-
There are thousands of products of all colors and shapes in a supermarket, making you believe that they are worth a try. How? Packaging (包装) is the silent but persuading salesman .
There on the shelves, each bottle, can, box, and jar has been carefully designed and measured to speak to the inner self of the consumer (消费者), so that is buying not only a product but also his belief in life. Scientists have studied consumer behavior recently and found that the look of the package has a great effect on the “quality” of the product and on how well it sells, because “Consumers generally cannot tell between a product and its package. Many products are packages and many packages are products,” as Louis Cheskin, the first social scientist studying consumers’ feeling for packaging, noticed.
Colors are one of the best tools in packaging. Studies of eye movement have shown that colors draw human attention quickly. Take V8 for example. For many years, the bright red color of tomatoes and carrots on the thin bottle makes you feel that it is very good for your body. And the word “green” today can keep food prices going up.
Shapes are another attraction. Circles often suggest happiness and peacefulness, because these shapes are pleasing to both the eye and the heart. That’s why the round yellow M signs of McDonald’s are inviting to both young and old.
This new consumer response (反应) to the colors and shapes of packages reminds producers and sellers that people buy to satisfy both body and soul.
1.According to the passage, ________ seems to be able to persuade a consumer to buy the product.
A. the pleasing color of the package
B. the special taste of the product
C. the strange shape of the package
D. the belief in the product
2.If a package or a product is round in shape, it can ________.
A. bring excitement to the consumers
B. attract the consumers’ attention
C. catch the eye movement of the consumers
D. produce a happy and peaceful feeling
3.“And the word ‘green’ today can keep food prices going up.” This sentence suggests that consumers today are ________.
A. starting to notice the importance of new food
B. enjoying the beauty of nature more than before
C. beginning to like green vegetables
D. paying more attention to their health
4.It can be inferred from the passage that V8 is a kind of ________.
A. vegetable dish B. healthy juice
C. iced drink D. red vegetable
高三英语阅读理解中等难度题查看答案及解析
-
_______these coins are of different shapes, sizes and colors, they all date back to a long, long time ago.
A. Since B. Unless C. Once D. While
高三英语单项填空中等难度题查看答案及解析
-
Today，there are thousands of national parks all over the world.1. In that year，the United States government gave a large piece of land to the state of California.They ask the state to create a special park to protect the mountains and forest in the area.The trees in this area are called sequoias.2. They are the tallest living things in the world and are not found anywhere else on Earth.
Conservationists in other countries saw what happened in California and soon began to do the same.Today Europe has over 350 national parks.The first one in France，Vanoise National Park，was created in 1963 because the government wanted to stop a plan to build a large tourist project there.The idea of creating a national park was first discussed in the 1940s，but people couldn’t agree on what size to make the park.3. Ecologists worked with the government to finally agree on a plan that protected the animals，while still allowing some tourism.
4.Like the first California park，the Bavarian Forest National Park was created to protect mountains and trees.It is the largest area of protected forest in Europe.The park has shelters where visitors can spend a night close to nature.In some places high up in the mountains，there are steps cut into the rock.5. Thousands of tourists go to the park each year.They walk through the attractive woods and enjoy the wonderful mountain views.
A.This makes it easier for tourists to get to the top.
B.The world’s first national park was started in 1864.
C.The biggest ones are over one hundred meters high.
D.The first national park in Germany opened in 1970.
E.The Giant Forest in Sequoia National Park is alive with mystery and wonder.
F.They also had different ideas on whether to put human or animal needs first.
G.The human feel very fortunate to be able to get so close to these beautiful national parks.
高三英语七选五简单题查看答案及解析
-
Leaves are found _______ all kinds of trees, but they differ greatly ________ size and shape.
A. in; on B. in; from C. on; by D. on; in
高三英语单项填空中等难度题查看答案及解析
-
Color permeates(渗透)all aspects of our lives．It shapes how we sense the world，and benefits our health and mind．
1.．color has a significant impact on our lives．For starters，it can make us less violent.
Being comforted—and confident
When you need some comforting and confidence，orange is what you need.
“It combines the energy of red and the happiness of yellow，”said Sara Petitt，a scientist at the Fashion Institute of Technology．
He called orange the happiest color，and described it as“red brought nearer to humanity by yellow．” 2.．That is the power of orange．
Removing fear
Most human cultures dislike the color of black．Experts argue that we need black to make our wardrobes radiate sophistication but also to overcome our fears．
“In the dark，our visual sense vanishes．3. ．We rely on our visual system to help protect us from harm，”said Antony，a psychology professor．But black is not as dark as we think．French artist Renoir called black the queen of all colors．
The color of your body—and love
Red is our color．Our bodies produce 2 million red blood cells every single second．We need the color red because it has a powerful effect on our brains．Scientific studies have found that the color makes us stronger，more alert，more competitive．
4.，many of us get red in the face from increased blood flow．
Red can also make us appear more attractive to one another，which is why red lipstick is on billions of lips．
Keeping you healthy and calm
Our eyes can detect light between wavelengths of 400 and 700 nanometers，a range known as the visible spectrum(光波)．In the middle of the spectrum resides green．5.．The color green also keeps us calm，which is one of the reasons why there is so much of green in many hospitals．
A．Color directly influences the soul
B．Even though we have not realized it
C．We all have different relationships with colors
D．When we are shy，angry and excited
E．We are unable to detect who or what is around us
F．This wavelength is where our sense is at its best-and keeps us fit
G．Imagine the relief you feel soaking in the beauty of a dramatic sunset
高三英语七选五中等难度题查看答案及解析
-
There are thousands of film and music festivals in and out of Austin, but there is nothing like ATX. Our focus is on the celebration of the medium: looking back at its history, where it is now, and where it is headed. Our weekend consists of screenings and events where participants can hear from actors, writers, directors, involved in all stages of bringing their favourite series to the small screen.
