The market investigation is indispensable to sales promotion. They are as closely related as the lips and teeth, so to speak. What you produce is for sale on the market. It would be impossible to succeed in selling a product without first investigating the market.
In the international market, goods on sale coming from different countries and suppliers are always facing keen competition. Under such circumstances, they will try everything possible to familiarize themselves with the market conditions. In making investigations, we ought to get information about what similar items the competitors are offering on the market, what prices they are quoting(报价), what features their products have, who are their regular customers, etc. Then, how can we obtain such information? There are many channels that we can make use of in doing this sort of work. The commercial counselor's offices of our embassies stationed abroad can help us in making market investigations. Nowadays, our import and export corporations send their trade groups abroad every now and then. One of their purposes is to make market surveys on the spot.
Certainly, face-to-face talks with foreign businessmen are also important channels to get market information. The Chinese Export Commodities Fairs and some other fairs of similar nature as well as visits of foreign businessmen provide us with such opportunities. Of course, there are some other ways of making market investigations.
1.In making market investigations, one should ______.
A. get enough information concerned B. advertise his products
C. produce high quality goods D. none of the above
2.The word "indispensable" in the first line means ______.
A. impossible B. necessary
C. advisable D. available
3. Which of the following statements is NOT true?
A. The relationship between market investigation and sales promotion is just as that of the lips and
teeth.
B. It is impossible to succeed in selling a product without market investigation.
C. There are various ways of making market investigation.
D. Production goes before market investigation.
4.All the following are channels to get market information except ________.
A. to have commercial counsellor' s office of our embassies stationed abroad
B. to promote the quality of our own products
C. to send trade groups abroad every now and then
D. to have face-to-face talks with foreign businessmen
高三英语阅读理解中等难度题
The market investigation is indispensable to sales promotion. They are as closely related as the lips and teeth, so to speak. What you produce is for sale on the market. It would be impossible to succeed in selling a product without first investigating the market.
In the international market, goods on sale coming from different countries and suppliers are always facing keen competition. Under such circumstances, they will try everything possible to familiarize themselves with the market conditions. In making investigations, we ought to get information about what similar items the competitors are offering on the market, what prices they are quoting(报价), what features their products have, who are their regular customers, etc. Then, how can we obtain such information? There are many channels that we can make use of in doing this sort of work. The commercial counselor's offices of our embassies stationed abroad can help us in making market investigations. Nowadays, our import and export corporations send their trade groups abroad every now and then. One of their purposes is to make market surveys on the spot.
Certainly, face-to-face talks with foreign businessmen are also important channels to get market information. The Chinese Export Commodities Fairs and some other fairs of similar nature as well as visits of foreign businessmen provide us with such opportunities. Of course, there are some other ways of making market investigations.
1.In making market investigations, one should ______.
A. get enough information concerned B. advertise his products
C. produce high quality goods D. none of the above
2.The word "indispensable" in the first line means ______.
A. impossible B. necessary
C. advisable D. available
3. Which of the following statements is NOT true?
A. The relationship between market investigation and sales promotion is just as that of the lips and
teeth.
B. It is impossible to succeed in selling a product without market investigation.
C. There are various ways of making market investigation.
D. Production goes before market investigation.
4.All the following are channels to get market information except ________.
A. to have commercial counsellor' s office of our embassies stationed abroad
B. to promote the quality of our own products
C. to send trade groups abroad every now and then
D. to have face-to-face talks with foreign businessmen
高三英语阅读理解中等难度题查看答案及解析
The market investigation is indispensable to sales promotion. They are closely related as the lips and teeth, so to speak. What you produce is for sale on the market. It would be impossible to succeed in selling a product without first investigating the market.
In the international market, goods on sale coming from different countries and suppliers are always facing keen competition. Under such circumstances, they will try everything possible to familiarize themselves with the market conditions. In making investigations, we ought to get information about what similar items the competitors are offering on the market, what prices they are quoting(报价), what features their products have, who their regular customers are, etc.
Then, how can we obtain such information? There are many channels that we can make use of in doing this sort of work. The commercial counselor’ s(顾问)offices of our embassies stationed abroad can help us in making market investigations. Nowadays, our import and export corporations(公司) send their trade groups abroad every now and then. One of their purposes is to make market surveys on the spot.
Certainly, face-to-face talks with foreign businessmen are also important channels to get market information. The Chinese Export Commodities(货物) Fairs and some other fairs of similar nature as well as visits of foreign businessmen provide us with such opportunities. Of course, there are some other ways of making market investigations.
1.In making market investigation, one should____________________.
