What is the first thing you notice when you walk into a shop? The products displayed (展示) at the entrance? Or the soft background music?
But have you ever notice the smell? Unless it is bad, the answer is likely to be no. But while a shop’s scent may not be outstanding compared with sights and sounds, it is certainly there. And it is providing to be an increasing powerful tool in encouraging people to purchase.
A brand store has become famous for its distinctive scent which floats through the fairly dark hall and out to the entrance, via scent machines. A smell may be attractive but it may not just be used for freshening air. One sports goods company once reported that when it first introduced scent into its stores, customers’ intention to purchase increased by 80 percent.
When it comes to the best shopping streets in Pairs, scent is just as important to a brand’s success as the quality of its window displays and goods on sales. That is mainly because shopping is a very different experience to what it used to be.
Some years ago, the focus for brand name shopping was on a few people with sales assistants’ disproving attitude and don’t-touch-what-you-can’t-afford displays. Now the rise of electronic commerce (e-commerce电子商务) has opened up famous brands to a wider audience. But while e-shops can use sights and sounds, only bricks-and-mortar stores (实体店) can offer a full experience from the minute customers step through the door to the moment they leave. Another brand store seeks to be much more than a shop, but rather a destination. And scent is just one way to achieve this.
Now a famous store uses complex man-made smell to make sure that the soft scent of baby powder floats through the kid department, and coconut (椰子) scent in the swimsuit section. A department store has even opened a new lab, inviting customers on a journey into the store’s windows to smell books, pots and drawers, in search of their perfect scent.
1. E-shops are mentioned in the passage to _______ .
A. introduce the rise of e-commerce
B. urge shop assistants to change their attitude
C. push stores to use sights and sounds
D. show the advantages of brick-and-mortar stores
2. The underlined word “destination” in Paragraph 5 means _______ .
A. a platform that exhibits goods
B. a spot where travelers like to stay
C. a place where customers love to go
D. a target that a store expects to meet
3.The main purpose of the passage is to ______ .
A. compare and evaluate B. inform and explain
C. examine and assess D. argue and discuss
4. According to the passage, what is an increasingly powerful tool in the success of some brand store?
A. Unique scents. B. Friendly assistant.
C. Soft background music D. attractive window display.
高二英语阅读理解中等难度题
What is the first thing you notice when you walk into a shop? The products displayed (展示) at the entrance? Or the soft background music?
But have you ever notice the smell? Unless it is bad, the answer is likely to be no. But while a shop’s scent may not be outstanding compared with sights and sounds, it is certainly there. And it is providing to be an increasing powerful tool in encouraging people to purchase.
A brand store has become famous for its distinctive scent which floats through the fairly dark hall and out to the entrance, via scent machines. A smell may be attractive but it may not just be used for freshening air. One sports goods company once reported that when it first introduced scent into its stores, customers’ intention to purchase increased by 80 percent.
When it comes to the best shopping streets in Pairs, scent is just as important to a brand’s success as the quality of its window displays and goods on sales. That is mainly because shopping is a very different experience to what it used to be.
Some years ago, the focus for brand name shopping was on a few people with sales assistants’ disproving attitude and don’t-touch-what-you-can’t-afford displays. Now the rise of electronic commerce (e-commerce电子商务) has opened up famous brands to a wider audience. But while e-shops can use sights and sounds, only bricks-and-mortar stores (实体店) can offer a full experience from the minute customers step through the door to the moment they leave. Another brand store seeks to be much more than a shop, but rather a destination. And scent is just one way to achieve this.
Now a famous store uses complex man-made smell to make sure that the soft scent of baby powder floats through the kid department, and coconut (椰子) scent in the swimsuit section. A department store has even opened a new lab, inviting customers on a journey into the store’s windows to smell books, pots and drawers, in search of their perfect scent.
1. E-shops are mentioned in the passage to _______ .
A. introduce the rise of e-commerce
B. urge shop assistants to change their attitude
C. push stores to use sights and sounds
D. show the advantages of brick-and-mortar stores
2. The underlined word “destination” in Paragraph 5 means _______ .
A. a platform that exhibits goods
B. a spot where travelers like to stay
C. a place where customers love to go
D. a target that a store expects to meet
3.The main purpose of the passage is to ______ .
