Shopping is not as simple as you may think! There are all sorts of tricks at play each time we reach out for that particular brand of product on the shelf. Colouring, for example, varies according to what the producers are trying to sell.Health foods are packaged (包装) in greens, yellows or browns because we think of these as healthy colours.Ice cream packets are often blue and expensive goods, like chocolates, are gold or silver.
When some kind of pain killer was brought out recently, researchers found that the colours turned the customers off because they made the product look weak and ineffective.
Eventually, it came on the market in a dark blue and white package—blue because we think of it as safe, and white as calm. The size of a product can attract a shopper.But quite often a bottle doesn’t contain as much as it appears to.
It is believed that the better-known companies spend, on average, 70 per cent of the total cost of the product itself on packaging!
The most successful producers know that it’s not enough to have a good product.The founder of Pears soap, who for 25 years has used pretty little girls to promote (推销) their goods, came to the conclusion: “Any fool can make soap, but it takes a genius to sell it.”
1.Which of the following may trick a shopper into buying a product according to the text?
A.The cost of its package. B.The price of the product.
C.The colour of its package. D.The brand name of the product.
2.The underlined part “the colours turned the customers off”(in Par A.3 ) means that the colours _____.
A.attracted the customers strongly B.had weak effects on the customers
C.tricked the customers into shopping D.caused the customers to lose interest
3.Which of the following is the key to the success in product sales?
A.The way to promote goods. B.The discovery of a genius.
C.The team to produce a good product. D.The brand name used by successful producers.
4.Which of the following would be the best title for this text?
A.Choice of Good Products B.Disadvantages of Products
C.Effect of Packaging on Shopping D.Brand Names and Shopping Tricks
高三英语阅读理解中等难度题
根据短文内容,从短文后的选项中选出能填入空白处的最佳选项。选项中有两项是多余的。
Shopping is not as simple as you may think! There are all sorts of tricks at play each time we reach out for that particular brand of product on the shelf.
1 . Health foods are packaged in greens, yellows or browns because we think of these as healthy colors. Ice cream packers are often blue and expensive goods, like chocolates, are gold or silver.
2 . Recently, some kind of pain killer was brought out, but researchers found it didn’t sell well, because the color made the product look weak and ineffective. Eventually, it came on the market in a dark blue and white package -- because we think of blue as safe, and white as calm.
3 . But quite often a bottle doesn’t contain as much as it appears to.
It is believed that the better-known companies spend, on average, 70 percent of the total cost of the product itself on packaging!
The most successful producers know the troth: 4 . The founder of Pears soup, who for 25 years has used pretty little girls to promote their goods, came to the conclusion: “5 .”
A. It’s not enough to have a good product.
B. Coloring, for example, varies according to what the producers are trying to sell.
C. Any fool can make soup, but it takes a genius to sell it.
D. The colors tricked the customers into shopping.
E. The size of a product can attract a shopper.
F. A good product is an advantage.
G. The colors turned the customers off.
高三英语信息匹配中等难度题查看答案及解析
Shopping is not as simple as you may think! There are all sorts of tricks at play each time we reach out for that particular brand of product on the shelf. Colouring, for example, varies according to what the producers are trying to sell.Health foods are packaged (包装) in greens, yellows or browns because we think of these as healthy colours.Ice cream packets are often blue and expensive goods, like chocolates, are gold or silver.
When some kind of pain killer was brought out recently, researchers found that the colours turned the customers off because they made the product look weak and ineffective.
Eventually, it came on the market in a dark blue and white package—blue because we think of it as safe, and white as calm. The size of a product can attract a shopper.But quite often a bottle doesn’t contain as much as it appears to.
It is believed that the better-known companies spend, on average, 70 per cent of the total cost of the product itself on packaging!
The most successful producers know that it’s not enough to have a good product.The founder of Pears soap, who for 25 years has used pretty little girls to promote (推销) their goods, came to the conclusion: “Any fool can make soap, but it takes a genius to sell it.”
1.Which of the following may trick a shopper into buying a product according to the text?
A.The cost of its package. B.The price of the product.
C.The colour of its package. D.The brand name of the product.
2.The underlined part “the colours turned the customers off”(in Par A.3 ) means that the colours _____.
A.attracted the customers strongly B.had weak effects on the customers
C.tricked the customers into shopping D.caused the customers to lose interest
3.Which of the following is the key to the success in product sales?
