from changes in families.
2.The study shows that teenagers don’t want to __________.
A. share family responsibility
B. cause trouble in their families
C. go boating with their family
D. make family decisions
3.Compared with parents of 30 years ago, today’s parents ____________.
A. go to clubs more often with their children
B. are much stricter with their children
C. care less about their children’s life
D. give their children more freedom
4.What is the passage mainly about?
A. Negotiation in family. B. Education in family.
C. Harmony in family. D. Teenage trouble in family.
高二英语阅读理解中等难度题查看答案及解析