A. compare and evaluate B. inform and explain
C. examine and assess D. argue and discuss
4. According to the passage, what is an increasingly powerful tool in the success of some brand store?
A. Unique scents. B. Friendly assistant.
C. Soft background music D. attractive window display.
高二英语阅读理解中等难度题查看答案及解析
What is the first thing you notice when you walk into a shop? The products displayed(展示)at the entrance? Or the soft background music?
But have you ever notice the smell? Unless it is bad,the answer is likely to be no.But while a shop’s scent may not be outstanding compared with sights and sounds,it is certainly there.And it is providing to be an increasing powerful tool in encouraging people to purchase.
A brand store has become famous for its distinctive scent which floats through the fairly dark hall and out to the entrance,via scent machines. A smell may be attractive but it may not just be used for freshening air.One sports goods company once reposed that when it first introduced scent into its stores,customers’ intension to purchase increased by 80 percent.
When it comes to the best shopping streets in Pairs,scent is just as important to a brand’s success as the quality of its window displays and goods on sales.That is mainly because shopping is a very different experience to what it used to be.
Some years ago,the focus for brand name shopping was on a few people with sales assistants’disproving attitude and don’t-touch-what-you-can’t afford displays.Now the rise of electronic commerce(e-commerce)has opened up famous brands to a wider audience.But while e-shops can use sights and sounds,only bricks-and-mortar stores(实体店)can offer a full experience from the minute customers step through the door to the moment they leave.Another brand store seeks to be much more than a shop,but rather a destination.And scent is just one way to achieve this.
Now a famous store uses complex man-made smell to make sure that the soft scent of baby powder floats through the kid department,and coconut(椰子)scent in the swimsuit section.A department store has even opened a new lab,inviting customers on a journey into the store’s windows to smell books,pots and drawers,in search of their perfect scent.
1.According to the passage,what is an increasingly powerful tool in the success of some brand store?
A.Friendly assistant. B. Unique scents.
C.Soft background music D.attractive window display.
2.E-shops are mentioned in the passage to_____.
A.show the advantages of brick-and-mortar stores
B.urge shop assistants to change their attitude
C.push stores to use sights and sounds
D.introduce the rise of e-commerce
3.The underlined word“destination”in Paragraph 5 means_____.
A.a platform that exhibits goods
B.a spot where travelers like to stay
C. a place where customers love to go
D.a target that a store expects to meet
4.The main purpose of the passage is to________.
A.compare and evaluate B.examine and assess
C.argue and discuss D.inform and explain
高二英语阅读理解中等难度题查看答案及解析
When I walked into the house after school, the first thing I noticed was a box with items I recognized from my dad’s office.
“What are you doing at home?” I asked casually.
“Andrew, I was 31 today,” he answered quietly.
I was sure he was joking. “No, you weren’t. Why are you 32 at home?”
Then I noticed his 33 and realized he was telling me the truth. My father has always been a hard worker and prided himself on his career. 34 our family has been his joy, and I guess I have 35 his work for granted.
My father’s unemployment 36 many changes in our lives. For starters, he was at home all the time, which meant my bed had to be 37 , my room cleaned up, and my 38 done right after school. I would come home every day to find him at the computer 39 jobs. I began to notice how 40 he seemed, and how losing his job affected his self-esteem, though he tried to be 41 . For the first time, I 42 my dad as vulnerable (易受伤的). He asked my brother and me to 43 less. I gave up my pocket money, 44 it wasn’t much. I felt I was doing the right. I also found a part-time job.
After several difficult months of searching, my dad 45 to go in a totally different direction. He 46 that he never wanted to be laid off again, so he was going to start his own business. Day by day, I watched him 47 it, and I admired how much time and 48 he expended. I 49 knew he was a hard worker, but watching him in action really affected me.
Although this was one of the 50 experiences for our family, it taught me a lot about dealing with adversity (逆境), and will be my foundations for success.
