The rise of multinational corporations (跨国公司), global marketing, new communications technologies, and shrinking cultural differences have led to an unparalleled increase in global public relations or PR.
Surprisingly, since modern PR was largely an American invention, America’s relations is being threatened by PR efforts in other countries. Ten years ago, for example, the world’s top five public relations agencies were American-owned. In 1991, only one was. The British in particular are becoming more sophisticated and creative. A recent survey found that more than half of all British companies include PR as part of their corporate (公司的) planning activities, compared to about one-third of U.S. companies. It may not be long before London replaces New York as the capital of PR.
Why is America lagging behind in the global PR race? First, Americans as a whole tend to be fairly provincial and take more of an interest in local affairs. Knowledge of world geography, for example, has never been strong in this country. Secondly, Americans lag behind their European and Asian counterparts (相对应的人) in knowing a second language. Less than 5 percent of Burson—Marshall’s U.S.employees know two languages. Ogilvy and Mather have about the same percentage. Conversely, some European firms have half or more of their employees fluent in a second language. Finally, people involved in PR abroad tend to keep a closer eye on international affairs. In the financial PR area, for instance, most Americans read the Wall Street Journal. Overseas, their counterparts read the Journal as well as the Financial Times of London and The Economist, publications not often read in this country.
Perhaps the PR industry might take a lesson from Ted Turner of CNN (Cable News Network). Turner recently announced that the word “foreign” would no longer be used on CNN news broadcasts. According to Turner, global communications have made the nations of the world so interdependent that there is no longer any such thing as foreign.
1.Compared with the American PR personnel, what is/are an advantage(s) of the non-Americans involved in PR?
A. They tend to be more internationally minded
B. They speak more and better foreign languages.
C. They usually pay more attention to global financial situation.
D. Both A and B.
2.What is the immediate cause of the downfall of America’s public relations?
A. The number of US public relations agencies had greatly decreased by 1991.
B. Other countries have increased their efforts in public relations.
C. On the global scale, cultural differences have significantly shrunk.
D. The British companies are becoming especially sophisticated and creative in public relations.
3.It could be inferred that the author of the passage is______.
A. an American B. a Briton
C. Ted Turner D. an Asian
4.The underlined word “provincial” in paragraph 3 could possibly mean “________”.
A. strict in thinking B. like people from rural areas
C. limited in outlook D. interested in geographical knowledge
高三英语阅读理解中等难度题
The rise of multinational corporations (跨国公司), global marketing, new communications technologies, and shrinking cultural differences have led to an unparalleled increase in global public relations or PR.
Surprisingly, since modern PR was largely an American invention, America’s relations is being threatened by PR efforts in other countries. Ten years ago, for example, the world’s top five public relations agencies were American-owned. In 1991, only one was. The British in particular are becoming more sophisticated and creative. A recent survey found that more than half of all British companies include PR as part of their corporate (公司的) planning activities, compared to about one-third of U.S. companies. It may not be long before London replaces New York as the capital of PR.
Why is America lagging behind in the global PR race? First, Americans as a whole tend to be fairly provincial and take more of an interest in local affairs. Knowledge of world geography, for example, has never been strong in this country. Secondly, Americans lag behind their European and Asian counterparts (相对应的人) in knowing a second language. Less than 5 percent of Burson—Marshall’s U.S.employees know two languages. Ogilvy and Mather have about the same percentage. Conversely, some European firms have half or more of their employees fluent in a second language. Finally, people involved in PR abroad tend to keep a closer eye on international affairs. In the financial PR area, for instance, most Americans read the Wall Street Journal. Overseas, their counterparts read the Journal as well as the Financial Times of London and The Economist, publications not often read in this country.
Perhaps the PR industry might take a lesson from Ted Turner of CNN (Cable News Network). Turner recently announced that the word “foreign” would no longer be used on CNN news broadcasts. According to Turner, global communications have made the nations of the world so interdependent that there is no longer any such thing as foreign.
1.Compared with the American PR personnel, what is/are an advantage(s) of the non-Americans involved in PR?
