Not money but ______ information ______ needed. So they're trying to get what they want to know from the computer.
A.farther; is | B.further; is | C.farther; are | D.further; are |
高二英语单项填空简单题
Not money but ______ information ______ needed. So they're trying to get what they want to know from the computer.
A.farther; is | B.further; is | C.farther; are | D.further; are |
高二英语单项填空简单题查看答案及解析
As societies develop, their members start to see things not so much according to what they need, but according to what they want. When people have enough money, these wants become demands.
Now, it' s important for the managers in a company to understand what their customers want if they are going to develop effective marketing strategies (策略). There are various ways of doing this. One way at supermarkets, for example, is to interview customers while they're doing their shopping. They can be asked what they prefer to buy and then the results of the research can be studied. This provides information on which to base future marketing strategies. It' s also quite normal for top managers from department stores to spend a day or two each month visiting stores and mixing freely with the public, as if they were ordinary customers, to get an idea of how customers act.
Another way to get information from customers is to give them something. For example, some fast food restaurants give away tickets in magazines or on the street that permit customers to get part of their meal for nothing. As well as being a good way of attracting customers into the restaurants to spend their money, it also allows the managers to get a feel for where to attract customers and which age-groups to attract.
Another strategy used at some well-known parks such as Disneyland is for top managers to spend at least one day in their work, touring the park dressed as Mickey Mouse or something like that. This provides them with a perfect chance to examine the scene and watch the customers without being noticed.
1.The text is designed for _______
A.customers B.salesmen C.researchers D.managers
2.Which of the following can help managers get useful information?
A.Visiting customers themselves.
B.Giving customers free food on the street.
C.Visiting parks as ordinary customers.
D.Asking customers questions at supermarkets.
3.What does the word "this" underlined in the last sentence refer to?
A.Visiting Disneyland. B.Wearing attractive clothes.
C.Acting Mickey Mouse. D.Dressing up and walking around.
4.The main idea of the text is _________.
A.how to find out customers' social needs
B.how to develop marketing strategies
C.how to do market research
D.how to encourage customers to spend more money
高二英语阅读理解中等难度题查看答案及解析
As societies develop, their members start to see things not so much according to what they need, but according to what they want. When people have enough money, these wants become demands.
Now, it' s important for the managers in a company to understand what their customers want if they are going to develop effective marketing strategies (策略). There are various ways of doing this. One way at supermarkets ( 超市), for example, is to interview(采访) customers while they're doing their shopping. They can be asked what they prefer to buy and then the results of the research can be studied. This provides information on which to base future marketing strategies. It' s also quite normal for top managers from department stores to spend a day or two each month visiting stores and mixing freely with the public, as if they were ordinary customers, to get an idea of how customers act.
Another way to get information from customers is to give them something. For example, some fast food restaurants give away tickets in magazines or on the street that permit customers to get part of their meal for nothing. As well as being a good way of attracting customers into the restaurants to spend their money, it also allows the managers to get a feel for where to attract customers and which age-groups to attract.
Another strategy used at some well-known parks such as Disneyland is for top managers to spend at least one day in their work, touring the park dressed as Mickey Mouse or something like that. This provides them with a perfect chance to examine the scene and watch the customers without being noticed.
1.The text is designed for _______
A. managers B. salesmen C. researchers D. customers
2.Which of the following can help managers get useful information?
A. Visiting customers themselves. B. Giving customers free food on the street.
C. Visiting parks as ordinary customers. D. Asking customers questions at supermarkets.
3. What does the word "this" underlined in the last sentence refer to?
A. Visiting Disneyland. B. Wearing attractive clothes.
C. Acting Mickey Mouse. D. Dressing up and walking around.
4. The main idea of the text is _________.
A. how to do market research B. how to develop marketing strategies
C. how to find out customers' social needs D. how to encourage customers to spend more money
高二英语阅读理解中等难度题查看答案及解析
In 1826, a Frenchman named Niepce needed pictures for his business. But he was not a good artist. So he invented a very simple camera. He put it in a window of his house and took a picture of his garden. That was the first photo.
The next important date in the history of photography was 1837. That year, Daguerre, another Frenchman, took a picture of his reading room. He used a new kind of camera in a different way. Daguerre invented the Daguerreotype process, which started the history of human flat image. In his picture you could see everything very clearly, even the smallest thing. This kind of photo was called a Daguerreotype.
Soon, other people began to use Daguerre’s way. Travelers brought back wonderful photos from all around the world. People took pictures of famous buildings, cities and mountains.