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高二英语完型填空简单题查看答案及解析
根据短文内容,从短文后的选项中选出能填入空白处的最佳选项,选项中有两项为多余选项。
When I walked into the house after school, the first thing I noticed was a box with items I recognized from my dad’s office. When he told me that he was laid off, I thought he was joking. Then I noticed his seriousness and realized he was telling the truth. My father has always been a hard worker. He has prided himself on his career. 1. I
guess I had taken his work for granted.
2. For starters, he was home all the time. It meant my bed had to be made, my room cleaned up, and my homework done right after school. I would come home every day to find him at the computer searching for jobs. ________3. He seemed, and how losing his job had affected his self-esteem, though he tried to be optimistic. For the first time, I saw my dad as vulnerable. He asked my brother and me to spend less. I gave up my allowance, which even though it wasn’t much, felt like the right thing to do. I also found a part-time job.
4. He explained that he never wanted to be laid off again, so he was going to start his own business. Day by day, I watched him build it, On evening I asked if he needed help.“Only if it doesn’t interfere with school,” he said.I showed up at his office the next afternoon, and most afternoons after that for two months.
5. The terrible experience for our family taught me how to deal with difficulties. Now I know that through creative problem-solving, I can always find Plan B, ask for help, and take risks. What I have learned from my dad’s understanding of business and his work ethic(信条) are two of the most important lessons I will ever learn, and will be my foundations for success.
A.Providing for our family has been his joy.
B.I made every effort to solve his problems.
C.I began to notice how losing his job had affected him.
D.My father’s unemployment created many changes in our lives.
E.After months of searching, my dad decided to go in a totally different direction.
F.His courage and determination helped him to become successful in his new career.
G.I always knew he was a hard worker, but watching him in action ionfluencedd me a lot.
高二英语信息匹配中等难度题查看答案及解析
根据短文内容,从短文后的选项中选出能填入空白处的最佳选项,选项中有两项为多余选项。
When I walked into the house after school, the first thing I noticed was a box with items I recognized from my dad’s office. When he told me that he was laid off, I thought he was joking. Then I noticed his seriousness and realized he was telling the truth. My father has always been a hard worker. He has prided himself on his career. 1. I guess I had taken his work for granted.
2. For starters, he was home all the time. It meant my bed had to be made, my room cleaned up, and my homework done right after school. I would come home every day to find him at the computer searching for jobs. 3. He seemed down, though he tried to be optimistic. He asked my brother and me to spend less. I gave up my spending money, which wasn't much. I also found a part-time job.
4. He explained that he never wanted to be laid off again, so he was going to start his own business. Day by day, I watched him build it. One evening I asked if he needed help. “Only if it doesn't affect school,” he said. I showed up at his office the next afternoon, and most afternoons after that for two months.
5. The terrible experience for our family taught me how to deal with difficulties. Now I know that through creative problem-solving, I can always find Plan B. I can ask for help and take risks. What I have learned from my dad’s understanding of business and his work ethic(信条)are two of the most important lessons I will ever learn. And they will be my principles for success.
A. Providing for our family has been his joy.
B. I made every effort to solve his problems.
C. I began to notice how losing his job had affected him.
D. My father's unemployment created many changes in our lives.
E. After months of searching, my dad decided to go in a totally different direction.
F. His courage and determination helped him to become successful in his new career.
G. I always knew he was a hard worker, but watching him in action influenced me a lot.
高二英语其他题中等难度题查看答案及解析
阅读理解。
When you’ve seen a couple fighting or having a pity argument,what is the first thing that comes into your mind?Probably you think that you will never allow arguments to set in your relationship,especially when you get married,or will never think to start one,but arguments seem to come naturally.
You argue about the brand of coffee,or what to eat at lunch,who will do the dishes,etc.Sometimes,more than that,but regardless of your reasons for the argument(or fight),fixing a troubled relationship and having a solution is very important.
Our partners are our most valuable fortunes.Companions provide a listening ear for our troubles,support for our dreams,and a safety net when we fall.They give us love,even when we are unlovable.They are and must be our friends.