A. They tend to be more internationally minded
B. They speak more and better foreign languages.
C. They usually pay more attention to global financial situation.
D. Both A and B.
2.What is the immediate cause of the downfall of America’s public relations?
A. The number of US public relations agencies had greatly decreased by 1991.
B. Other countries have increased their efforts in public relations.
C. On the global scale, cultural differences have significantly shrunk.
D. The British companies are becoming especially sophisticated and creative in public relations.
3.It could be inferred that the author of the passage is______.
A. an American B. a Briton
C. Ted Turner D. an Asian
4.The underlined word “provincial” in paragraph 3 could possibly mean “________”.
A. strict in thinking B. like people from rural areas
C. limited in outlook D. interested in geographical knowledge
高三英语阅读理解中等难度题查看答案及解析
The rise of multinational corporations (跨国公司), global marketing, new communications technologies, and shrinking cultural differences have led to an unparalleled increase in global public relations or PR.
Surprisingly, since modern PR was largely an American invention, America’s relations is being threatened by PR efforts in other countries. Ten years ago, for example, the world’s top five public relations agencies were American-owned. In 1991, only one was. The British in particular are becoming more sophisticated and creative. A recent survey found that more than half of all British companies include PR as part of their corporate (公司的) planning activities, compared to about one-third of U.S. companies.It may not be long before London replaces New York as the capital of PR.
Why is America lagging behind in the global PR race? Firstly, Americans as a whole tend to be fairly provincial and take more of an interest in local affairs. Knowledge of world geography, for example, has never been strong in this country. Secondly, Americans lag behind their European and Asian counterparts (相对应的人) in knowing a second language. Less than 5 percent of Burson—Marshall’s U.S.employees know two languages. Ogilvy and Mather have about the same percentage. Conversely, some European firms have half or more of their employees fluent in a second language. Finally, people involved in PR abroad tend to keep a closer eye on international affairs. In the financial PR area, for instance, most Americans read the Wall Street Journal. Overseas, their counterparts read the Journal as well as the Financial Times of London and The Economist, publications not often read in this country.
Perhaps the PR industry might take a lesson from Ted Turner of CNN (Cable News Network). Turner recently announced that the word “foreign” would no longer be used on CNN news
broadcasts. According to Turner, global communications have made the nations of the world so interdependent that there is no longer any such thing as foreign.
1.Compared with the American PR personnel, what is/are an advantage (s) of the non-Americans involved in PR?
A. They tend to be more internationally minded
B. They speak more and better foreign languages.
C. They usually pay more attention to global financial situation.
D. Both A and B.
2.What is the immediate cause of the downfall of America’s public relations?
A.The number of US public relations agencies had greatly decreased by 1991.
B.Other countries have increased their efforts in public relations.
C.On the global scale, cultural differences have significantly shrunk.
D.The British companies are becoming especially sophisticated and creative in public relations.
3.It could be inferred that the author of the passage is______.
A.an American B.a Briton C.Ted Turner D.an Asian
4.The underlined word “provincial” in paragraph 3 could possibly mean “ ”.
A.strict in thinking B.like people from rural areas
C.limited in outlook D.interested in geographical knowledge
高三英语阅读理解中等难度题查看答案及解析
________ seven or eight countries would come together to determine the direction of global markets.
A. Went away are the days when B. Away went the days which
C. Gone are the days when D. Went are the days that
高三英语单项填空中等难度题查看答案及解析
阅读下面短文,在空白处填入 1个适当的单词或括号内单词的正确形式。
As the effects of global warming, rising seas and natural disasters become more serious 1. before, some local communities are taking action. Among them is one community in Florida 2. local people and government officials are proving successful in protecting 3. (coast) cities from the dangers of rising sea levels.
The community has studied how much sea levels will rise and has suggested 4. (way) to address the problem. It has persuaded the state government 5. (ban) new developments on land near the coastline and recommended building sand dunes (沙丘) along beaches. Kristin Jacobs, one of the group’s founders, decided to take action in 2008 after it became 6. (gradual) clear that her state’s 27 water authorities couldn’t agree on joint (联合的) action.
