Advertising is different from other forms of ...

Advertising is different from other forms of communication in that the advertiser pays for the message________ .

A．to deliver         B．having delivered    C．to be delivered     D．delivering

高三英语单项填空中等难度题查看答案及解析

Advertising is different from other forms of communication in that the advertiser pays for the message ________.

A. to deliver           B. delivered         C. to be delivered     D. delivering

高三英语单项填空中等难度题查看答案及解析

Advertising is different from other forms of communication _________the advertiser pays for the message to be delivered．

高三英语单项填空简单题查看答案及解析

Food serves as a form of communication in two fundamental ways. Sharing bread or other foods is a common human tradition that can promote unity and trust. Food can also have a specific meaning, and play a significant role in a family or culture's celebrations or traditions. The foods we eat—and when and how we eat them—are often unique to a particular culture or may even differ between rural (农村的) and urban areas within one country.

Sharing bread, whether during a special occasion (时刻) or at the family dinner table, is a common symbol of togetherness. Many cultures also celebrate birthdays and marriages with cakes that are cut and shared among the guests. Early forms of cake were simply a kind of bread, so this tradition hits its roots in the custom of sharing bread.

Food also plays an important role in many New Year celebrations. In the southern United States, pieces of corn bread represent blocks of gold for prosperity (兴旺) in the New Year. In Greece, people share a special cake called vasilopita. A coin is put into the cake, which signifies (预示) success in the New Year for the person who receives it.

Many cultures have ceremonies to celebrate the birth of a child, and food can play a significant role. In China, when a baby is one month old, families name and welcome their child in a celebration that includes giving red-colored eggs to guests. In many cultures, round foods such as grapes, bread, and moon cakes are eaten at welcome celebrations to represent family unity.

Nutrition is necessary for life, so it is not surprising that food is such an important part of different cultures around the world.

1.According to the passage, sharing bread______.

A.indicates a lack of food

B.can help to develop unity

C.is a custom unique to rural areas

D.has its roots in birthday celebrations

2.What does the coin in vasilopita signify for its receiver in the New Year?

A.Trust. B.Success.

C.Health. D.Togetherness.

3.The author explains the role of food in celebrations by______.

A.using examples B.making comparisons

C.analyzing causes D.describing processes

4.What is the passage mainly about?

A.The custom of sharing food.

B.The specific meaning of food.

C.The role of food in ceremonies.

D.The importance of food in culture.

高三英语阅读理解困难题查看答案及解析

E

Food serves as a form of communication in two fundamental ways. Sharing bread or other foods is a common human tradition that can promote unity and trust. Food can also have a specific meaning, and play a significant role in a family or culture's celebrations or traditions. The foods we eat—and when and how we eat them—are often unique to a particular culture or may even differ between rural (农村的) and urban areas within one country.

Sharing bread, whether during a special occasion (时刻) or at the family dinner table, is a common symbol of togetherness. Many cultures also celebrate birthdays and marriages with cakes that are cut and shared among the guests. Early forms of cake were simply a kind of bread, so this tradition hits its roots in the custom of sharing bread.

Food also plays an important role in many New Year celebrations. In the southern United States, pieces of corn bread represent blocks of gold for prosperity (兴旺) in the New Year. In Greece, people share a special cake called vasilopita. A coin is put into the cake, which signifies (预示) success in the New Year for the person who receives it.

Many cultures have ceremonies to celebrate the birth of a child, and food can play a significant role. In China, when a baby is one month old, families name and welcome their child in a celebration that includes giving red-colored eggs to guests. In many cultures, round foods such as grapes, bread, and moon cakes are eaten at welcome celebrations to represent family unity.

Nutrition is necessary for life, so it is not surprising that food is such an important part of different cultures around the world.

1.According to the passage, sharing bread______.

A. indicates a lack of food

B. can help to develop unity

C. is a custom unique to rural areas

D. has its roots in birthday celebrations

2.What does the coin in vasilopita signify for its receiver in the New Year?

A. Trust. 　 B. Success.

C. Health. 　 D. Togetherness.

3.The author explains the role of food in celebrations by______.

A. using examples 　　 B. making comparisons

C. analyzing causes 　 D. describing processes

4.What is the passage mainly about?