We have the function of a traditional film festival with screenings followed by Q&As from creators; and a series of events including parties, social media events, and “super secret happy hours”. Unlike traditional festivals, however, we celebrate the history of the medium as well as the future. Since we arrange 50% for the biggest television fans and 50% for those working or wanting to work in the industry, our panels (专家小组) range in topics from “behind the scenes” looks at your favourite series, to more technical topics on where the medium and how technology is headed. Eventually, ATX Television Festival has the goal of serving both the community and industry professionals equally by giving them the opportunity to discuss and celebrate all aspects of TV together.
Austin is approximately in the middle of America, making travel from East or West coast more convenient. Austin TV production has a long history. We love our city and try to be part of our community by showing small businesses, local food, and working with arts organizations like Texas Film Commission, and Austin Film Festival—though we are not the “Austin Television Festival”. We are a national event that works with our members coming from all over the world.
Cofounders Caitlin McFarland and Emily Gipson have spent a decade in a variety of areas of the entertainment industry—from
film & television production to working within the network & studio systems. Combining their knowledge, along with numerous good industry professionals that make up the Advisory Board, they are introducing a oneofakind festival experience.1.What is special about ATX?
A. The films are performed there alive.
B. Actors compete there for better films.
C. Audiences can enjoy more than films there.
D. Audiences can choose their favorite films to see.
2.What do panels do at ATX?
A. They play roles in the films.
B. They monitor the creation of the films
C. They see how audiences react to their films.
D. They offer a technological perspective of films.
3.What does the author mean by “we are not the ‘Austin Television Festival’” in paragraph 3?
A. The festival is celebrated nationwide.
B. The audiences are mainly from abroad.
C. The locals are uninterested in the event.
D. People can enjoy the festival worldwide.
4.What may be the best title of the passage?
A. Films in ATX B. Trip to Austin
C. ATX Television Festival D. Festivals in Austin
高三英语阅读理解中等难度题查看答案及解析
-
Leaves are found on all kinds of trees, but they differ greatly size and shape.
A. on B. from C. by D. in
高三英语单项填空简单题查看答案及解析
-
Heroes come in different shapes and sites. Some are born to give others a_____. Then there are the people who_____ happen to be in the right place at the right time. That was the ____for John Underwood.
On a cold evening, a storm ______near his home. Underwood was heading over to help his sister when the roads were______. He saw some other drivers get stuck, so he got out of his truck to help. “My_____ is that if I have the ability to do good, then I should do it. There should be no______.” he said.
Underwood wasn't out of his______long before he heard a cry, “ Someone was ____,' My parents, my parents !'” Moments later, a 12-year-old boy ran up to Underwood, saying his parents were _____and asked for help.
The Hammonds went to get things from the basement when the walls_____to bear the weight of rain and fell down, and they couldn' t______. Worse still, the water was rising fast. ____ was of extreme significance, so Underwood took action at once. Any inappropriate action could add more dangers. Luckily, Underwood had _____ as a contractor (承包商). “Digging a hole in the living room floor, I knew it's a _____way.”he said.
With physical strength, patience, and a lot of ______, Underwood saved their lives. He said he did what anyone would do, but that’s not necessarily true. It's _____to put yourself in a dangerous way to rescue another. That’s why the American Red Cross ______him. Ann Otto, who was in charge of the 23rd Annual Acts of Courage Awards, said the Awards should_______heroes like Underwood who have acted _____and selflessly in a time of emergency.
1.A. lesson B. direction C. hope D. hand
2.A. also B. just C. often D. even
3.A. role B. concern C. case D. behavior
4.A. broke B. disappeared C. returned D. changed
5.A. cleared B. completed C. repaired D. flooded
6.A. duty B. fact C. belief D. advice
7.A. arrangement B. wonder C. excuse D. problem
8.A. power B. sense C. house D. vehicle
9.A. screaming B. working C. helping D. talking
10.A. ignored B. trapped C. injured D. missed
11.A. managed B. failed C. tried D. struggled
12.A. speak B. reunite C. escape D. survive
13.A. Time B. Relief C. Success D. Action
14.A. attitude B. potential C. confidence D. experience
15.A. difficult B. safe C. creative D. quick
16.A. bravery B. encouragement C. anxiety D. responsibility
17.A. impossible B. reasonable C. hard D. special
18.A. invited B. honored C. interviewed D. helped
19.A. go to B. come to C. turn to D. pass to
20.A. fortunately B. immediately C. actively D. courageously
高三英语完形填空中等难度题查看答案及解析
-
Leaves are found on all kinds of trees, but they differ greatly ________ size and shape.
A. on B. from C. by D. in
高三英语单项填空中等难度题查看答案及解析
-
Leaves are found on all kinds of trees,but they differ greatly_____ size and shape.
A. on B.from C. in D. by
高三英语单项填空简单题查看答案及解析
film & television production to working within the network & studio systems. Combining their knowledge, along with numerous good industry professionals that make up the Advisory Board, they are introducing a oneofakind festival experience.