Most of the people think they should ________...

Most of the people think they should ________ of the hotel’s facilities when they are in hotel.

高三英语单项填空简单题查看答案及解析

When most people think of the word, “brand”, they think of the Nike Swoosh, Ford “blue oval,” McDonalds Golden Arches, or the “State Farm is There” jingle. They know what theywill get with a wellbranded product or service as promised. Think of Volvo, for instance, and your first thoughts are probably something like “well built, comfortable, Swedish” and, most of all, “safety”.

So a brand is a lot more than a logo, icon, or slogan. Catchy as it may sound, it isn’t the “brand” in the true sense—and it certainly isn’t what makes the brand valuable.A company’s brand is a promise. It’s a description of the company’s character. To some extent, it’s a mission; it’s how the company creates and delivers value. Also, it’s the feeling the company conveys to its stakeholders. Successful brands meet various challenges and consistently deliver on their promises, which is how they create brand value.To illustrate it, here are some brand promises from three highly successful, world-wide brands:The NFL: “To be the premier sports and entertainment brand that brings people together, connecting them socially and emotionally like no other.”Coca-Cola: “To inspire moments of optimism and uplift.”VirginAtlantic: “To be genuine, fun, contemporary, and different in everything we do at a reasonable price.”

Interesting. In none of the above cases does the brand promise describe what these companies do or provide. The NFL’s brand promise says nothing about football. Coca-Cola doesn’t talk about providing the best soft drinks in the world. And Virgin Atlantic’s promise goes a lot farther than seating passengers in its aircrafts.

Of course, a promise is nowhere near enough. The promise along with look, personality, time, money, and hard work combined can eventually help to build and maintain great brands and acquire a special patina(光泽) of what I call “me” appeal, showing my personal appetite. Apple has that patina. All of this can lead to sub-brands, like iPhone and iPad which acquire the glory of the parent brand.

Sometimes a brand is memorable because of little things. TD Bank has a special place in their branches for you to deposit all those coins you collect in jars. It is called the Penny Arcade that turns depositing your coins into a fun game in which you can even win prizes. Years ago, Dime Savings Bank in New York had a small dime(十分硬币) carrier. It was given to kids and then they’d fill up its 50 slots (投币口) with a dime in each one and bring it to exchange for a $5 bill.

1.What can we know from the first 2 paragraphs?

A. People tend to believe in top brands because they deliverwhat is promised.

B. Well branded Swedish products are of good quality but more costly than others.

C. Well branded products are faced with great challenges of quality currently.

D. A company shouldn’t care about logos because they can’t make the brand valuable.

2.In the author’s opinion, a brand promise is ___________.

A. thecontract between a company and the people who interact with it

B. the only way to build and maintain a great brand’s value

C. a description of what a company actually does for its consumers

D. an important factor contributing to the success of a brand

3.According to the passage, what isprobably “Virgin Atlantic”?

A. A financial company. B. A high-tech software product.

C. An airline company. D. An entertainment product.

4.What can be inferred from the passage?

A. Buying a certain brand says nothing about the person who buys it.

B. Little things can mean a lot and make a brand memorable.

C. Sub-brands are relatively easy to build and generate huge profits.

D. Dime Savings Bank’s dime carriers are difficult for kids to operate.

高三英语阅读理解中等难度题查看答案及解析

Most of the people present at the meeting think poorly of　　 the proposal, which they think will________ the worsening　　 of the environment.

A．adapt to　　　　　　　　　　　　      B．refer to

C．subscribe to　　　　　　　　　      D．contribute to

高三英语单项填空中等难度题查看答案及解析

When people think about British music, for the most part they think about the 60s or 70s with the likes of The Beatles and The Rolling Stones or more modern artists like Adele or Ed Sheeran. However, stuck between these two ages was, in my opinion, British music’s best period. The 90s were an optimistic time for Britain and indeed Europe, with the economy recovering from the lows of the 80s and the Cold War ending.

One of the defining features of 90s music was the birth of “Britpop”. This was a style of pop music that aimed to promote “Britishness” and commonly featured electric guitars, drums and male singers. Britpop was the style used by world-famous bands such as Oasis, Blur, Pulp and Suede who became known as “The Big Four”. The summer of 1995 was dominated by the “Battle of Britpop” which was between Blur and Oasis for the number one spot. Eventually, Blur won the battle and Oasis settled for second.

However, the 90s weren’t only for the boys, with major female groups also finding fame, the most well-known of which were “the Spice Girls” who were extremely popular in Britain and around the world. Once again they promoted “Britishness” and had catchy melodies and lyrics, but they also started the “Girl Power” movement which helped empower girls and women worldwide. It isn’t too far to assume that without their music, many female singers and artists who we love today would not have had the confidence to pursue their dream.