A. The custom of sharing food.

B. The specific meaning of food.

C. The role of food in ceremonies.

D. The importance of food in culture.

高三英语阅读理解困难题查看答案及解析

Food serves as a form of communication in two fundamental ways. Sharing bread or other foods is a common human tradition that can promote unity and trust. Food can also have a specific meaning, and play a significant role in a family or culture's celebrations or traditions. The foods we eat and when and how we eat them--are often unique to a particular culture or may even differ between rural and urban areas within one country.

Sharing bread, whether during a special occasion or at the family dinner table, is a common symbol of togetherness. Many cultures also celebrate birthdays and marriages with cakes that are cut and shared among the guests. Early forms of cakes were simply a kind of bread, so this tradition has its roots in the custom of sharing bread.

Foods also plays an important role in many New Year celebrations. In the southern United States, pieces of corn bread represent blocks of gold for prosperity in the New Year. In Greece, people share a special cake called vasilopita. A coin is put into the cake, which signifies success in the New Year for the person who receives it.

Many cultures have ceremonies to celebrate the birth of a child, and food can play a significant role. In China, when a baby is one month old, families name and welcome their child in a celebration that includes giving red-colored eggs to guests. In many cultures, round foods such as grapes, bread, and moon cakes are eaten at welcome celebrations to represent family unity.

Nutrition is necessary for life, so it is not surprising that food is such an important part of different cultures around the world.

1.According to the passage, sharing bread

A. can help to develop unity

B. indicates a lack of food

C. is a custom unique to rural areas

D. has its roots in birthday celebrations

2.What does the coin in vasilopita signify for its receiver in the New Year?

A. Trust.　　 B. Togetherness

C. Health.　　 D. Success

3.The author explains the role of food in celebrations by

A. making comparisons　　 B. using examples

C. analyzing causes　　 D. describing processes

4.What is the passage mainly about?

A. The custom of sharing food.　　 B. The importance of food in culture

C. The role of food in ceremonies.　　 D. The specific meaning of food.

高三英语阅读理解中等难度题查看答案及解析

Microblogging is a broadcast medium in the form of blogging. A microblog differs from a traditional blog in that its content is typically much smaller, in both actual size and aggregate file size. Microblogs “allow users to exchange small elements of content such as short sentences, individual images, or video links”.

As with traditional blogging, microbloggers post about topics ranging from the simple, such as "what I'm doing right now," to the thematic(主题的), such as "sports cars.” Commercial microblogs also exist, to promote (促进) websites, services and/or products, and to promote collaboration within an organization.

Some microblogging services offer features such as privacy settings, which allow users to control who can read their microblogs, or other ways of publishing rights besides entering the web-based interface.(界面) These may include text messaging, instant messaging, E-mail, or digital audio.

The first microblogs were known as tumblelogs. The term was invented in a blog post on April 12, 2005. However, by 2006 and 2007, the term microblog came into greater usage for such services provided by Tumblr and Twitter. Other leading social networking websites Facebook, MySpace, LinkedIn, and XING also have their own microblogging features, better known as status updates.

Several studies, especially by Harvard Business School have tried to analyze the usage behavior of Microblogging services. Many of these studies show that for services such as Twitter, there is a small group of active users contributing to most of the activity.

Twitter, Facebook and other microblogging services are also becoming a platform for marketing and public relations, with a sharp growth in the number of social media marketers. The Sysomos study shows that this specific group of marketers on Twitter is much more active than general user population, with 15% following more than 2,000 people.

1.Why is a microblog different from a traditional blog?

A. Because a microblog doesn’t include pictures, but a traditional blog does.

B. Because a microblog doesn’t include videos, but a traditional blog does.

C. Because a microblog has smaller contents than a traditional blog in actual and total file size.

D. Because a microblog can only be written on the cell-phones.

2.What is the meaning of the underlined word “collaboration” in the second paragraph?

A. Competition.      B. Discussion.      C. Tradition.       D. Cooperation

3.Microblogging can protect the following privacy EXCEPT_______.

A. deciding the readers of the microblogs

B. allowing readers to publish their views

C. readers’ deleting what a microblog says

D. deciding whether readers can enter it

4.We can infer from the passage that______.