In about 1840, photography was developed. Then photographers could take pictures of people and moving things, which was not simple. The photographers had to carry a lot of film and other machines. But this did not stop them, for example, some in the United States worked so hard. Mathew Brady was a famous American photographer. He took many pictures of great people. The pictures were unusual because they were very lifelike.
Photographers also became one kind of art by the end of the 19th century. Some photos were not just copies of the real world. They showed ideas and feelings, like other art forms.
1.The first photo taken by Niepce was a picture of _______.
A. his business B. his house C. his garden D. his window
2.The Daguerreotype was_________.
A. a Frenchman B. a kind of picture C. a kind of camera D. a photographer
3.If a photographer wanted to take pictures of moving things in the year of 1840, he had to_____.
A. watch lots of films B. buy himself an expensive camera
C. stop in most cities D. take lots of film and other things
4.Mathew Brady______________.
A. was very lifelike B. was famous for his unusual pictures
C. was quite strong D. took many pictures of moving people
5.This passage mainly tells us__________.
A. how photography was developed B. how to show your feelings in pictures
C. how pictures spread around the world D. how to use different cameras
高二英语阅读理解中等难度题查看答案及解析
1826, a Frenchman named Niepce needed pictures for his business .But he was not a good artist.So he invented a very simple camera (照相机).He put it in a window of his house and took a picture of his garden .That was the first photo.
The next important date in the history of photography was 1837. That year, Daguerre, another Frenchman, took a picture of his studio. He used a new kind of camera and a different processs. In his pictures, you could see everything very clearly, even the smallest details. This kind of photograph was called a daguerreotype.
Soon, other people began to use Daguerre's process. Travellers brought back daguerreotypes from all around the world. People photographed famous buildings, cities and mountains.
In about 1840, the process was improved. Now photographers could take pictures of people and moving things. The process was not simple. The photographers had to carry lots of film and processing equipment. But this did not stop the photographers, especially in the United States, where from the 1840s daguerreotype artists were popular in most cities.
Mathew Brady was a well-known American photographer. He took many pictures of famous people. The pictures were unusual because they were very life-like and full of personality.
Brady was also the first person to take pictures of war. His 1862 Civil War pictures showed dead soldiers and ruined cities. They made the war seem more real and more terrible.
In the 1880s, new inventions began to change photography. Photographers could buy film readymade in rolls. So they did not have to make the film immediately. They could bring it back to their studios and develop it later, meaning that they did not have to carry lots of equipment. And finally, the invention of the small handheld camera made photography less expensive.
With the small camera, anyone could be a photographer. People began to use cameras just for fun. They took pictures of their families, friends and favourite places. They called these pictures "snapshots".
Photographs became very popular in newspapers in the 1890s. Soon magazines and books also used documentary photographs. These pictures showed true events and people. They were much more real than drawings.
Photography had turned into a form of art by the beginning of the 20th century. Some photographs were not just copies of the real world. They showed ideas and feelings, like other art forms.
1.The passage is mainly about______________.
A.the invention of cameras
B.a kind of new art -- photography
C.the development of photography
D.the different uses of cameras in history
2.The first pictures of a war were taken by ____________.
A.a French photographer in the 1840s
B.an American photographer in the 1860s
C.a German reporter in the 1880s
D.a French artist in the 1890s
3.Which of the following statements is TRUE about the photography in the 19th century?
A.It was mainly based on the invention of the first photograph.
B.Photographers were popular in the United States because they carried lots of equipment.
C.Photographers used to make film themselves and developed it immediately after taking a photo.
D.Small handheld cameras made it possible for anyone to become a gifted photographer.
4.In which order are the following statements mentioned in the passage?
a. Photographs became popular in newspapers.
b. Photographers carried processing equipment when taking pictures.
c. The invention of small handheld cameras made photography easier.
d. Daguerre invented a kind of photograph called daguerreotype.
e. Brady took pictures of famous people.
A.e,a, d, b, c B.d, b, e, c, a
C.b, e, c, a, d D.d, c, e, a , b
5.Photography can also be an art form because artists can ____________.
A.take anything they like
B.keep a record of real life
C.take photos of the famous
D.show ideas and feelings in pictures
高二英语阅读理解中等难度题查看答案及解析
1826, a Frenchman named Niepce needed pictures for his business .But he was not a good artist.So he invented a very simple camera (照相机).He put it in a window of his house and took a picture of his garden .That was the first photo.