British music may have had many great times, however the 90s are often overlooked. Although I was not alive to enjoy the music properly, the 90s had a huge impact on British culture that can be felt today and I feel that the decade should get the recognition it deserves!

1.What can we infer from the first paragraph?

A.The Cold War came to an end in the 80s.

B.Britain’s economy began to pick up in the 90s.

C.The Beatles represented the best British music.

D.Adele is better than Ed Sheeran in modern music.

2.What is Paragraph 2 mainly about?

A.Britpop. B.Britishness.

C.The Big Four. D.Battle of Britpop.

3.What’s the most important influence of “the Spice Girls” according to the text?

A.Promoting “Britishness”. B.Empowering girls and women.

C.Creating catchy melodies. D.Finding fame for female groups.

4.The writer thinks the impact of the 90s music on British culture is ________.

A.underestimated B.well-recognized

C.fairly evaluated D.reasonably doubted

高三英语阅读理解中等难度题查看答案及解析

Most people think their time problems are outer, and that they are caused by the telephone, meetings, visitors, and delayed information or decisions. Although these problems often have a bad effete on them, as when people call or drop in, we usually contribute to them. We fail to have calls screened by a skillful secretary or assistant, or we leave our door open, actually assuring constant interruptions.

In almost all cases, it is possible to influence, if not control, it usually can cause problems, such as, slowness and indecision, lack of self-discipline, the inability to delegate, or the tendency to fight fires, to act without thinking, and to jump from task to task without finishing any of them.

Time is constant that cannot be changed. The clock cannot be slowed down or speeded up. Thus we cannot manage time itself. We can only manage our activities with respect to time.

The same skills are needed as those used in managing others—the abilities to plan, organize, delegate, direct, and control. Time management is simply self-management. It is impossible to be effective in any position without controlling one’s time effectively.

Successful time management does not mean working harder, but working smarter. All kinds of management skills must be used in the home and office to get most value from time. You must think ahead about what to do, and timely than others, making it get maximum results in the shortest possible period.

1.According to the writer, time problems             .

2.Which of the following is NOT mentioned as tile internally generated time wasters?

3.It can be concluded from the passage that the abilities to plan, organize, delegate, direct and control should      .

4.We can also draw a conclusion that the key to successful time management is        .

高三英语阅读理解中等难度题查看答案及解析

Most people think their time problems are outer, and that they are caused by the telephone, meetings, visitors, and delayed information or decisions. Although these problems often have a bad effect on us, as when people call or drop in, we usually contribute to them. We fail to have calls screened(审查)by a skillful secretary or assistant, or we leave our door open, actually assuring constant interruptions.

In almost all cases, it is possible to influence our time. If not controlled, it usually can cause problems, such as, slowness and indecision, lack of self-discipline, the inability to delegate(委托), or the tendency to act without thinking and to jump from task to task without finishing any of them.

Time is constant that cannot be changed. The clock cannot be slowed down or sped up. Thus we cannot manage time itself. We can only manage our activities with respect to time.

The same skills are needed as those used in managing others－the abilities to plan, organize, delegate, direct, and control. Time management is simply self-management. It is impossible to be effective in any position without controlling one’s time effectively.

Successful time management does not mean working harder, but working smarter. All kinds of management skills must be used in the home and office to get most value from time. You must think ahead about what to do, and more timely than others, making it get maximum results in the shortest possible period.

1.What does “outer” in the first sentence mean?

A．being away from a center

B．situated outside

C．objective

D．relating to a person’s body or physical appearance rather than to a person’s mind or spirit

2.Which of the following is NOT mentioned as internally generated time wasters?

A．Slowness and indecision.

B．Lack of self-discipline.

C．Jumping from task to task without finishing any of them.

D．Working hard.

3.It can be concluded from the passage that the abilities to plan, organize, delegate, direct and control should ________.

A．be used in managing others’ activities

B．be used in managing one’s own activities

C．not be used in time management

D．be used in managing both other’s and one’ activities

4.We can also draw a conclusion that the key to successful time management is ________.

A．working harder and harder

B．clever self-management

C．thinking of what to do, and how and when to do it

D．employing a skillful secretary

高三英语阅读理解中等难度题查看答案及解析

You probably don’t know as much as you think you do. When put to the test, most people find they can’t explain the workings of everyday things they think they understand. Don’t believe me? Find an object you use daily (an ear phone, a toilet, a stereo speaker) and try to describe how it works. 　 1.　　 We call this phenomenon the illusion of explanatory depth(解释性深度错觉). It means you think you fully understand something that you actually don’t.