A.The way to promote goods. B.The discovery of a genius.
C.The team to produce a good product. D.The brand name used by successful producers.
4.Which of the following would be the best title for this text?
A.Choice of Good Products B.Disadvantages of Products
C.Effect of Packaging on Shopping D.Brand Names and Shopping Tricks
高三英语阅读理解中等难度题查看答案及解析
It is not as simple as opening the door and hitting the track in winter. There are a few things you can do to ensure you are getting the most out of your run, and, importantly, not doing more harm than good.
Warm up, cool down
1.Your muscles need some time to warm up when it’s cold, so take it easy when you set off and do a few stretches (伸展) once you're finished.
Drink water
You might not feel hot, but that's because sweat evaporates (蒸发) more quickly into the chilly, dry air. So be sure to drink water before, during and after cold-weather workouts.2.A belt bottle conveniently attaches to your waist so you don't have to carry it and can have a drink whenever you feel like it.
3.
Running in cotton is a bad idea. Wear thin, breathable layers of synthetic ( 合成的)clothing that help protect you from the wind and snow, but still let out heat and moisture (水分) .Thirty percent of your body heat escapes through your hands and forty percent through your head. Wear a hat, or beanie (无边小便帽) ,and gloves so your circulatory system can distribute warm blood to the rest of your body.4.
Run into the wind
5.Obviously, it will be an easier passage home with some extra help from Mother Nature. But, more importantly, you won't have the wind in your face for the second half of your run, when you are more likely to be sweating and catch a chill.
A. Dress right.
B. Keep warm.
C. Don't go too fast, too soon.
D. Start and finish in the same way.
E. Don't wait to drink water until you feel thirsty.
F. Head out into the wind and come home with it at your back.
G. On really cold days, wear a mask or scarf over your mouth to protect your face.
高三英语七选五中等难度题查看答案及解析
__________ there is no law stating how you may dress, not all fashions are respectable.
A.Because B.Since C.While D.Unless
高三英语单项填空中等难度题查看答案及解析
________there is no law stating how you may dress,not all fashions are respectable.
A.Because B.Since
C.While D.Unless
高三英语单项填空中等难度题查看答案及解析
Poverty is not first thing that comes to mind when you think of Japan.After all, there are no
children begging on the streets in major cities here.You do not often see Japanese citizens publicly letting out their complaints over the country’s economic decline.But senior government researcher Aya Abe says Japan has the fourth highest rate of child poverty among developed countries.
She says she sees that poverty in schools where students admit to only bathing once a
week.Some cannot afford to buy pencils for class.
“They may not be on the streets begging or they may not be turning into criminals,but it’s
there.It’s just that we have to open our eyes and see,” Abe said.
Abe owes the increase in child poverty to the country’s changing demographics(人口统计),
struggling economy and high social security premiums(保险费).She says fewer people live in three-generation households, where the parents and grandparents work.The number of single mothers has increased.The salary for young fathers has declined with the economic downturn.Social security premiums have increased in the last 20 years, putting families on the edge of poverty.
Abe says studies conducted by the Organization for Economic Cooperation and Development
(OECD ) point to rising poverty in Japan before the global economic crises in 2008.But the Japanese government and the public refused to acknowledge it until then partly because of the shame associated with poverty.
“It was very unpopular for Japanese media to say anything about Japanese poverty,” said
Abe.“Even though OECD Japan announced it in Japanese, Japanese media didn’t make it into the articles.”
Abe says new Prime Minister Yukio Hatoyama has taken one important step to help alleviate
(缓解) the problem.Next year, his Democratic Party of Japan plans to double monthly child care allowances given to families.
But Abe wants the government to expand its financial help even more.She wants it to simplify
the process to apply for public assistance and provide educational grants for students struggling to pay for tuition at high schools and colleges.The country now only offers loans.
Abe also says the government must act quickly because she says the problem will only get
worse in the next few years.
1.The passage is intended to _______.
A.report the result of the studies conducted by OECD
B.tell us about the increase in Japanese child poverty
C.prove that Japan is no longer a developed country
D.introduce Aya Abe, a senior government researcher
2.It seems to be hard to associate Japan with poverty because _______.
A.no children are seen begging in the streets of main cities in Japan
B.its citizens never complain about the country’s economic decline
C.it is one of the few wealthiest countries in the world
D.its government and public refused to acknowledge it
3.According to Abe, several things contribute to the rising child poverty except_______.