The next important date in the history of photography was 1837. That year, Daguerre, another Frenchman, took a picture of his studio. He used a new kind of camera and a different processs. In his pictures, you could see everything very clearly, even the smallest details. This kind of photograph was called a daguerreotype.
Soon, other people began to use Daguerre's process. Travellers brought back daguerreotypes from all around the world. People photographed famous buildings, cities and mountains.
In about 1840, the process was improved. Now photographers could take pictures of people and moving things. The process was not simple. The photographers had to carry lots of film and processing equipment. But this did not stop the photographers, especially in the United States, where from the 1840s daguerreotype artists were popular in most cities.
Mathew Brady was a well-known American photographer. He took many pictures of famous people. The pictures were unusual because they were very life-like and full of personality.
Brady was also the first person to take pictures of war. His 1862 Civil War pictures showed dead soldiers and ruined cities. They made the war seem more real and more terrible
In the 1880s, new inventions began to change photography. Photographers could buy film readymade in rolls. So they did not have to make the film immediately. They could bring it back to their studios and develop it later, meaning that they did not have to carry lots of equipment. And finally, the invention of the small handheld camera made photography less expensive.
With the small camera, anyone could be a photographer. People began to use cameras just for fun. They took pictures of their families, friends and favourite places. They called these pictures "snapshots".
Photographs became very popular in newspapers in the 1890s. Soon magazines and books also used documentary photographs. These pictures showed true events and people. They were much more real than drawings.
Photography had turned into a form of art by the beginning of the 20th century. Some photographs were not just copies of the real world. They showed ideas and feelings, like other art forms.
1.The passage is mainly about______________.
A.the invention of cameras
B.a kind of new art -- photography
C.the development of photography
D.the different uses of cameras in history
2. The first pictures of a war were taken by ____________.
A.a French photographer in the 1840s
B.an American photographer in the 1860s
C.a German reporter in the 1880s
D.a French artist in the 1890s
3. Which of the following statements is TRUE about the photography in the 19th century?
A.It was mainly based on the invention of the first photograph.
B.Photographers were popular in the United States because they carried lots of equipment.
C.Photographers used to make film themselves and developed it immediately after taking a photo.
D.Small handheld cameras made it possible for anyone to become a gifted photographer.
4.In which order are the following statements mentioned in the passage?
a. Photographs became popular in newspapers.
b. Photographers carried processing equipment when taking pictures.
c. The invention of small handheld cameras made photography easier.
d. Daguerre invented a kind of photograph called daguerreotype.
e. Brady took pictures of famous people.
A.e,a, d, b, c B.d, b, e, c, a
C.b, e, c, a, d D.d, c, e, a , b
5. Photography can also be an art form because artists can ____________.
A.take anything they like
B.keep a record of real life
C.take photos of the famous
D.show ideas and feelings in pictures
高二英语阅读理解中等难度题查看答案及解析
In 1826, a Frenchman named Niepce needed pictures for his business .But he was not a good artist .So he invented a very simple camera .He put it in a window of his house and took a picture of his garden .That was the first photo.
The next important date in the history of photography (摄影术) was in 1837.That year, Daguere, another Frenchman ,took a picture of his reading room .He used a new kind of camera in a different way. In his picture you could see everything very clearly, even the smallest thing. This kind of photo was called a Daguerreotype.
Soon, other people began to use Daguerre’s way. Travelers brought back wonderful photos from all around the world .people took pictures of famous buildings, cities and mountains.
In about 1840, photography was developed .Then photographers could take picture of people and moving things .That was not simple .The photographers had to carry a lot of films and other machines. But this did not stop them ,for example, some in the United States worked so hard.
Mathew Brady was a famous American photographer. He took many pictures of great people .The picture were unusual because they were very lifelike(栩栩如生的)
Photographers also became one kind of art by the end of the 19th century .Some photos were not just copies of the real world .They showed feelings, like other kinds of art.
1.The first photo taken by Niepce was a picture of ____________
A. his business
B. his house
C. his garden
D. his window
2.The Daguerrotype was____________.
A. a Frenchman
B. a photographer
C. a kind of camera
D. a kind of picture
3.If a photographer wanted to take pictures of moving things in the year of 1840, he had to_________.
A. watch lots of films
B. buy an expensive camera
C. stop in most cities
D. take many films and something else with him
高二英语阅读理解中等难度题查看答案及解析
In 1826, a Frenchman named Niepce needed pictures for his business. But he was not a good artist. So he invented a very simple camera. He put it in a window of his house and took a picture of his yard. That was the first photograph.