We see this every day in buzzwords (流行语). Though we often use them, their meanings are usually unclear. 　　 2.

Several years ago, I attended a meeting where the president spoke about global business practice in the coming year. During the talk, people around the room nodded in agreement. Afterwards, though, many of them discussed how to manage global business practice, none of the people who had nodded in agreement could exactly describe what it actually meant.

No matter what job you do, discovering your gaps in knowledge is necessary. An unknown gap means you might not fully understand a problem. 　　 3.

To discover the things you can’t explain, take a lesson from teachers. When you guide someone else, you have to fill the gaps in your own knowledge. But you don’t need to teach someone else. Explain concepts to yourself as you learn them. Get in the habit of self-teaching. Involve others in learning together. 　 4.　　 Ask them to explain difficult concepts, even if you think everyone understands them. Not only will this help you to work through new ideas, but it will occasionally uncover places where your friends don’t understand the explanations.

5.　　 They can help you have a better understanding of problems.

A. An active learner usually puts it into reality.

B. That can prevent you from solving the problem properly.

C. Your explanations can’t show your own knowledge gaps.

D. Help recognize the knowledge gaps of the people around you.

E. You’re likely to discover unexpected gaps in your knowledge.

F. They cover gaps in our knowledge, serving concepts we don’t fully understand.

G. When you do uncover these gaps, treat them as learning opportunities, not signs of weakness.

高三英语信息匹配中等难度题查看答案及解析

What does the woman think of holidays?

A.People should do more meaningful things. B.People should have more holidays.

C.There are too many holidays.

高三英语短对话简单题查看答案及解析

Hotels should be as good as their guests think they are. Guest satisfaction is quite important to any hotel. 1. And even in many cases they will have to go above and beyond to impress the guests.

2.

In today’s world where everything is available on the Internet, customers tend to get their first information about the hotels online. The guest experience begins long before they arrive at the front desk to check in.

Know your customers.

Customer satisfaction is more than just a smile when you greet them. Knowing the customer base is what matters the most. Connect with your guests before they arrive at the front desk. 3. It will help the hotel to add some touches and details that personalize the guest experience.

Train your staff.

4. A staff well-trained in dealing with the complaints, but more importantly avoiding them in the first place, will do better overall. Your employees must be friendly, welcoming and approachable.

Respond to guest feedback(反馈).

The hotel industry can be a tough one with requests and complaints coming in online, by email, phone or in person. So it’s important to actively respond to guest feedback. 5.

A. Use social media to learn more about them.

B. A good website improves the customer experience.

C. Hotels need to provide the guests experience as promised.

D. It’s a must-have service that all guests expect when they arrive.

E. Every member of the hotel plays a significant role in the guest experience.

F. You can’t make each person who stays in the hotel feel like they are at home.

G. When you do this, you are showing other travelers that you value the opinion of your guests.

高三英语七选五中等难度题查看答案及解析

Many people think that the most popular way of communicating with other people is through the mouth. But what they don’t know is that actual communication using the mouth accounts for(占……比例)only around 10%(or even less)of all the means to communicate a message.

Moreover, you can never determine the truthfulness or honesty of people by what they say alone. In fact, words expressed through the mouth often do not reflect what people really think or feel. The more reliable way you can determine their true inner feelings and thoughts is by reading their body language. Everybody communicates using these gestures and if you understand the gestures and their meanings you will be able to read people and know what they are really communicating to you. One researcher even went as far as to say that we speak to hide what’s on our minds. But gestures cannot lie.

Have you ever wondered what it would be like if you can “see through” the emotions of other people? Let’s say you ask a person whether he can do an important task. He says “OK”. But deep inside, you are questioning yourself, “Is he really willing to do this job? ” or “Does he have the confidence in finishing this task? ”You can’t question him directly because that would be like belittling him. And even if you ask him those questions, his replies will not tell you what he really feels or thinks. So the most useful way is to observe his body language. Expressions like smiling, frowning(皱眉), pouting(撅嘴), facial reddening, sweating, toe curling and sideways glances are visible hints that can help you make a right judgment.

1. According to the passage, we know　　.

A. words through the mouth are the most common way in communication

B. body language is the quickest way to help people understand each other

C. expressions are the most powerful tool to judge whether a man is confident or not

D. you may know what a person really thinks with the help of reading his body language

2.What does the underlined sentence mean in the second paragraph?

A. We can express ourselves well by body language.

B. We use words to prevent others knowing our true thoughts.

C. Spoken words can fully reflect our true self.

D. We use body language to help express ourselves.

3.The underlined word in the third paragraph can be replaced with　　.

A. looking down upon　　        B. speaking highly of

C. laughing at                            D. believing in

高三英语阅读理解中等难度题查看答案及解析