A.high social security premiums
B.the increase of the number of single mothers
C.the decrease of the salary for young fathers
D.the expansion of three-generation households
4.Why was it unpopular for Japanese media to say anything about Japanese poverty?
A.The Japanese public didn’t think it true.
B.It was forbidden by the Japanese government.
C.The Japanese public regarded it shameful to be poor.
D.OECD Japan had already announced it in Japanese.
5.Which of the following is NOT the author’s suggestion for alleviating this problem?
A.Doubling monthly child care allowances given to families.
B.Expanding government’s financial help even more.
C.Providing educational grants for poor students.
D.Simplifying the process to apply for public assistance.
高三英语阅读理解困难题查看答案及解析
Poverty is not first thing that comes to mind when you think of Japan. After all, there are no children begging on the streets in major cities here. You do not often see Japanese citizens publicly letting out their complaints over the country’s economic decline. But senior government researcher Aya Abe says Japan has the fourth highest rate of child poverty among developed countries.
She says she sees that poverty in schools where students admit to only bathing once a week. Some cannot afford to buy pencils for class.
“They may not be on the streets begging or they may not be turning into criminals, but it’s there. It’s just that we have to open our eyes and see,” Abe said.
Abe owes the increase in child poverty to the country’s changing demographics(人口统计), struggling economy and high social security premiums(保险费). She says fewer people live in three-generation households, where the parents and grandparents work. The number of single mothers has increased. The salary for young fathers has declined with the economic downturn. Social security premiums have increased in the last 20 years, putting families on the edge of poverty.
Abe says studies conducted by the Organization for Economic Cooperation and Development (OECD ) point to rising poverty in Japan before the global economic crises in 2008. But the Japanese government and the public refused to acknowledge it until then partly because of the shame associated with poverty.
“It was very unpopular for Japanese media to say anything about Japanese poverty,” said Abe. “Even though OECD Japan announced it in Japanese, Japanese media didn’t make it into the articles.”
Abe says new Prime Minister Yukio Hatoyama has taken one important step to help alleviate (缓解) the problem. Next year, his Democratic Party of Japan plans to double monthly child care allowances given to families.
But Abe wants the government to expand its financial help even more. She wants it to simplify the process to apply for public assistance and provide educational grants for students struggling to pay for tuition at high schools and colleges. The country now only offers loans.
Abe also says the government must act quickly because she says the problem will only get worse in the next few years.
1. The passage is intended to _________.
A. report the result of the studies conducted by OECD
B. tell us about the increase in Japanese child poverty
C. prove that Japan is no longer a developed country
D. introduce Aya Abe, a senior government researcher
2. It seems to be hard to associate Japan with poverty because _______.
A. no children are seen begging in the streets of main cities in Japan
B. its citizens never complain about the country’s economic decline
C. it is one of the few wealthiest countries in the world
D. its government and public refused to acknowledge it
3. According to Abe, several things contribute to the rising child poverty except________.
A. high social security premiums
B. the increase of the number of single mothers
C. the decrease of the salary for young fathers
D. the expansion of three-generation households
4. Why was it unpopular for Japanese media to say anything about Japanese poverty?
A. The Japanese public didn’t think it true.
B. It was forbidden by the Japanese government.
C. The Japanese public regarded it shameful to be poor.
D. OECD Japan had already announced it in Japanese.
5. Which of the following is NOT the author’s suggestion for alleviating this problem?
A. Doubling monthly child care allowances given to families.
B. Expanding government’s financial help even more.
C. Providing educational grants for poor students.
D. Simplifying the process to apply for public assistance.
高三英语阅读理解简单题查看答案及解析
--- Do you think it is hot today? ---_______ , but not as hot as yesterday.
A. No, not at all B. Yes, kind of C. Extremely D. Frequently
高三英语单项填空中等难度题查看答案及解析
---Do you think Peter is a good partner?
--- Not really! There are some things that are not easy to ________ , and his laziness is one.
A. put aside B. put up with
C. think of D. get along with
高三英语单项填空中等难度题查看答案及解析
-- What do you think of David ?
-- There are some things that are not easy to , and his coldness is one .
A.put aside | B.put up with | C.think of | D.get along with |
高三英语单项填空简单题查看答案及解析