Inevitably,though,sometimes we go through troubled periods and a solution should be sought through the following steps:
Address the situation.Admit to your partner that something is wrong and needs to be fixed.
Determine the problem.Together,discuss what problems we are facing.Be honest and let your honesty be in its proper place.Remember,you are talking to your partner,another half of yourself.
Apologize.We accept responsibility for our actions and seek forgiveness.
Refuse to blame.In addition,we must avoid defending ourselves.There could be a temptation to argue over who did what;however,the goal is not proving who is right but saving the relationship.
Begin repairs.Ask,“What can I do to rebuild our relationship?” The key here is to do willingly whatever is requested.
Commit to rebuilding.Immediately start investing your time,energy,and love in restoring the relationship.In order to have a good relationship with a partner who accepts and loves us,we must be willing to pay the high price of patching up the broken relationship.Walking away might seem easier,but in the long run,we would lose a valuable treasure.
1.It is essential to fix a troubled relationship in that .
A.arguments seem to come naturally
B.arguments are not allowed in a good relationship
C.companions provide us with comfort and support
D.sometimes we inevitably go through troubled periods
2.The solutions to fixing a troubled relationship do NOT include .
A.asking for forgiveness of the mistakes
B.bravely facing the existing problems
C.being honest when discussing the problems
D.trying to speak for ourselves to protect our rights
3.The author does NOT agree that .
A.our partners are our most valuable treasures
B.it’s sensible to ignore the heated argument for a while
C.proving who is to blame has nothing to do with the solution
D.it takes time,energy,and love to rebuild the broken relationship
4.The purpose of the text is to .
A.tell how to sensibly deal with troubled relationships
B.confirm that arguments are common in daily life
C.encourage people to invest love in a relationship
D.persuade people not to blame those who make mistakes
高二英语完形填空中等难度题查看答案及解析
阅读下面材料,在空白处填入适当的内容(1个单词)或括号内单词的正确形式。
When you think of robots,what is the first thing that comes to your mind? Do you think of science fiction movies like Star Wars , 1. robots of all shapes and sizes are part of daily life?Robots were once just a product of fiction.The word itself comes from the play Rossum's Universal Robots, 2.(write)in 1920 by Karei Capek.
Today most robots don't look human.They appear in many forms and 3.(program)to perform a wide variety of things,from working in factories 4. exploring the surface of Mars.But there is a surprising problem in the world of robots:What humans find easy is 5.(extreme)complicated for a robot.For example,picking up clothes in a messy room is simple for humans, 6.it is difficult for robots to do that. 7.problem is programming a robot to pick up some objects of different shapes and sizes without damaging them.
It shows that one of the most difficult things 8.(improve)in robots is their flexibility.Exciting 9.(develop)in making human-like hands and legs are under way.But the biggest advancements are to teach robots to guess what they can do and 10. they help us with daily tasks.
高二英语语法填空中等难度题查看答案及解析
When I walked into the house after school, I found my dad at home.
"What are you doing home already?" I asked casually.
"Andrew, I was laid off today," he answered quietly.
I was sure he was joking. "No, you weren't. Why are you really home?"
Then I noticed his expression and realized he was telling the truth. My father has always been a hard worker and prided himself on his career. My father's unemployment created many changes in our lives. He was home all day, which meant my bed had to be made, my room cleaned up, and my homework done right after school. I would come home every day to find him at the computer searching for jobs. I began to notice how down he seemed, and how losing his job had affected his self-esteem, though he tried to be optimistic. He asked my brother and me to spend less money. I gave up my allowance, which even though it wasn't much, felt like the right thing to do. I also found a part-time job.
After several difficult months of searching, my dad decided to go in a totally different direction. He explained that he never wanted to be laid off again, so he was going to start his own business. Day by day, I watched him build it, and I admired how much time and energy he devoted to it.
One evening I asked if he needed help. "Only if it doesn't interfere(打扰,妨碍) with school," he said, which sounded like a yes.
I showed up at his office the next afternoon, and most afternoons after that for two months. I always knew he was a hard worker, but watching him in action really influenced me. Although this was one of the worst experiences for our family, it taught me a lot about dealing with adversity. Now I know that through creative problem-solving, I can always find Plans, ask for help, and take risks.
