The headmaster was______ as to how to inform ...

The headmaster was______ as to how to inform her of the news that her daughter failed to pass the exam again.

A. at ease         B. in relief       C. in a hurry        D. at a loss

高三英语单项填空中等难度题查看答案及解析

Commercial advertisement was once thought of as a technique of the marketers to inform the potential buyers about the availability of certain products. It was seen more as a medium to inform the buyers rather than persuade them to buy. The present day marketers see advertisement as a medium to damage the image of their competitors and their products. This indeed, is an undesirable and an immoral practice. Instead of speaking about their own products, these marketers speak about the drawbacks (often without any basics) of the competing products.

People watching TV advertisements would notice that there has always been an advertisement war between the marketers of different consumer goods. A few such cases are given below.

1.Parachute Coconut Oil vs. V.V.D. Gold

Sometime back, the producer of V.V.D Gold Coconut Oil claimed in their TV advertisement that only their products were superior and the one sold in blue colour bottles (the reference was to Parachute coconut oil) was suitable only for un-natural hair.

2.Tata Salt vs. Captain Cook

Tata salt was first iodised (碘处理) salt marketed by an Indian Company. It has been enjoying a good and steady market. Captain Cook, another producer of iodised salt, who entered the market later, had to adopt some strategy to get control of the market. The TV advertisement of Captain Cook stressed on ‘Free flow’ of their salt when transferred to a container. The producer of Tata Salt retaliated (报复) by saying that the claim of Captain Cook was a trick and those who were quality conscious should deal with it with caution.

3.Pepsi vs. Coca Cola

Coca Cola was selected as the official soft drink for the Wills World Cricket 1996. When the cricket series was on, the marketers of Pepsi constantly advertised on TV. Their advertisement gave the idea that the cricketers preferred only Pepsi and as a matter of fact there was nothing official about it.

4.Horlicks vs. Complan

Sometime back, the TV advertisement of Complan, a health drink directly attacked Horlicks, which has been in the market for several decades. The claim of Complan was that their brand (which according to them was Brand C) has a higher percentage of ingredients compared to Brand H (reference was nothing but to Horlicks).

The above examples clearly show how the technique of advertisement is misused by some marketers to ruin the image of their competitors. This, certainly, is not a healthy trend.

Any marketer should only speak about his products and not about his competitors’ products. The awareness of consumers has certainly increased over the years and they are no longer easily taken in. There are many consumer products like salt, oil, shaving blades etc. But one thing for sure is that offering the same product in a different container will not make the product different.

Mass media like Radio, Television and newspaper should not allow advertisements that tell lies. Legal regulations, in this regard, should also be made stricter.

高三英语任务型阅读中等难度题查看答案及解析

The manager promised to keep me ____ of how our business was going on.

A. to be informed　　 　　　　　　　　　 B. on informing　　　　 　　　　　　　　　 C. informed　　　　　　 　　　　　　　　　 D. informing

高三英语单项填空简单题查看答案及解析

Neither Mary nor her parents ________ of the exciting news, which surprises us a lot.

A.has informed B.have informed

C.has been informed D.have been informed

高三英语单项填空中等难度题查看答案及解析

Mary rushed home______ she heard the news, only ______ that her husband was gone.

A.as soon as; finding B.immediately; to find

C.the moment; find D.when; found

高三英语单项填空中等难度题查看答案及解析

That day everyone wondered _____ the baby of four went to her mother’s office.

A. how was it that      B. how it was that

C. how was it            D. how was that

高三英语单项填空简单题查看答案及解析

Large quantities of information, as well as some timely help, ______ since the organization was founded.

A. was offered　　 　　 B. have been offered

C. had been offered　　 D. is offered

高三英语单项填空中等难度题查看答案及解析

Large quantities of information，as well as some timely help ________since the organization was built.

A．has offered                  B．had  been offered

C． have been offered             D．is offered

高三英语单项填空中等难度题查看答案及解析

Large quantities of information, as well as some timely help ________ since the organization was built.

A. has offered                             B. had been offered

C. have been offered                      D. is offered

高三英语单项填空中等难度题查看答案及解析

Large quantities of information, as well as some timely help ________since the organization was built.

A．has offered　 　　　　　　　　　　 B．had been offered

C．have been offered　 　　　　　 D．is offered

高三英语单项填空中等难度题查看答案及解析