While some Florida government officials doubt whether the climate will become hotter or 7. (cold), the people 8. (live) in these locations are certain of the need to protect their communities.
At present, coming up with ways to fight against the effects of climate change under an limited budget 9. (be) a pressing concern. Only time will tell whether these coastal communities will succeed in 10. end.
高三英语语法填空中等难度题查看答案及解析
1. We'll have ape driver
In 1994, the RAND Corporation, a global think tank that's contributed to the space program and the development of the Internet, said they expected us to have animal employees by the year 2020.
"The RAND panel mentioned that by the year 2020 it may be possible to breed intelligent species of animals, such as apes, that will be capable of performing manual labor," Glenn T Seaborg wrote of the corporation's prediction in his book Scientist Speaks Out.
During the 21st century, those houses that don't have a robot in the broom closet could have a live-in ape to do the cleaning and gardening chores. Also, the use of well-trained apes as family drivers may decrease the number of automobile accidents," Yikes, who's going to tell them?
2. We’ll have both telepathy and teleportation
Michael O’Farrell, founder of The Mobile Institute, has been an expert in the technology industry since 1985. But even the experts can make mistakes. In the 2014 book Shift 2020, O’Farrell predicted that 2020 would be the dawn of the "nanomobility era."
In the nanomomoblity era I predict telepathy(心灵感应)and teleportation (心灵传动) will become possible by the year 2020- with both commonplace by 2040," he said. Well, we’ll believe it when we see it.
3. Nobody will work and everybody will be rich.
In 1966, Time magazine reported that the 21st century would be a pretty awesome economic era for just about everybody. In an essay called "The Futurists," they predicted that "machines will be producing so much that everyone in the US will, in effect, be independently wealthy." Without even lifting a finger, the average no-working family could expect to earn an average salary of between $ 30,000 and $ 40,000 according to Time That’s in 1966 dollars, mind you; in 2020, that'd be about $300,000- -for doing nothing. We wish!
4. We'll wear antenna hats and disposable socks.
For a 1939 issue of British Vogue, product designer Gilbert Rhode was asked what he believed people in the 2Ist century would be wearing -and he had lots of thoughts He imagined that, by2020,we would have banished( 摒弃) buttons, pockets, collars, and ties. "His hat will be an antenna(天线) snatching radio out of the ether. His socks- disposable(一次性的). His suit minus tie, collar, and buttons," Rhode declared. He almost described a modem-day hipster(溯人)living in Brooklyn, but we suspect even the antenna hat might be pushing it a little too far.
1.Which statement is true according to the passage?
A.Glenn T. Seaborg: Well-trained apes will be used as family drivers.
B.Gilbert Rhode: Telepathy and teleportation will become possible.
C.Michael J. O'Farrell: We'll wear antenna hats and disposable socks.
D.Glenn T. Seaborg: Nobody will work and everybody will be rich.
2.According to the_________ prediction ,no pains no gains will possibly be a past.
A.1st B.2nd
C.3rd D.4th
3.In the author's opinion, the predictions about the year 2020 are___________.
A.scientifically based
B.likely to come true in 2020
C.impossible to be a reality in 2020
D.promoting the development of science and technology
高三英语阅读理解中等难度题查看答案及解析
Marketing Professionals
A major US corporation in the health and nutritional industry has announced the opening of its direct selling division in Taiwan.
The company offers the most lucrative compensation plan in the industry and has paid over NTD (新台币) 3.5 billion in commissions in just 6 years in the US.We are a group of top earners.
Applicants should meet the requirements:
(1)Taiwan citizen
(2)Have experience in marketing
(3)Aggressive,energetic,and willing to learn
If you believe you have what it takes to develop this business,please dial 27426996.
Job B
An international company requires a
Service Technician
To service and maintain electronic medical equipment,applicants should have degree in electronics.The selected candidate will have a training program to be conducted by our manufacturer’s trained technical personnel.