1.When the father was laid off, he ________.
A. was angry with his boss
B. didn't care about it at all
C. couldn't accept the fact easily
D. was as happy as usual
2.We can know from the passage that ________.
A. it was not easy for the father to find a new job
B. the father asked his sons to give up their allowance
C. the father found a good job when he changed his direction
D. Andrew and his brother helped his father set up his business
3.The underlined word "adversity" in the last paragraph probably means .
A. poor feelings
B. bad situations
C. low spirits
D. old ideas
4.What has Andrew learned from his father?
A. The spirit of creative problem-solving.
B. The skills of surfing the Internet.
C. The experience of saving money.
D. The rich business skills.
高二英语阅读理解简单题查看答案及解析
As a first responder, you never know what type of situation you might walk into, or who you’ll meet along the way. That’s definitely been the case for Jeffrey Lanenberg, a 51-year-old paramedic(急救医务人员) since 1984.
Ten years into the job, Lanenberg received a call that reported that a man in his early 30s had fallen down in the Mall of America. When Lanenberg and his partner arrived at the scene, they found the young male face down on the ground. He had gone unconscious, making weak attempts to breathe. His wife stood beside him holding their small son in horror. They quickly rushed to defibrillate(除颤) and calm the man to keep him under control. After Lanenberg dropped the patient off at the neighboring hospital, he thought about the man and his family for a long time.
Lanenberg thought he had experienced everything under the sun until one random visit to Office Max three years ago, where he met a man repeatedly walk back and forth while staring at him. As it turned out, the man was the patient he had saved 20 years earlier.
"You gave me 20 years more than I ever thought I’d have," the man said. He thanked Lanenberg repeatedly and told him he had someone he wanted him to meet. He stepped around the corner and reappeared with a 20-something-year-old man. Lanenberg instantly knew that it was the son he had seen standing by his mother all those years ago.
"That day changed my life," Lanenberg said. "Before that, everything was about work…When I talk to my beginner-training class, I tell them you never know the impact you can have on someone’s life."
1.What did Lanenberg do with the young man?
A.He gave the man the first aid. B.He cured the man at the scene.
C.He only sent the man to hospital. D.He took care of the man’s wife and son.
2.What did Lanenberg think of the encounter with the man?
A.It was unbelievable. B.It was a common routine.
C.It was a matter of course. D.It was a dangerous situation.
3.Why was the man thankful to Lanenberg?
A.Lanenberg helped bring up his little son.
B.Lanenberg donated to support his family.
C.Lanenberg gave him the present happy life.
D.Lanenberg taught his son to be a new doctor.
4.How did the meeting change Lanenberg’s life?
A.He changed his attitude to his job.
B.He was rewarded with much money.
C.He got a promotion to be a team leader.
D.He took up teaching work to train newcomers.
高二英语阅读理解困难题查看答案及解析
Do you know what kind of things the young people are reading. More and more26and parents have noticed another kind of pollution, which came from the printed papers27on streets.
These printed things28newspapers but have hardly anything to do with29, you can only find reading materials badly made up these—— some are too strange for anyone to 30; others are frightening stories of something still worse. However, many of the young readers are getting interested in such 31reading, which32 them what they should pay for their breakfast and brings them nightmares(恶梦)and immoral(邪恶的)ideas in return. Homework was left 33 ; daily games lost.
These sellers shout on streets selling their papers well. The writers, publishers and printers, whoever they are, we never know, are34their silent money.
The sheep - skinned wolf's story seems to have been forgotten once again. Why not35 this kind of thing. Yes, both teachers and parents have asked each other for more strict control of the young readers. 36, the more you want to forbid it, the more they want to have a look at it. Sometimes you may even find out several children, driven by the curious natures, 37one patched paper, which has traveled from hand to hand.
It really does 38to our society. It has already formed a sort of moral pollution. The39teachers and parents need more powerful support in their protection of the young generation. At the same time the young readers need more interesting books to help them 40those ugly papers.
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高二英语完型填空中等难度题查看答案及解析