The next important date in the history of photography was 1837. That year, Daguerre, another Frenchman, took a picture of his studio. He used a new kind of camera and a different process. In his pictures, you could see everything very clearly, even the smallest details. This kind of photograph was called a daguerreotype.
Soon, other people began to use Daguerre’s process. Travelers brought back daguerreotypes from all around the world. People photographed famous buildings, cities and mountains.
In about 1840, the process was improved. Then photographers could take pictures of people and moving things. The process was not simple. The photographers had to carry lots of films and processing equipment. But this did not stop the photographers, especially in the United States. After the 1840s , daguerreotype artists were popular in most cities.
Mathew Brady was a well-known American photographer. He took many pictures of famous people. The pictures were unusual because they were very life-like and full of personality.
Brady was also the first person to take pictures of war. His 1862 Civil War pictures showed dead soldiers and ruined cities. They made the war seem more real and more terrible.
In the 1880s, new inventions began to change photography. Photographers could buy films readymade in rolls. So they did not have to make the film themselves. Also, they did not have to process the film immediately. They could bring it back to their studios and develop it later meaning that they did not have to carry lots of equipment. And finally, the invention of the small handheld camera made photography less expensive.
With the small camera, anyone could be a photographer. People began to use cameras just for fun. They took pictures of their families, friends and favorite places. They called these pictures “snapshot”.
Photographs became very popular in newspapers in the 1890s. Soon magazines and books also used documentary photographs. These pictures showed true events and people. They were much more real than drawing.
Photography also turned into a form of art by the end of the 10th century. Some photographs were not just copies of the real world. They showed ideas and feelings, like other art forms.
1.The passage is mainly about _____.
A. the invention of cameras
B. how to develop films
C. the development of photography
D. the important dates in the history of photography
2.The first pictures of a war were taken by _____.
A. a French photographer in the 1840s
B. an American photographer in the 1860s
C. a German reporter in the 1880s
D. a French artist in the 1890s
3.Photography can also be an art form because artists can _____.
A. take anything they like
B. keep a record of real life
C. take photos of the famous
D. show ideas and feeling in pictures
4.According to the passage, which of the followings shows the correct order?
a. Photographs became popular in newspapers.
b. Photographers carried processing equipment while taking pictures.
c. The invention of small handheld cameras made photography easier.
d. Daguerre invented a kind of photograph called daguerreotype.
e. Brady took pictures of famous people.
A. e, a, d, b, c B. d, b, e, c, a
C. b, e, c, a, d D. d, c, e, a, b
高二英语阅读理解中等难度题查看答案及解析
In 1826, a Frenchman named Niepce needed pictures for his business, but he was not a good artist. So he invented a very simple camera. He put it in a window of his house and took a picture of his yard. That was the first photograph.
The next important date in the history of photography was 1837. That year, Daguerre, another Frenchman, took a picture of his studio. He used a new kind of camera and a different process. This kind of photograph was called a daguerreotype. Soon, other people began to use Daguerre’s process. In about 1840, the process was improved. Then photographers could take pictures of people and moving things.
Matthew Brady was one well-known American photographer. He took many portraits of famous people. The portraits were unusual because they were very life-like and full of personality.
In the 1880s, new inventions began to change photography. Photographers could buy film ready-made in rolls. And finally, the invention of the small handheld camera made photography less expensive. With the small camera, anyone could be a photographer. People began to use cameras just for fun. They took pictures of their families, friends and favorite places. They called these pictures “snapshots”.
Photography also turned into a form of art by the end the 19th century, some photographs were not just copies of the real world. They showed ideas and feelings, like other art forms.
1.Matthew Brady was well-known for _______.
A.inventing daguerreotype |
B.taking pictures of French cities |
C.taking portraits of famous people |
D.inventing the first camera |
2.The new inventions in photography made it possible for ________.
A.Brady to take pictures of famous people |
B.anyone to be a photographer |
C.only rich people to take pictures |
D.people to use daguerreotype |
3.Photography can also be an art form because artists can _________.
A.take pictures to show the real world |
B.make documentaries |
C.show ideas and feelings in pictures |
D.copy old pictures |
高二英语阅读理解中等难度题查看答案及解析
--- Did the book give the information you needed ?
--- Yes. But __________ it, I had to read the entire book.
A.to find B.find C.to be finding D.finding
高二英语单项填空中等难度题查看答案及解析