A. microbloggers always post about the thematic topics instead of the simple ones

B. microblogging has developed so quickly and brought the owners more and more benefits.

C. microblogging protects both the owners’ and the readers’ privacy

D. the studies by Harward Business School have analyzed the usage of microblogging services

高三英语阅读理解中等难度题查看答案及解析

Packaging is an important form of advertising．A package can sometimes motivate someone to buy a product．For example, a small child might ask for a breakfast food that comes in a box with a picture of a TV character．The child is more interested in the picture than in breakfast food．Pictures for children to color or cut out, games printed on a package, or a small gift inside a box also motivate many children to buy products or to ask their parents to buy for them．

Some packages suggest that a buyer will get something for nothing．Food products sold in reusable containers are examples of this．Although a similar product in a plain container might cost less, people often prefer to buy the product in a reusable glass or dish, because they believe the container is free．However, the cost of the container is added to the cost of the product．The size of a package also motivates a buyer．Maybe the package had “Economy Size” or “Family Size” printed on it．This suggests that the larger size has the most product for the least money．But that is not always true．To find it out, a buyer has to know how the product is sold and the price of the basic unit．

The information on the package should provide some answers．But the important thing for any buyer to remember is that a package is often an advertisement．The words and pictures do not tell the whole story．Only the product inside can do that．

1.From the passage we know the buyer pays more attention to __________．

2.What suggestion does the author give in the passage?

3.What is the best title for the passage?

高三英语阅读理解中等难度题查看答案及解析

Packaging is an important form of advertising. A package can sometimes motivate someone to buy a product. For example, a small child might ask for a breakfast food that comes in a box with a picture of a TV character. The child is more interested in the picture than in the  breakfast food. Pictures for children to color or cut out, games printed on a package, or small gifts inside a box also motivate many children to buy products—or to ask their parents for them.

Some packages suggest that a buyer will get something for nothing. Food products sold in reusable containers are examples of this. Although a similar product in a plain container might cost less, people often prefer to buy the product in a reusable glass or dish, because they believe the container is free. However, the cost of the container is added to the cost of the product.

The size of a package also motivates a buyer. Maybe the package has “Economy Size” or “Family Size” printed on it. This suggests that the large size has the most products for the least money. But that is not always true. A buyer has to know how the product is sold and the price of the basic unit.

The information on the package should provide some answers. But the important thing for any buyer to remember is that a package is often an advertisement. The words and pictures do not tell the whole story. Only the product inside can do that.

1.The underlined words “a buyer will get something for nothing” (Paragraph 2) most probably mean that _________.

A. a buyer will not get what he wants   B. a buyer will gain more than he loses

C. a buyer will get what he pays for    D. a buyer will get something useful free of charge

2.Which of the following statements is NOT mentioned in the passage?

A. On seeing a well-designed container, a buyer often neglects（忽略）what is inside it.

B. A buyer is also attracted by the size of the container.

C. Children are often made to buy a product by its package with attractive pictures.

D. Packaging is often a successful advertisement.

3.What suggestion does the author give in the passage?

A. The best choice for a buyer is to get a product in a plain package.

B. A buyer should get what he needs most.

C. Do not buy the product which is sold in a glass or dish.

D. A buyer should know that the quality of a container has little to do with the quality of the product.

高三英语阅读理解中等难度题查看答案及解析

A man, who sometimes takes my bus, is in rags. His life seems different from that of the others. He looks exhausted and carries nothing. He appears along a downtown street, seemingly out of nowhere. We sometimes want to know where he sleeps at night.

A few weeks ago he boarded the bus. A few stops later, a young woman boarded. She swiped (刷) her bus-card, only to find the machine would not accept it. The driver told her to pay the $2.25 fare. “I just bought this card,” she said. “I paid the money...”

The driver said she could take the card back to the sales office and explain the problem. In the meantime she would have to pay the fare for that day. The woman became confused and distressed. The rest of us just watched, wondering how the problem would be solved. Suddenly the man rose from his seat, dropped a few coins into the fare box.

“You’re lucky,” the bus driver said quietly. “He paid for you.” Silence fell over the bus. The rest of us had watched the woman’s discomfort, but he felt it. We lawyers, journalists and business people headed downtown to help fix the world. He fixed her world.

I haven’t seen him since that day. Some people believe angels occasionally drop down and move among us. All I know is that I have a new respect for the simple act of kindness. It speeds us along on our way.

1.According to the first paragraph, the author _______.

A. thinks highly of the man                    B. often gives the man some help

C. knows the man very well                    D. considers the man strange

2. What does the underlined word “distressed” probably mean?

A. exited            B. generous　             C. bored　　　　     D. anxious

3.What did the writer learn from the man?

A.to show concern for other people.

B.to lead a happy life like the man.

C.to share what he has with us.

D.to believe that people are born kind.

高三英语阅读理解中等难度题查看答案及解析