A. get enough information concerned B. advertise his produce
C. produce high quality goodsD. none of the above
2.The underlined word “ indispensable” in the first paragraph means_______________.
A. impossible B. necessary C. advisable D. available
3.Which of the following statements is NOT true?
A. The relationship between market investigation and sales promotion is just as that of the lips and teeth.
B. It is impossible to succeed in selling a product without market investigation.
C. There are various ways of making market investigation.
D. Production goes before market investigation.
4.All the following are channels to get market information except_______________.
A. to have commercial counselor’s office of our embassies stationed abroad.
B. to promote the quality of our own products
C. to send trade groups abroad every now and then
D. to have face-to-face talks with foreign businessmen.
高三英语阅读理解中等难度题查看答案及解析
Technological innovations, ____ good marketing, will promote the sales of these products.
A.combined with B.combining with C.having combined with D.to be combined with
高三英语单项填空中等难度题查看答案及解析
He can’t be promoted to be the manager of the marketing department,________ his inability to communicate with customers.
A.being considered B.to be considered C.considering D.considered
高三英语单项填空中等难度题查看答案及解析
________ the sales figure of the new range of products is relatively small, the potential market is large.
A.Unless B.After C.Since D.While
高三英语单项填空中等难度题查看答案及解析
______ the good chance to get promoted then, he would be a sales manager now.
A. If he seized B. If he were to seized
C. If he had seized D. If he should seize
高三英语单项填空中等难度题查看答案及解析
1
China has become Volvo's third largest market, with more of its car models to go on sale in the world's largest auto(汽车) market this year, Chief Executive Office (CEO) of Volvo Cars China said in Tianjin.
Alexander Klose, CEO of Volvo Cars China, told Xinhua at the Ninth Tianjin International Automobile Trade Show, being held from Friday to Wednesday.
Klose said Volvo Cars had entered a new time of fast development, adding that its sales volume in China roared in 2010.
Up to the end of September, Volvo's global sales volume was up 12.5 percent year on year(同年比), compared with 52 percent year-on-year rise in China, he said.
Two new Volvo sales centers opened in Beijing within merely one week in early October, about two months after east China's Zhejiang Geely Holding Group Co acquired(购得)the Swedish brand from the US auto giant Ford for $1.5 billion in early August.
Klose said he was confident of seeing tremendous(巨大的) growth in China's auto market in the next five years. "As the Chinese government has increased the tax rate for large displacement (排量)cars already, we now have a lot of cars below three liters(升), and I think we'll stick to that strategy, as you can see now the XC60 which was introduced today is just two liters," he said.
"As the technology advances, we'll probably even see 1.6 liter engines or 1.5 liter engines in the future," he added.
Volvo Cars is not the only automaker hoping to take advantage of China's rapidly growing auto market.
Bentley, the famous British luxury(豪华) carmaker, will open a new sales center in China at Tianjin Thursday, which is the 11th one in China, according to a press release(新闻发布) by Shanghai-based Zenith Integrated Communications Corp (Zenith) Saturday at the auto show.
Zenth is the public relations agent of Bentley in China. The automaker has sold 421 limousines(大型豪华轿车) to China in 2009, and the goal for 2010 is 777, the release said.
【小题1】 The word underlined in the third paragraph would probably be___.
A. shouted loudly B. increased in large numbers
C. reduced rapidly D. burned brightly
【小题2】 From this passage we can infer that ___.
A. The Ninth Tianjin International Automobile Trade Show was held from Friday to Wednesday.
B. Volvo Cars is a world-famous carmaker in Britain.
C. Of all the auto sales volume Volvo sales volume is only number one in China
D. Volvo sales centers are developing very fast in China recently
【小题3】 The text is mainly about____.
A. China Becomes Volvo's 3rd largest market
B. Volvo Cars in China
C. Volvo Sales Volume in China
D. Carmakers in China
【小题4】 How many carmakers are mentioned in this passage which opened and will open new sales centers in China recently?
A. One B. Two C. Three D. Four
高三英语简单题查看答案及解析
Since the sales promotion, all the items _______well.
A. have been sold B. were sold C. had sold D. have been selling
高三英语单项填空中等难度题查看答案及解析
All kinds of promotion activities were launched,________for the May Holiday Market.
A. intended B. intending C. being intended D. do intend
高三英语单项填空中等难度题查看答案及解析
---We found a buyer for our house, but then the sale _____.
--- Why not promote it by posting an advertisement online?
A. fell through B. got through
C. cleared up D. looked up
高三英语单项填空中等难度题查看答案及解析