Interested candidates please apply immediately with a resume (简历)and mail to P.O.Box 594.Or telephone Ms Chang at 2945-0027 for an immediate interview. ,
Job C
Wanted:Reporters & Editors
Qualifications:
* Strong command of English language
* Chinese speaking and reading ability a must
* A university degree
* Journalism education and/or experience preferred
* Flexible working hours( 30 hours per week)
* Good work environment and medical insurance,etc.
Fax resume and work samples,if any,to The China Post at(03) 25957952. ,
Job D
Southeastern Travel Services
Tour Guides
Duties:To conduct escorted tours (陪游)for foreign
visitors;to assist with travel and transportation arrangements.
Qualifications:Good appearance.High school diploma.
Good knowledge of English.Outgoing personality.
Dial 27032172 after 3∶00 pm.Ask for Gary. ,
1.Which of the following is required for marketing professionals?
A.A university degree.
B.Good appearance.
C.Good computer knowledge.
D.Some marketing experience.
2.Wendy is good at Chinese and doesn’t like to work on fixed schedules.Which of the four jobs might be suitable for her?
A.Job A. B.Job B. C.Job C. D.Job D.
3.Charles has a strong interest in technology service.Which phone number should he dial?
A.27426996. B.29450027. C.25957952. D.27032172.
4.Mary has attractive looks and a good command of English with an outgoing character.Which of the following would she choose?
A.Job A. B.Job B. C.Job C. D.Job D.
高三英语阅读理解中等难度题查看答案及解析
Marketing Professionals
A major US corporation in the health and nutritional industry has announced the opening of its direct selling division in Taiwan.
The company offers the most lucrative compensation plan in the industry and has paid over NTD (新台币) 3.5 billion in commissions in just 6 years in the US. We are a group of top earners.
Applicants should meet the requirements:
(1) Taiwan citizen
(2) Have experience in marketing
(3) Aggressive, energetic, and willing to learn
If you believe you have what it takes to develop this business, please dial 2742-6996.
Job B
An international company requires a Service Technician
To service and maintain electronic medical equipment,applicants should have degree in electronics. The selected candidate will have a training program to be conducted by our manufacturer's trained technical personnel.
Interested candidates please apply immediately with a resume(简历) and mail to P.O. Box 594. Or telephone Ms Chang at 2945-0027 for an immediate interview.
Job C
Wanted: Reporters & Editors
Qualifications:
* Strong command of English language
* Chinese speaking and reading ability a must
* A university degree
* Journalism education and/or experience preferred
* Flexible working hours (30 hours per week)
* Good work environment and medical insurance, etc.
Fax resume and work samples, if any, to The China Post at(03) 2595-7952.
Job D
Southeastern Travel Services Tour Guides
Duties: To conduct escorted tours(陪游) for foreign visitors;to assist with travel and transportation arrangements.
Qualifications: Good appearance. High school diploma.
Good knowledge of English. Outgoing personality.
Dial 2703-2172 after 3 p.m.. Ask for Gary.
1.Which of the following is required for marketing professionals?
A. A university degree.
B. Good appearance.
C. Good computer knowledge.
D. Some marketing experience.
2.Wendy is good at Chinese and doesn't like to work on fixed schedules. Which of the four jobs might be suitable for her?
A. Job A. B. Job B. C. Job C. D. Job D.
3.Charles has a strong interest in technology service. Which phone number should he dial?
A. 2742-6996. B. 2945-0027.
C. 2595-7952. D. 2703-2172.
4.Mary has attractive looks and a good command of English with an outgoing character. Which of the following would she choose?
A. Job A. B. Job B. C. Job C. D. Job D.
高三英语阅读理解中等难度题查看答案及解析
Fay:Hi, Jerry. I’m thingking of applying 1._____a job with a multinational(跨国的) company, but I’m worried about having an interview in English. Can you give me any good tips?
Jerry:Hmm. That’s a tough one. I guess the first thing is to try to make 2.______good impression.
Fay:That sounds good. But3.______(serious), how can I do that?
Jerry: To begin with, you should firmly shake the interviewer’s hand and keep eye contact while 4._______(greet) him or her with a smile.
Fay:Ah, “body language” is really important, isn’t it?
Jerry: Yes. The second thing is to be confident. You gain 5.______(confident) from being prepared. You should learn a little bit about the company before the interview. Find out what they do, how long they’ ve been in business, 6._______their business motto is, that kind of thing.
Fay:I never 7._______(think) about that before. You’re smart, Jeery! But what should I do 8._______I can’t remember an English word when I’m answering a question?
Jerry:In 9._______case, you have to paraphrase. In other words, you have to explain what you want to say.
Fay:That’s very 10.______(help), Jerry. Thanks very much. Ah, one more thing. Should I ask about the salary during the interview?
Jerry: No, either let them bring up the topic of money, or wait for a second interview. Good luck!
Fay:Thanks!
高三英语语法填空中等难度题查看答案及解析
Global warming is when the earth heats up,the temperature rises.It happens when greenhouse gases—carbon dioxide,water vapor,nitrous oxide(二氧化氮),and methane(沼气) trap heat and light from the sun in the earth’s atmosphere,which increases the temperature.This is like when heat is trapped in a car.On a very hot day,the car gets hotter when it is out in the parking lot.This is because the heat and light from the sun can get into the car,by going through the windows,but it can’t get back out.Once the light is inside the car,it is trapped and the heat builds up,just like it does in the earth’s atmosphere.This is what the greenhouse effect does to the earth.The heat and light can get through the atmosphere,but it can’t get out.As a result,the temperature rises.
Sometimes the temperature can change in a way that helps us.The greenhouse effect makes the earth appropriate for people to live on.Without it,the earth would be freezing,or on the other hand it would be burning hot.We would not get the sun’s heat and light to make the night somewhat warm.During the day,especially during the summer,it would be burning because the sun would be up with no atmosphere to filter(过滤) it,so people,plants,and animals would be exposed to all the light and heat.
Although the greenhouse effect makes the earth able to have people living on it,if there gets to be too many gases,the earth can get unusually warmer,and many plants,animals,and people will die.They would die because there would be less food (plants like corn,wheat,and other vegetables and fruits).This would happen because the plants would not be able to take in the heat.This would cause us to have less food to eat,but it would also limit the food that animals have.Gradually,people,plants,and animals would all die of hunger.
People are doing many things to try to stop global warming.One thing people are doing is carpooling.Carpooling is driving with someone to a place that you are both going to.This minimizes the amount of greenhouse gases put into the air by a car.
Another thing that people are doing is being more careful about leaving things turned on like the television,computer,and the lights.A lot of people are taking time away from the television,and instead,they are spending more time outdoors.This helps our planet out a lot.Now,more people are even riding buses,walking to school,and riding their bikes to lower the amount of greenhouse gases in the air.
Planting trees and recycling also help.If you recycle,less trash goes to the dump,and less trash gets burned.As a result,there are fewer greenhouse gases in our atmosphere.Although adults do many things to help stop global warming,kids can do just as much.
1.By the example given in Paragraph 1,the author wants to ________.
A.explain how greenhouse gases work
B.show his feeling in a car in hot summer
C.tell us cars are causes of greenhouse gases
D.say that there are greenhouse gases in every car
2.The underlined word “it” in Paragraph 2 refers to “________”.
A.light B.heat
C.temperature D.greenhouse effect
3.What is the main idea of Paragraph 3?
A.If there is greenhouse effect,all the plants will die.
B.Human beings are likely to disappear from the earth.
C.Crops can’t take the heat if there is greenhouse effect.
D.Although greenhouse effect is necessary,too much of it causes us to die.
4.What will the author most probably discuss in the paragraph that follows?
A.Why cars and buses pollute the air a lot.
B.What kids can do to help stop global warming.
C.What global warming is doing to the environment.
D.Who should be responsible for the environmental problems.
高三英语阅读理解中等难度题查看答案及解析
________ global temperatures rising, the UN Climate Change Conference was held in Cancun(坎昆), Mexico last year.
A.Prevented B.Preventing
C.Having prevented D.To prevent
高三英语单项填空中等难度题查看答案及解析